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Content provided by Julian Espinosa and Papi Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julian Espinosa and Papi Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Decision Making: Why Qualitative Beats Quantitative

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Manage episode 322212690 series 2826525
Content provided by Julian Espinosa and Papi Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julian Espinosa and Papi Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Should we be making decisions solely on data? With all the data in our hands, what’s missing?

Well according to our guest today Tim Ash he believes the data experts are missing something key.

Tim believes we need to go back to the basics of how to persuade people and understand human fundamental motivations, how we act, and why we do it.

Tim is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization.

Tim has worked with companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Intuit, and Cisco.

For more episodes and information, visit us at www.papidigital.com/podcast

Follow Papi Digital for Marketing Expertise and Insights on:

Facebook: www.facebook.com/PapiDigital

Linkedin: www.linkedin.com/company/papidigital

Instagram: www.instagram.com/_papidigital/

  continue reading

71 episodes

Artwork
iconShare
 
Manage episode 322212690 series 2826525
Content provided by Julian Espinosa and Papi Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julian Espinosa and Papi Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Should we be making decisions solely on data? With all the data in our hands, what’s missing?

Well according to our guest today Tim Ash he believes the data experts are missing something key.

Tim believes we need to go back to the basics of how to persuade people and understand human fundamental motivations, how we act, and why we do it.

Tim is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization.

Tim has worked with companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Intuit, and Cisco.

For more episodes and information, visit us at www.papidigital.com/podcast

Follow Papi Digital for Marketing Expertise and Insights on:

Facebook: www.facebook.com/PapiDigital

Linkedin: www.linkedin.com/company/papidigital

Instagram: www.instagram.com/_papidigital/

  continue reading

71 episodes

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