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How to Stand Out When AI Makes Every Brand Sound the Same (with Mike Berger & Kevin Wu)

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Manage episode 499049519 series 3681120
Content provided by Anthony Kennada. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anthony Kennada or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In a world where every B2B company is suddenly “AI-first,” how do you stand out without sounding like everyone else? Anthony Kennada sits down with Mike Berger and Kevin Wu, founders of Harmonic Message, to unpack the craft of strategic storytelling—bridging brand emotion with product reality. They explore why most positioning work fails, how to avoid the AI hype trap, and why the best narratives speak to both head and heart. Whether you’re a founder, CMO, or product marketer, this conversation is a masterclass in creating a story that drives strategy, inspires your team, and cuts through the noise.

  continue reading

2 episodes

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iconShare
 
Manage episode 499049519 series 3681120
Content provided by Anthony Kennada. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Anthony Kennada or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In a world where every B2B company is suddenly “AI-first,” how do you stand out without sounding like everyone else? Anthony Kennada sits down with Mike Berger and Kevin Wu, founders of Harmonic Message, to unpack the craft of strategic storytelling—bridging brand emotion with product reality. They explore why most positioning work fails, how to avoid the AI hype trap, and why the best narratives speak to both head and heart. Whether you’re a founder, CMO, or product marketer, this conversation is a masterclass in creating a story that drives strategy, inspires your team, and cuts through the noise.

  continue reading

2 episodes

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