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How Are Global Exhibitions Changing Today?
Manage episode 342307406 series 2895813
Host: David Adler Guest: Doug Emslie
In this episode of GatherGeeks, BizBash chairman and founder David Adler sits down with Doug Emslie, CEO of Tarsus Group (one of the largest exhibition companies in the world), to get a global perspective on trade shows and exhibitions. How have things changed since the pandemic? How do they differ culturally between markets like Europe, the Middle East, and North America? Emslie also discusses how to bring back attendees each year, how the global structure of events is becoming more regional, the rise of bleisure travel, and why technology and sustainability will be positive disruptors to the industry.
100 episodes
Manage episode 342307406 series 2895813
Host: David Adler Guest: Doug Emslie
In this episode of GatherGeeks, BizBash chairman and founder David Adler sits down with Doug Emslie, CEO of Tarsus Group (one of the largest exhibition companies in the world), to get a global perspective on trade shows and exhibitions. How have things changed since the pandemic? How do they differ culturally between markets like Europe, the Middle East, and North America? Emslie also discusses how to bring back attendees each year, how the global structure of events is becoming more regional, the rise of bleisure travel, and why technology and sustainability will be positive disruptors to the industry.
100 episodes
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