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Episode 657: RANDY OLSON - HOUSTON, WE HAVE A NARRATIVE - a simple method to create compelling stories

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Manage episode 435845559 series 2900092
Content provided by Terrence McNally. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Terrence McNally or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

RANDY OLSON earned a Harvard Ph.D. in Biology and was a tenured professor when he quit and moved to LA to attend USC film school. His goal: help scientists learn to communicate better. We receive so much input that we can no longer deal with separate bits of information, so we look for narratives. He’s the author of DON’T BE SUCH A SCIENTIST and HOUSTON, WE HAVE A NARRATIVE. and he’s developed tools. His Narrative Index predicted Trump’s 2016 victory and his ABT framework - and, but, therefore - helps folks create compelling stories. Learn more at abtframework.com
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706 episodes

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Manage episode 435845559 series 2900092
Content provided by Terrence McNally. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Terrence McNally or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

RANDY OLSON earned a Harvard Ph.D. in Biology and was a tenured professor when he quit and moved to LA to attend USC film school. His goal: help scientists learn to communicate better. We receive so much input that we can no longer deal with separate bits of information, so we look for narratives. He’s the author of DON’T BE SUCH A SCIENTIST and HOUSTON, WE HAVE A NARRATIVE. and he’s developed tools. His Narrative Index predicted Trump’s 2016 victory and his ABT framework - and, but, therefore - helps folks create compelling stories. Learn more at abtframework.com
FF_Olsen_Transcript

  continue reading

706 episodes

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