In this episode of Founders Future, with host Ammar Elm, we sit down with Greg Zlevor, President and Founder of Westwood International. Greg shares his incredible journey from running leadership programs at Boston College to building a globally recognized firm that designs transformational development programs for Fortune 500 companies and government agencies. He delves into the pivotal moment that launched his entrepreneurial career and the years of hardship that prepared him for that opportunity, emphasizing the critical importance of emotional fortitude and persistence.

Greg provides a masterclass on working with large organizations, detailing how his team's agility and deep expertise allow them to facilitate real-time pivots and create meaningful, lasting results for their clients. He discusses the current "trust scarcity" in the age of AI-generated content and why demonstrable evidence and powerful referrals are now more valuable than ever. For any coach or consultant looking to make an impact, Greg offers invaluable advice on finding strategic partners, delivering immediate value, and building the systems necessary for long-term success.