In this episode, host Ammar Elm is joined by Mark Krajnik, widely known as "The Culture Coach" and founder of Performance Mindset Associates. With over 30 years of experience in leadership development, executive coaching, and talent strategy, Mark has become a guiding force for companies aiming to build high-performance, people-first cultures. In this powerful conversation, he unpacks the frameworks that have helped global teams thrive, the mindset shifts leaders need today, and why culture isn't just a buzzword—it's a business driver. Tune in for actionable wisdom on unlocking potential at both the individual and organizational level.