In this episode of Founders Future, with host Olivia Sammons, we sit down with Charlotte Barrett, the dynamic founder of Charlotte Barrett Consults. Charlotte shares her incredible 20-year entrepreneurial journey, which began with a restaurant and catering company straight out of university and evolved through freelancing, corporate project management, and an 8-year business partnership. She delves into how these diverse experiences now fuel her two-pronged consulting business: creating authentic user-generated content (UGC) for major brands like Amazon and coaching ambitious women, particularly busy moms, on how to build flexible online income streams.

Charlotte opens up about her plans for significant growth in the coming year, which includes structuring her business for scale, moving towards an agency model, and her exciting venture to open a physical content studio. She emphasizes the critical importance of personal branding for modern businesses and shares invaluable advice for new founders: to master one craft at a time before scaling and to simply start before you feel ready, debunking the myth of perfection in entrepreneurship.