Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Corn, Conservation, and College Rivalries with Joe Roberts

59:53
 
Share
 

Manage episode 508332710 series 2906122
Content provided by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This Farm4Profit Podcast episode highlights the powerful connection between agriculture and athletics through the Iowa Corn Cy-Hawk Series. Our guest, Joe Roberts, is not only the President of the Iowa Corn Promotion Board but also a third-generation Wright County farmer, Beck’s Seed dealer, and conservation advocate.

Joe shares his journey from growing up on the family farm to leading farmer-funded checkoff initiatives that promote corn’s role in food, feed, fuel, and fiber. We explore how the Iowa Corn Promotion Board uses the Cy-Hawk Series as a platform to connect with millions of fans, building both consumer awareness and farmer pride.

Key themes from the episode include:

The Cy-Hawk Story: What the series is, which sports are included, and why it’s such an iconic rivalry in Iowa culture.

Checkoff Dollars at Work: How farmer checkoff investments make sponsorships possible and the tangible value they bring back to the farm.

Beyond the Stadium: How Iowa Corn uses the event to educate consumers on corn’s role in everyday life, from renewable fuels to livestock feed.

Conservation & Leadership: Joe’s perspective as a young farmer balancing tradition, conservation practices, and leadership roles in Iowa ag.

The conversation wraps with Joe’s message for both farmers and consumers: that checkoff programs and community partnerships help secure the future of agriculture while strengthening the connection between the farm gate and the dinner plate (or tailgate).

Want Farm4Profit Merch? Custom order your favorite items today!

https://farmfocused.com/farm-4profit/

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: [email protected]

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profitllc

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

  continue reading

494 episodes

Artwork
iconShare
 
Manage episode 508332710 series 2906122
Content provided by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Farm4Profit LLC, David Whitaker, Corey Hillebo, and Tanner Winterhof or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This Farm4Profit Podcast episode highlights the powerful connection between agriculture and athletics through the Iowa Corn Cy-Hawk Series. Our guest, Joe Roberts, is not only the President of the Iowa Corn Promotion Board but also a third-generation Wright County farmer, Beck’s Seed dealer, and conservation advocate.

Joe shares his journey from growing up on the family farm to leading farmer-funded checkoff initiatives that promote corn’s role in food, feed, fuel, and fiber. We explore how the Iowa Corn Promotion Board uses the Cy-Hawk Series as a platform to connect with millions of fans, building both consumer awareness and farmer pride.

Key themes from the episode include:

The Cy-Hawk Story: What the series is, which sports are included, and why it’s such an iconic rivalry in Iowa culture.

Checkoff Dollars at Work: How farmer checkoff investments make sponsorships possible and the tangible value they bring back to the farm.

Beyond the Stadium: How Iowa Corn uses the event to educate consumers on corn’s role in everyday life, from renewable fuels to livestock feed.

Conservation & Leadership: Joe’s perspective as a young farmer balancing tradition, conservation practices, and leadership roles in Iowa ag.

The conversation wraps with Joe’s message for both farmers and consumers: that checkoff programs and community partnerships help secure the future of agriculture while strengthening the connection between the farm gate and the dinner plate (or tailgate).

Want Farm4Profit Merch? Custom order your favorite items today!

https://farmfocused.com/farm-4profit/

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: [email protected]

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profitllc

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

  continue reading

494 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play