In this week’s episode of Engage and Thrive (also known as EAT With Taelon), I’m challenging the idea that you need fancy tools and expensive software to succeed in digital marketing. The truth is that tools don’t create strategy, people do.

I’m diving into why chasing tools often leads to fatigue, bloated tech stacks and confusion. I’ll walk you through how to assess what tools actually serve your business right now based on your goals your stage and your team’s capabilities not just what’s trending.

I also share my go to free tools like Google Analytics Meta Business Suite and Microsoft Clarity and explain why sometimes simplifying your stack leads to stronger insights. If you’ve been drowning in dashboards and still don’t know what’s working this episode is your reality check. Let’s reset your approach so the tools work for you not the other way around.

⁠Got a myth to bust? Send it my way!⁠⁠⁠⁠

Vocab:⁠⁠⁠⁠⁠📝⁠

• MarTech
• Marketing Stack
• CX - Customer Experience
• UX - User Experience
• KPI - Key Performance Indicator

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Timestamps 🎯

• (00:00) Misconception
• (00:11) EAT Intro
• (00:45) Myth Bust
• (02:35) Vocab
• (04:00) Number One: Talent over tools
• (08:40) Number Two: Timing the tech
• (12:51) Wrap Up

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Let’s thrive together 🖤

• ⁠Watch on YouTube⁠⁠⁠⁠
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• ⁠Follow me on Facebook⁠⁠⁠⁠
• ⁠Follow me on Instagram⁠⁠⁠⁠
• ⁠Want to explore a collaboration?⁠⁠⁠⁠
• ⁠Sign up to Curious Chronicles monthly newsletter⁠⁠⁠

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