Our guest this week is marketing director for The New Primal and our friend, Jacob Henriquez. He was also named Whole30 coach of the year in 2019. As you’ll soon discover, Jacob possesses an inspiring and magnetic sense of self—but it didn’t come easy. He candidly shares about the challenges of being queer in traditionally non-queer spaces as well as the importance of validating yourself first. Throughout this conversation we discuss prioritizing self-care, setting boundaries, the challenges of remote working, authenticity vs. tokenism, and how embracing impermanence can help increase self-confidence. Jacob’s journey is a clear example of how the strength you cultivate inside yourself has a direct impact on how you lead others—and how what works for you will be entirely unique because your path is yours alone. We truly enjoyed this conversation with Jacob and know you’ll love him just as much as we do.