How A Prestige Client Nearly Cost Alexandra Galviz Her Authentic Brand Embracing Marketing Mistakes podcast

How a Prestige Client Nearly Cost Alexandra Galviz Her Authentic Brand

11d ago 53:41

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Alexandra Galviz, better known as Authentic Alex, is a LinkedIn Top Voice and the co-creator of the global LinkedIn Local movement. At just 24, she was leading training for 350 people across 21 offices, while secretly battling imposter syndrome, burnout and the pressure of living a life that didn’t feel like her own. Her viral LinkedIn post about leaving the “pointy-top building by the river” marked the start of her mission to build a career rooted in authenticity.

In this episode, Alexandra opens up about her biggest mistake: chasing prestige clients and big logos that looked impressive but conflicted with her values. She shares what happens when you choose status over alignment, and how that experience reshaped her approach to work, storytelling and leadership.

Listeners will learn why emotion and relatability matter more than polish, how to use AI without losing your unique voice, and the principle of authentic storytelling that Alexandra refuses to compromise on. This is an honest conversation about success, failure and what it truly takes to build a personal brand that lasts.

Is your marketing strategy ready for 2025? Book a free 15-min discovery call with Chris to get tailored insights to boost your brand’s growth.

👉 [Book your call with Chris now] 👈

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Chapters

1. Embracing Marketing Mistakes Introduction (00:00:00)

2. Alexandra's Corporate Journey and Burnout (00:01:42)

3. The Birth of Authentic Alex (00:05:48)

4. The Power of Authentic Storytelling (00:08:36)

5. LinkedIn Local: Building Real-World Connections (00:18:08)

6. Authenticity vs. AI Content (00:29:06)

7. Mental Health and Aligning with Values (00:40:51)

8. The One Principle of Authentic Storytelling (00:49:11)

106 episodes