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Solving Meta Ad Creative, eCom Monopolies, and Agency Partnerships
Manage episode 515222610 series 1095397
In this special episode of the Random Show, Taylor Holiday and Andrew Faris unpack a wide-ranging conversation—from AI’s potential to predict creative performance before launch, to the messy truth about equity splits, competition, and why most brands misunderstand “growth.”
They debate:
Whether LLMs could replace creative testing entirely
How to design equity partnerships that actually reflect value
Why cloning someone else’s playbook rarely creates monopoly outcomes
The real incentives behind Meta’s “CPM psyop”
And why “growth is the CEO’s job” isn’t just a slogan—it’s an organizational design principle
This is a deep dive into how systems, incentives, and creativity intersect to drive (or stall) profit growth.
Show Notes:
Ready to solve your influencer strategy? Book Your Strategy Demo at https://www.getsaral.com/demo
Head to https://www.portless.com today to get your free quote, and see how direct fulfillment can transform your business.
Explore the Prophit System: https://www.prophitsystem.com
The Ecommerce Playbook mailbag is open — email us at [email protected] to ask us any questions you might have about the world of eCom
380 episodes
Manage episode 515222610 series 1095397
In this special episode of the Random Show, Taylor Holiday and Andrew Faris unpack a wide-ranging conversation—from AI’s potential to predict creative performance before launch, to the messy truth about equity splits, competition, and why most brands misunderstand “growth.”
They debate:
Whether LLMs could replace creative testing entirely
How to design equity partnerships that actually reflect value
Why cloning someone else’s playbook rarely creates monopoly outcomes
The real incentives behind Meta’s “CPM psyop”
And why “growth is the CEO’s job” isn’t just a slogan—it’s an organizational design principle
This is a deep dive into how systems, incentives, and creativity intersect to drive (or stall) profit growth.
Show Notes:
Ready to solve your influencer strategy? Book Your Strategy Demo at https://www.getsaral.com/demo
Head to https://www.portless.com today to get your free quote, and see how direct fulfillment can transform your business.
Explore the Prophit System: https://www.prophitsystem.com
The Ecommerce Playbook mailbag is open — email us at [email protected] to ask us any questions you might have about the world of eCom
380 episodes
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