How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
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How Topicals Became Sephora’s Fastest Growing Skincare Brand
MP3•Episode home
Manage episode 495869050 series 2106234
Content provided by Ecommerce on Tap by Sourcify and Izba Consulting, Ecommerce on Tap by Sourcify, and Izba Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ecommerce on Tap by Sourcify and Izba Consulting, Ecommerce on Tap by Sourcify, and Izba Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Starting from a college dorm room, Topicals quickly evolved into Sephora's fastest-growing skincare line, selling a product every minute at its peak. This isn't just a story of impressive growth—it's about challenging the historic blind spots of the beauty industry, championing cultural representation, and the tenacity of two founders determined to serve overlooked communities. Nathan and Aaron walk us through Topicals' rapid journey: their unique approach to brand-building, the grit required to raise funds, how they cracked the code to a coveted Sephora partnership, and what happens when hypergrowth meets the realities of scale. Beyond Topicals, they also unpack broader trends in ecommerce, recent acquisitions shaking up the space, and the future of culture-driven holding companies. Dr Squatch Article: https://www.linkedin.com/pulse/new-alpha-why-dr-squatch-unilevers-next-flagship-mens-aaron-alpeter-nt5re Kellogg Article: https://www.linkedin.com/pulse/quiet-candy-empire-thats-eating-your-breakfast-aaron-alpeter-isuse
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113 episodes
MP3•Episode home
Manage episode 495869050 series 2106234
Content provided by Ecommerce on Tap by Sourcify and Izba Consulting, Ecommerce on Tap by Sourcify, and Izba Consulting. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ecommerce on Tap by Sourcify and Izba Consulting, Ecommerce on Tap by Sourcify, and Izba Consulting or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Starting from a college dorm room, Topicals quickly evolved into Sephora's fastest-growing skincare line, selling a product every minute at its peak. This isn't just a story of impressive growth—it's about challenging the historic blind spots of the beauty industry, championing cultural representation, and the tenacity of two founders determined to serve overlooked communities. Nathan and Aaron walk us through Topicals' rapid journey: their unique approach to brand-building, the grit required to raise funds, how they cracked the code to a coveted Sephora partnership, and what happens when hypergrowth meets the realities of scale. Beyond Topicals, they also unpack broader trends in ecommerce, recent acquisitions shaking up the space, and the future of culture-driven holding companies. Dr Squatch Article: https://www.linkedin.com/pulse/new-alpha-why-dr-squatch-unilevers-next-flagship-mens-aaron-alpeter-nt5re Kellogg Article: https://www.linkedin.com/pulse/quiet-candy-empire-thats-eating-your-breakfast-aaron-alpeter-isuse
…
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113 episodes
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