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039 – Adding Related Video Shorts to Your Amazon Product Detail Pages
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Quietly, Amazon recently added a link right on product detail pages for uploading Related Video Shorts. We talked with Amazon about it, and though information was in short supply, we did learn a little bit, which we share in this podcast.
What Types of Videos Should you Add to Related Video Shorts?
- Unboxing
- Product Demonstration
- Setup
- Troubleshooting
- Comparison
- How-To
What Are the Video Specs?
Upload a video 1-3 minutes long, in mp4 format, with a 16:9 aspect ratio.
What Guidelines Should You Follow with Related Video Shorts?
- No vendor or distributor logos
- No pricing or shipping info
- No special promotional info
- No time-sensitive info
- No mention of competitors
- No contact info or web addresses
- Product video should only be about a specific product
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