Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

037 – Clearing up Common Misconceptions About Selling on Amazon

39:16
 
Share
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on January 14, 2024 06:10 (1+ y ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 310073823 series 3047692
Content provided by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

I always greatly enjoy time spent at trade shows, talking about business, e-commerce, and Amazon selling with brand executives.

In my conversations with brands, I hear some common misconceptions about selling on Amazon that come up again and again.

In this week’s podcast episode I clear up 10 misconceptions I frequently hear.

Answers to 10 Common Misconceptions Brands Have About Selling on Amazon

  1. You can use Amazon’s fulfillment even if you don’t wholesale to Amazon as a vendor.
  2. You will almost always get better margins and make more money using Amazon’s fulfillment rather than fulfilling your own Amazon orders.
  3. Any seller of your products can make changes to your product detail pages (images, title, bullets, etc.), especially if you haven’t gone through Brand Registry.
  4. Brand Registry does NOT keep other sellers from being able to offer your brand’s products for sale on Amazon.
  5. You CAN take measures to keep other sellers from selling your brand’s products on Amazon.
  6. It should be good news to your brick and mortar buyers that you sell on Amazon, not bad news.
  7. There aren’t Amazon “insiders” who can get things done for you that other people can’t get done for you at Amazon.
  8. You can’t afford to wait to take control of your Amazon presence and develop a strong, clear strategy for your brand on Amazon.
  9. To make money on Amazon, you must get your products to rank high in organic search results, not just throw money at paid advertising.
  10. You CAN be doing better on Amazon.

Want our opinion on where your brand could improve on Amazon?

Contact us to schedule a free 30 minute consultation. In your message to us, say, “I want to know how we could do better on Amazon.”

  continue reading

51 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on January 14, 2024 06:10 (1+ y ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 310073823 series 3047692
Content provided by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Leake: Author, Consultant, Ecommerce Veteran, Amazon Selling Specialist, Chris Leake: Author, Ecommerce Veteran, and Amazon Selling Specialist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

I always greatly enjoy time spent at trade shows, talking about business, e-commerce, and Amazon selling with brand executives.

In my conversations with brands, I hear some common misconceptions about selling on Amazon that come up again and again.

In this week’s podcast episode I clear up 10 misconceptions I frequently hear.

Answers to 10 Common Misconceptions Brands Have About Selling on Amazon

  1. You can use Amazon’s fulfillment even if you don’t wholesale to Amazon as a vendor.
  2. You will almost always get better margins and make more money using Amazon’s fulfillment rather than fulfilling your own Amazon orders.
  3. Any seller of your products can make changes to your product detail pages (images, title, bullets, etc.), especially if you haven’t gone through Brand Registry.
  4. Brand Registry does NOT keep other sellers from being able to offer your brand’s products for sale on Amazon.
  5. You CAN take measures to keep other sellers from selling your brand’s products on Amazon.
  6. It should be good news to your brick and mortar buyers that you sell on Amazon, not bad news.
  7. There aren’t Amazon “insiders” who can get things done for you that other people can’t get done for you at Amazon.
  8. You can’t afford to wait to take control of your Amazon presence and develop a strong, clear strategy for your brand on Amazon.
  9. To make money on Amazon, you must get your products to rank high in organic search results, not just throw money at paid advertising.
  10. You CAN be doing better on Amazon.

Want our opinion on where your brand could improve on Amazon?

Contact us to schedule a free 30 minute consultation. In your message to us, say, “I want to know how we could do better on Amazon.”

  continue reading

51 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play