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Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Stop Making these 10 Welcome Series Mistakes
Manage episode 506306147 series 3470147
Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Your welcome series should be your hardest-working email sequence – but most small business owners are unknowingly sabotaging their sales potential. In this episode, I'm revealing the 10 most common welcome series mistakes I see and exactly what to do instead.
Your new subscribers are at their most engaged when they first join your list. They're actively looking for solutions and ready to buy – but only if you guide them properly. Get this wrong, and you're leaving money on the table.
You'll learn:
- Why giving away your lead magnet immediately kills engagement (and the timing strategy that boosts deliverability instead)
- How to flip your messaging from apologetic to confident – without being pushy or salesy
- The sweet spot for welcome series length and why one email never cuts it
- Simple call-to-action fixes that turn browsers into buyers
Plus you'll discover how to align your lead magnets with your offers and create engagement opportunities that keep subscribers excited to hear from you.
In a nutshell: Your welcome series should make it ridiculously easy for excited new subscribers to make an informed buying decision. When you fix these mistakes, you'll see higher open rates, better engagement, and more importantly – more sales from people who are genuinely excited to work with you.
Want to see more of what I get up to when I’m not podcasting?
- Hang out with me on Instagram @yaelkeon
- Get my freebie: 80+ Fill in the Blank Email Ideas
- Get the FREE getting started course: Get Started with Email Marketing
- Shop The Email Marketing Superstore
- Join The Email Experience
- 1-1 Consulting
See omnystudio.com/listener for privacy information.
100 episodes
Share
Manage episode 506306147 series 3470147
Content provided by Yael Keon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yael Keon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Your welcome series should be your hardest-working email sequence – but most small business owners are unknowingly sabotaging their sales potential. In this episode, I'm revealing the 10 most common welcome series mistakes I see and exactly what to do instead.
Your new subscribers are at their most engaged when they first join your list. They're actively looking for solutions and ready to buy – but only if you guide them properly. Get this wrong, and you're leaving money on the table.
You'll learn:
- Why giving away your lead magnet immediately kills engagement (and the timing strategy that boosts deliverability instead)
- How to flip your messaging from apologetic to confident – without being pushy or salesy
- The sweet spot for welcome series length and why one email never cuts it
- Simple call-to-action fixes that turn browsers into buyers
Plus you'll discover how to align your lead magnets with your offers and create engagement opportunities that keep subscribers excited to hear from you.
In a nutshell: Your welcome series should make it ridiculously easy for excited new subscribers to make an informed buying decision. When you fix these mistakes, you'll see higher open rates, better engagement, and more importantly – more sales from people who are genuinely excited to work with you.
Want to see more of what I get up to when I’m not podcasting?
- Hang out with me on Instagram @yaelkeon
- Get my freebie: 80+ Fill in the Blank Email Ideas
- Get the FREE getting started course: Get Started with Email Marketing
- Shop The Email Marketing Superstore
- Join The Email Experience
- 1-1 Consulting
See omnystudio.com/listener for privacy information.
100 episodes
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Similar to Easy Email Marketing with Yael Keon
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
1
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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On The Ticket, you'll hear Intercom's Customer Support team in conversation with the customer service leaders, renowned customer experience thinkers, and influential authors who are shaping the field of customer support. Follow The Ticket to get the weekly episodes and sign up for our twice-monthly newsletter bursting with all the insights, trends, tips, and assets your team needs to embrace the future of customer service. https://www.intercom.com/blog/newsletter 🏠 www.intercom.com
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Go offline with the Player FM app!
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