Episode 406: 📈 The Evolution of Marketing in the AI Era 📉

Dynamics Corner

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2M ago 1:34:48

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💎 In a conversation with Kris and Brad, Jon Rivers discusses the evolution of technology and the importance of using artificial intelligence (AI) in marketing. He highlights how customer interactions have changed, requiring businesses to adapt their messaging and strategies. With customers more informed than ever, especially in purchasing software like ERP, companies need to rethink their marketing approaches. Instead of just selling products, the focus should be building trust and nurturing customer relationships through a strong online presence. 💎
🛑 AI is becoming increasingly important in marketing strategies.
🛑 Businesses need to adapt their messaging to reflect cloud solutions.
🛑 The importance of humanizing AI-generated content cannot be overstated.
🛑 People buy from people, not just products.
🛑 Building trust is essential in business relationships.

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Chapters

1. Thought Leadership and Classic Cars (00:00:00)

2. Embracing AI in Marketing Strategy (00:13:59)

3. Navigating the Crowded ERP Landscape (00:27:25)

4. Building Thought Leadership and Online Presence (00:35:40)

5. Building Personal Brand for Thought Leadership (00:46:18)

6. Trust Building in Business Relationships (00:58:55)

7. Building Business Relationships Through Community (01:04:16)

8. Community Support and Engagement in Business (01:09:23)

9. Effective Time Management and Content Scheduling (01:20:18)

10. The Power of Co-Presenting (01:27:32)

149 episodes

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