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Building Revenue Growth with Mission at the Core
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Building Revenue Growth with Mission at the Core
Join host Teasha Cable as she sits down with Justin Oberbauer, Chief Revenue Officer at Uconnect, to explore how to scale revenue while staying mission-focused in education technology.Justin shares his framework for building scalable sales processes that actually workemphasizing that sales is a numbers game with strategic intention, not spray and pray.
Discover how Uconnect is tackling a critical gap in higher education: less than 50% of students visit their career services office even once. Justin reveals his approach to product-first selling, aligning sales and marketing with student outcomes, and meeting underfunded departments where they are.
In this episode, you'll learn Justin's "opportunity framework" for team development (learn, refine, model, scale, feedback), why challenging assumptions drives innovation, and how to balance aggressive growth goals with meaningful impact.
Plus, Justin shares his decision-making personaa blend of strategic planning, assumption-challenging, and data-driven validation.
Perfect for revenue leaders, EdTech professionals, and anyone building mission-driven businesses.
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