Bansal chased vision. Nagori chased output. Public markets seem to prefer butter chicken over burpees

Daybreak

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Ankit Nagori and Mukesh Bansal may have started the fitness unicorn Cult.Fit together, but their journeys since then are a study in contrasts.

On one hand is Cult.Fit. It's been a little over a year since Mukesh Bansal stepped down as Cult’s CEO. When The Ken reached out to him asking why, he clarified that he still remains involved. But involvement, of course, is a spectrum – sometimes it means steering the company to an IPO.

The catch is that while Cult.fit wants to go public next year, there is no DRHP yet. There is also no FY25 data on the Ministry of Corporate Affairs website.

Then you have Nagori’s big bet – Cure.Foods. Under Nagori’s leadership, Curefoods went from 2 crore in revenue in FY21 to 775 crore in FY25. That’s according to its draft IPO documents filed in June.

Yup, Curefoods is also looking to go public. But unlike Cult, Nagori has a DRHP, a valuation, and a business that sells things people eat. While Eat.fit was all about quinoa and millets, Curefoods evetnually became about what sells. After all, the focus was to scale.

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