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Content provided by Dr. Joseph A. Michelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Joseph A. Michelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Creating Memories Through Experiential Branding

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Manage episode 505694844 series 3012119
Content provided by Dr. Joseph A. Michelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Joseph A. Michelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Dr. Joseph Michelli discusses how experiential branding builds customer loyalty beyond the conventional metrics of product and price. He highlights strategies such as incorporating surprises, engaging the senses, leveraging storytelling, encouraging participation, and transforming transactions into memorable moments. Michelli asserts that memorable experiences forge emotional connections, making memories the true currency of customer loyalty.

Listeners can access a detailed infographic based on this podcast from Joseph's website. Those who want to speak to Joseph are encouraged to contact him directly. If you find value in this podcast, please like, rate, comment, share, or subscribe!

  continue reading

608 episodes

Artwork
iconShare
 
Manage episode 505694844 series 3012119
Content provided by Dr. Joseph A. Michelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Joseph A. Michelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Dr. Joseph Michelli discusses how experiential branding builds customer loyalty beyond the conventional metrics of product and price. He highlights strategies such as incorporating surprises, engaging the senses, leveraging storytelling, encouraging participation, and transforming transactions into memorable moments. Michelli asserts that memorable experiences forge emotional connections, making memories the true currency of customer loyalty.

Listeners can access a detailed infographic based on this podcast from Joseph's website. Those who want to speak to Joseph are encouraged to contact him directly. If you find value in this podcast, please like, rate, comment, share, or subscribe!

  continue reading

608 episodes

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