At the end of 2025, so many creators are telling us they’re feeling burnt out. And this phenomenon is more than tiredness or overwhelm: it’s a state of fight or flight, and it could be the thing zapping our creativity. So how do we get out of that state and tap back into our love of making content?

This week, our creator guest, food and lifestyle entrepreneur Laura Fuentes poses this question, and she confesses that creating has been feeling the same old, same old.

Josh Zimmerman, The Creator Coach, joins as our burnout expert to help Laura (and all of us) get our spark back. Together, he and Steph discuss why creators are especially susceptible to burnout and offer actionable advice on how to reconnect with our flow state.

Creator resources:

• Meet Josh Zimmerman, The Creator Coach