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Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Clienting #38: Gyi & Kelly on Links, Links, Links

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Manage episode 237194565 series 1953795
Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Gyi Tsakalakis has a lot of interests but links are in the top 5. Kelly likes links too but isn't quoted like Gyi is.

Download our Link-Building Whitepaper!

"meh, links" - The Origin Story

It's great to have structured data, a fast website, and other SEO factors but Gyi proposes that link-building is the number one SEO tool to move the needle on ranking.

Challenge: If you have pages that are ranking without links, send them our way!

Link-Building Expertise:

  • Link buying; if you pay for content, we do not consider that to be link-buying. We're talking "here's some money, put this link on your site" which Google does not like.
    • Sponsorships and donations in your local area are typically helpful and not harmful.
  • Good links;
    • Domain authority- don't put all your weight on these numbers. It does matter if the site is topically relevant o your audience.
    • Local links, reputable websites
  • Directories;
    • Fill out the free profile but these are NOT high-quality links
    • Paid profiles are typically not going to help for links but could still get you clients because you have a promoted profile.
  • Free strategies;
    • Unlinked Mentions
      • Google Alerts
      • Mention
    • Link Reclamation
  continue reading

58 episodes

Artwork
iconShare
 
Manage episode 237194565 series 1953795
Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Gyi Tsakalakis has a lot of interests but links are in the top 5. Kelly likes links too but isn't quoted like Gyi is.

Download our Link-Building Whitepaper!

"meh, links" - The Origin Story

It's great to have structured data, a fast website, and other SEO factors but Gyi proposes that link-building is the number one SEO tool to move the needle on ranking.

Challenge: If you have pages that are ranking without links, send them our way!

Link-Building Expertise:

  • Link buying; if you pay for content, we do not consider that to be link-buying. We're talking "here's some money, put this link on your site" which Google does not like.
    • Sponsorships and donations in your local area are typically helpful and not harmful.
  • Good links;
    • Domain authority- don't put all your weight on these numbers. It does matter if the site is topically relevant o your audience.
    • Local links, reputable websites
  • Directories;
    • Fill out the free profile but these are NOT high-quality links
    • Paid profiles are typically not going to help for links but could still get you clients because you have a promoted profile.
  • Free strategies;
    • Unlinked Mentions
      • Google Alerts
      • Mention
    • Link Reclamation
  continue reading

58 episodes

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