Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Clienting #19: Social Media & Transparency w/Janine Sickmeyer
MP3•Episode home
Manage episode 216521170 series 1953795
Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Janine Sickmeyer is CEO and Founder of NextChapter, a web application for attorneys to prepare, manage and file bankruptcy cases online. Janine is particularly fascinated in the intersection between law and technology and was honored as one of ABA's Women of Legal Tech 2017. Starting as a paralegal, she saw a need for cloud-based bankruptcy software, taught herself to code, built a team of skilled developers and launched NextChapter two years later in 2016.
…
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- It's about the people and not necessarily your practice. Share employees, clients, and telling stories.
- Instagram & Facebook for developing your brand and help recruit employees that fit your culture.
- Janine talks about how NextChapter does newsletters, beyond the normal articles or webinar signups.
- Facebook ads take time to learn but try them for $10 per day and see what happens. Play around with targeting to find your ideal audience by occupation, interests, and more. Use Facebook pixel to track and retarget website visitors.
- Twitter for law firms- how are people using it in 2018?
- Social media marketing is more than putting stuff out there- you have to have a strategy or goal in mind, whether it is brand awareness or getting more clients.
58 episodes
MP3•Episode home
Manage episode 216521170 series 1953795
Content provided by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gy Tsakalakis, Kelly Street, and Gyi Tsakalakis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Janine Sickmeyer is CEO and Founder of NextChapter, a web application for attorneys to prepare, manage and file bankruptcy cases online. Janine is particularly fascinated in the intersection between law and technology and was honored as one of ABA's Women of Legal Tech 2017. Starting as a paralegal, she saw a need for cloud-based bankruptcy software, taught herself to code, built a team of skilled developers and launched NextChapter two years later in 2016.
…
continue reading
- It's about the people and not necessarily your practice. Share employees, clients, and telling stories.
- Instagram & Facebook for developing your brand and help recruit employees that fit your culture.
- Janine talks about how NextChapter does newsletters, beyond the normal articles or webinar signups.
- Facebook ads take time to learn but try them for $10 per day and see what happens. Play around with targeting to find your ideal audience by occupation, interests, and more. Use Facebook pixel to track and retarget website visitors.
- Twitter for law firms- how are people using it in 2018?
- Social media marketing is more than putting stuff out there- you have to have a strategy or goal in mind, whether it is brand awareness or getting more clients.
58 episodes
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