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Bonus Episode - When Good Intentions Hurt Car Count, Conversions, and Business In General

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Manage episode 507012289 series 3438797
Content provided by David Roman & Lucas Underwood, David Roman, and Lucas Underwood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Roman & Lucas Underwood, David Roman, and Lucas Underwood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025

Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE

Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025

Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability

Make sure you mention: CTISUMMER to get FREE data migration!


If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out.

Click here to register: https://geni.us/PlanWithThePros

Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.

Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.

Simplify payments. Streamline operations. Check out 360payments.com today!

In this episode, Lucas and David are joined by Jesse Sammons and Todd Compton for an honest discussion on the challenges of running an automotive repair shop. Todd shares his experience of a dramatic drop in car count and revenue after switching marketing companies and tightening the types of jobs his shop accepted. The group explores the unintended consequences of restricting work too much, the importance of regularly reviewing shop processes and phone interactions, and the ongoing struggle to balance technician autonomy with effective leadership.

00:00 "Distant Busy Ties"

04:52 Google Ads Issue and Solution

07:41 Narrowing Service Scope Over Time

10:57 "Post-Trip Staff Meeting Insights"

16:11 Balance Between Growth and Rest

17:28 "Admitting Mistakes, Fixing Them"

23:48 Relentless Commitment to Research

27:24 Teaching Complexity: Duplication Challenge

29:27 Letting Go to Empower Growth

32:12 Mechanic Dedication Scale

36:52 Efficient Learning for Complex Systems

37:52 Intermittent Electrical Fault Challenges

41:38 Shifting Focus to Client Experience

46:55 Technician-Owner Relationship Dynamics

48:03 Unhelpful Car Inspection Practices

52:32 Technician Motivation and Performance Dilemma

54:39 Accountability Over Authority

58:13 Embracing Empathy Today

  continue reading

286 episodes

Artwork
iconShare
 
Manage episode 507012289 series 3438797
Content provided by David Roman & Lucas Underwood, David Roman, and Lucas Underwood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Roman & Lucas Underwood, David Roman, and Lucas Underwood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025

Don't get to the end of this year wishing you had taken action to change your business and your life.
Click here to schedule a free discovery call for your business: https://geni.us/IFORABE

Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025

Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.
Click here to schedule a free demo: https://info.shop-ware.com/profitability

Make sure you mention: CTISUMMER to get FREE data migration!


If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out.

Click here to register: https://geni.us/PlanWithThePros

Shop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.

Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into one sleek, digital platform.

Simplify payments. Streamline operations. Check out 360payments.com today!

In this episode, Lucas and David are joined by Jesse Sammons and Todd Compton for an honest discussion on the challenges of running an automotive repair shop. Todd shares his experience of a dramatic drop in car count and revenue after switching marketing companies and tightening the types of jobs his shop accepted. The group explores the unintended consequences of restricting work too much, the importance of regularly reviewing shop processes and phone interactions, and the ongoing struggle to balance technician autonomy with effective leadership.

00:00 "Distant Busy Ties"

04:52 Google Ads Issue and Solution

07:41 Narrowing Service Scope Over Time

10:57 "Post-Trip Staff Meeting Insights"

16:11 Balance Between Growth and Rest

17:28 "Admitting Mistakes, Fixing Them"

23:48 Relentless Commitment to Research

27:24 Teaching Complexity: Duplication Challenge

29:27 Letting Go to Empower Growth

32:12 Mechanic Dedication Scale

36:52 Efficient Learning for Complex Systems

37:52 Intermittent Electrical Fault Challenges

41:38 Shifting Focus to Client Experience

46:55 Technician-Owner Relationship Dynamics

48:03 Unhelpful Car Inspection Practices

52:32 Technician Motivation and Performance Dilemma

54:39 Accountability Over Authority

58:13 Embracing Empathy Today

  continue reading

286 episodes

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