The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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Content provided by Gen Furukawa and Jeremy Biron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gen Furukawa and Jeremy Biron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Similar to Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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How Tina Cheng Is Making a Statement with Customized Jewelry Brand, Capsul
Manage episode 299801922 series 2969582
Content provided by Gen Furukawa and Jeremy Biron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gen Furukawa and Jeremy Biron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Show Highlights:
1:40 - How Capsul is innovating by creating customized jewelry
7:37 - How Capsul conveys the value and quality of jewelry to differentiate from other customized jewelry
10:44 - How storytelling and emotion differentiates Capsul
13:37 - How Tina communicates with customers after a purchase
15:19 - How Capsul leveraged a quiz to help guide shoppers to the right product
21:26 - The breakdown of Capsul traffic and conversion
26:43 - The impact of iOS 14.5 changes on Facebook ads and conversions
28:38 - How Tina manages her global workforce
31:29 - On personalization and mass customization
Links Mentioned:
95 episodes
How Tina Cheng Is Making a Statement with Customized Jewelry Brand, Capsul
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
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Manage episode 299801922 series 2969582
Content provided by Gen Furukawa and Jeremy Biron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gen Furukawa and Jeremy Biron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Show Highlights:
1:40 - How Capsul is innovating by creating customized jewelry
7:37 - How Capsul conveys the value and quality of jewelry to differentiate from other customized jewelry
10:44 - How storytelling and emotion differentiates Capsul
13:37 - How Tina communicates with customers after a purchase
15:19 - How Capsul leveraged a quiz to help guide shoppers to the right product
21:26 - The breakdown of Capsul traffic and conversion
26:43 - The impact of iOS 14.5 changes on Facebook ads and conversions
28:38 - How Tina manages her global workforce
31:29 - On personalization and mass customization
Links Mentioned:
95 episodes
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Similar to Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
From People.ai, this is the Legends of Sales and Marketing podcast. Each week we'll dive into a story from a different legend of sales and marketing to find out how they changed the game. Visit people.ai/legends for more episodes, interviews, and profiles on more legends of sales and marketing.
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
