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Introducing To the Point: Why You Don't Need More Website Traffic to Grow Your Trades Business

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Manage episode 463723352 series 3133411
Content provided by Chad Peterman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad Peterman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Think you need more leads to grow your trades business? Think again!

Today, Chad is introducing To the Point, that he co-hosts with his friend, Chris Yano. Together, they are uncovering why better conversions—not more traffic—are the key to growth. From mapping the customer journey to improving follow-ups and adding personality to your brand, they share fun and actionable strategies to make the most of your existing efforts.

Don’t miss it!

Additional Resources:

Listen to the original episode!

Learn more about To the Point

Connect with Chris on LinkedIn

Chad on LinkedIn

Chad Peterman | CEO | Author

Peterman Brothers Website

Follow PeopleForward Network on LinkedIn

Learn more about PeopleForward Network

Key Takeaways:

  • Conversion beats traffic: Focus on optimizing your current processes before spending more on marketing.
  • Customer journey matters: Map out where potential customers drop off and fix the bottlenecks.
  • Empower your team: Educate CSRs about the value of leads and how to adapt to customer personalities.
  • Follow-ups are gold: Text follow-ups can recover missed leads better than calls.
  • Promotions work: Same-day service guarantees and financing options help close deals.

  continue reading

256 episodes

Artwork
iconShare
 
Manage episode 463723352 series 3133411
Content provided by Chad Peterman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chad Peterman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Think you need more leads to grow your trades business? Think again!

Today, Chad is introducing To the Point, that he co-hosts with his friend, Chris Yano. Together, they are uncovering why better conversions—not more traffic—are the key to growth. From mapping the customer journey to improving follow-ups and adding personality to your brand, they share fun and actionable strategies to make the most of your existing efforts.

Don’t miss it!

Additional Resources:

Listen to the original episode!

Learn more about To the Point

Connect with Chris on LinkedIn

Chad on LinkedIn

Chad Peterman | CEO | Author

Peterman Brothers Website

Follow PeopleForward Network on LinkedIn

Learn more about PeopleForward Network

Key Takeaways:

  • Conversion beats traffic: Focus on optimizing your current processes before spending more on marketing.
  • Customer journey matters: Map out where potential customers drop off and fix the bottlenecks.
  • Empower your team: Educate CSRs about the value of leads and how to adapt to customer personalities.
  • Follow-ups are gold: Text follow-ups can recover missed leads better than calls.
  • Promotions work: Same-day service guarantees and financing options help close deals.

  continue reading

256 episodes

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