Identity Before Strategy: How To Break Income Ceilings With NLP (with Rachel Joy) Business Not As Usual With Megan Yelaney podcast

Business Not As Usual with Megan Yelaney »

Identity Before Strategy: How to Break Income Ceilings with NLP (with Rachel Joy)

6d ago 43:34

Content provided by Megan Yelaney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Megan Yelaney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

[EXPERT VOICES, UNFILTERED]

If you’ve ever thought “I just need a new strategy,” this one’s for you. Rachel Joy (NLP trainer, hypnotherapist, and creator of Neuro Recode™) breaks down why your identity and subconscious beliefs set your income ceiling—not your content calendar. We dig into the science (in plain English), how to spot when it’s an identity issue vs. a strategy tweak, and practical ways to shift fast without white-knuckling your way through affirmations.

What you’ll learn

Identity before strategy: Why your self-image and values dictate results (and how that shows up on camera, in copy, and in sales).
Subconscious 101 for entrepreneurs: Deleting/distorting/generalizing, why “don’t think of a purple tree” never works, and how to speak to your brain so it listens.
Belief → behavior → bank account: How tonality + physiology (not just words) make your content “stick.”
Capacity & seasonality: Building a business that matches your energy (especially for moms / multi-business owners).
Comparison detox: Simple ways to put on blinders, stop timeline pressure, and regain conviction.
Tools that actually help: Gentle affirmations that land, exposure therapy done right, hypnosis/NLP for quicker identity shifts.

Quotables

“It’s all working—and it’s all not working. It works to the extent you believe it will.”
“Words are only 7% of communication. Tonality and physiology sell your offer before your CTA does.”
“Impatience is one of the biggest blocks to your success. You can’t rush identity.”
“If I’m going to get there anyway, why stress about the timeline?”

Rachel’s Links:

→Join NeuroRecode Top Coach Training: https://theracheljoy.systeme.io/topcoachcode

→Get the Confident Coach Hypno Bundle: https://www.theracheljoy.com/confidentcoach

→Connect with Rachel on Instagram: @theracheljoy1

Meg’s Links:

→Discover how to craft a powerful business origin story that sets you apart, builds trust, and inspires clients to work with you: https://meganyelaney.com/business-story-blueprint

→Connect with Meg on Instagram: @meganyelaney

427 episodes