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Content provided by Amanda C. Watts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda C. Watts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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101. The one where you are stuck doing the work.
Manage episode 503637831 series 3547082
Content provided by Amanda C. Watts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda C. Watts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
I have a confession: I used to wear my ability to execute everything like a badge of honor. I built a successful six-figure business that looked impressive from the outside, but on the inside, I had created a prison. I call it the "monster business," and it demanded I feed it with my personal time and energy every single day, leaving me burnt out and trapped on a hamster wheel.
In this episode, I share the raw story of my breaking point and the single most important shift I ever made: I stopped being an executor and became a strategic thinker. I’ll show you how to stop selling your time and start selling your thinking as a productized system. You’ll learn how to command premium prices, deliver better results for your clients, and finally build a business that gives you real freedom. It’s time to stop feeding the monster and reclaim your life.
Key Takeaways
1. The "Executor's Trap" creates a monster business that consumes your life.
"You've created what I call a monster business, and it demands that you feed it with your personal time and energy every single day." - Amanda C. Watts
2. The path to freedom is transitioning from a hands-on executor to a strategic designer.
"The ones thriving aren't the best executors anymore. The ones who are thriving have transformed how they think about their role and how they think about strategic thinking." - Amanda C. Watts
3. Clients don't want to buy your time; they want to buy certainty and a guaranteed solution to their problem.
"Your clients don't want more of your time. They want certainty. They want to know that their problem is going to be solved." - Amanda C. Watts
4. Productizing your thinking into a system turns your expertise into intellectual property that commands premium value.
"When you say, this is exactly how we solve this problem, this is what happens at each step, and this is the result you'll get, clients stop shopping around because they feel very safe and secure." - Amanda C. Watts
5. Your unique strategic insight is your most valuable asset, not your ability to complete tasks.
"The reality is your thinking is what makes you special, not how you decide to do the bookkeeping." - Amanda C. Watts
Upcoming Episode Preview:
Episode 102: Building Authority In The New Advisory Era.
Want more? Join THE FREEDOM TRIBE
Here's all the FREE BONUSES you'll receive when you join our exciting community on Skool; The Freedom Tribe
- Global Community Of Peers: CPAs, accountants, fractional CFOs, bookkeepers and finance professionals from all over the world sharing ideas, best practice and innovations with each other.
- Digital copy of Amanda's NEW BOOK, the Business Advisor Playbook: 300+ pages that will transform your approach and share the strategies you need to create, sell and deliver business advisory services.
- Digital copy of 500:200 Model™ Guide: My tried-and-tested formula for taking home at least 200K with business advisory revenue of 500K.
- 12 Days Of Business Advisory video series: that walks you through creating the perfect advisory offer.
- Hand Picked And Categorised episodes of the Business Advisor Podcast to accelerate your journey from a compliance-led to an advisory-led practice.
PLUS: There are a few other surprise bonuses that can be UNLOCKED once you are inside the community: Get Clients Course and 5 Day LinkedIn Challenge. Super excited to see you there, and looking forward to helping you achieve all that you want in life.
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Speak to you in the next episode...
101 episodes
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Manage episode 503637831 series 3547082
Content provided by Amanda C. Watts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amanda C. Watts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
I have a confession: I used to wear my ability to execute everything like a badge of honor. I built a successful six-figure business that looked impressive from the outside, but on the inside, I had created a prison. I call it the "monster business," and it demanded I feed it with my personal time and energy every single day, leaving me burnt out and trapped on a hamster wheel.
In this episode, I share the raw story of my breaking point and the single most important shift I ever made: I stopped being an executor and became a strategic thinker. I’ll show you how to stop selling your time and start selling your thinking as a productized system. You’ll learn how to command premium prices, deliver better results for your clients, and finally build a business that gives you real freedom. It’s time to stop feeding the monster and reclaim your life.
Key Takeaways
1. The "Executor's Trap" creates a monster business that consumes your life.
"You've created what I call a monster business, and it demands that you feed it with your personal time and energy every single day." - Amanda C. Watts
2. The path to freedom is transitioning from a hands-on executor to a strategic designer.
"The ones thriving aren't the best executors anymore. The ones who are thriving have transformed how they think about their role and how they think about strategic thinking." - Amanda C. Watts
3. Clients don't want to buy your time; they want to buy certainty and a guaranteed solution to their problem.
"Your clients don't want more of your time. They want certainty. They want to know that their problem is going to be solved." - Amanda C. Watts
4. Productizing your thinking into a system turns your expertise into intellectual property that commands premium value.
"When you say, this is exactly how we solve this problem, this is what happens at each step, and this is the result you'll get, clients stop shopping around because they feel very safe and secure." - Amanda C. Watts
5. Your unique strategic insight is your most valuable asset, not your ability to complete tasks.
"The reality is your thinking is what makes you special, not how you decide to do the bookkeeping." - Amanda C. Watts
Upcoming Episode Preview:
Episode 102: Building Authority In The New Advisory Era.
Want more? Join THE FREEDOM TRIBE
Here's all the FREE BONUSES you'll receive when you join our exciting community on Skool; The Freedom Tribe
- Global Community Of Peers: CPAs, accountants, fractional CFOs, bookkeepers and finance professionals from all over the world sharing ideas, best practice and innovations with each other.
- Digital copy of Amanda's NEW BOOK, the Business Advisor Playbook: 300+ pages that will transform your approach and share the strategies you need to create, sell and deliver business advisory services.
- Digital copy of 500:200 Model™ Guide: My tried-and-tested formula for taking home at least 200K with business advisory revenue of 500K.
- 12 Days Of Business Advisory video series: that walks you through creating the perfect advisory offer.
- Hand Picked And Categorised episodes of the Business Advisor Podcast to accelerate your journey from a compliance-led to an advisory-led practice.
PLUS: There are a few other surprise bonuses that can be UNLOCKED once you are inside the community: Get Clients Course and 5 Day LinkedIn Challenge. Super excited to see you there, and looking forward to helping you achieve all that you want in life.
-
Speak to you in the next episode...
101 episodes
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Similar to Business Advisor Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Behind every successful business, there’s a story you don’t hear—the sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. That’s what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journey—the roadblocks they faced, the challenges they overcame, and the stories that don’t make the highlight reel, but the the ones that matters the most. If you’ ...
…
continue reading
Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
How can business help solve society’s biggest challenges? Welcome to Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. Hosts Femi Oke and Lizzie O’Leary talk to industry innovators, tech trailblazers and visionary leaders from around the globe about timely topics: from the climate transition to AI and data; and from the future of food to how we build, move and power the world.
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