09- The First Step To Implementing Real And Lasting Change
Manage episode 513374139 series 3690633
In this episode we're kicking off a three-part series on implementing change.
Whether you’re trying to fix your culture, improve processes, upgrade technology, or roll out a new system, lasting transformation always comes down to two things: ownership and commitment. Without them, no software, strategy, or framework will ever stick.
I share stories from my own experience leading change—everything from launching new technology to reshaping company culture—and the biggest lessons I’ve learned along the way. Change is rarely about tools or systems. It’s about people, mindset, and intention.
If you’ve ever struggled to make change last in your business, this episode will help you understand what’s really required and how to lead through it with clarity and conviction.
What You’ll Learn:
- Why lasting change starts with ownership and commitment
- How to develop the right mindset for transformation
- Why change is more about people and intention than systems
- How to commit your time, energy, and resources to make it work
- How ownership builds confidence, discipline, and long-term growth
Resources & Links:
- Learn more at clearauthenticbrands.com
Chapters
1. Why Most Change Efforts Fail (00:00:00)
2. Lessons From Tech, CRM, and Culture Shifts (00:02:10)
3. The Core Truth: It’s About People (00:06:15)
4. Ownership: Accepting the Need to Change (00:09:35)
5. Taking Responsibility and Believing It’s Worth It (00:14:20)
6. Commitment: Time, Energy, and Resources (00:18:30)
7. Patience, Resistance, and Hard Conversations (00:23:00)
8. A Case Study: Resetting Client Boundaries (00:27:10)
9 episodes