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PR Secrets with Ryan Gajewski – Brand in the Making Ep. 8
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Ryan Gajewski of Truscott Rossman reveals how public relations is evolving in a world of shrinking newsrooms, fast-moving tech, and AI-driven search. From storytelling vs. spin to why every piece of media is “earned,” Ryan shares bold takes on reputation, content, and leading PR strategy in today’s attention economy.
Chapters:
(00:00) Welcome & Introduction
(01:35) From Film School to PR Leadership
(07:10) How Technology Changed Media
(13:25) AI, SEO & the New Rules of Attention
(21:00) Why PR Must Embrace Change
(28:40) Failing Fast & Finding What Works
(34:55) Truscott Rossman’s Future-Focused Approach
12 episodes
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