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Cannes: why did PR underperform?

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Manage episode 490544492 series 1563495
Content provided by PRWeek Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PRWeek Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

With campaigns by PR agencies picking up fewer awards at the International Festival of Creativity than last year, PRWeek journalists Danny Rogers, John Harrington and Siobhan Holt look at why that might be.

Beyond the Noise looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.

The PRWeek team pick out some of their favourite Lions-winning campaigns and discuss what made them a hit, and what it says about the main ingredients for a successful earned media campaign.

They look at why purpose campaigns continue to show up among Cannes Lions winners, despite the much-discussed retreat from DEI and ESG in the Trump era.

The trio also give a sense of how Cannes Lions was different overall, or not, in 2025.


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

220 episodes

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iconShare
 
Manage episode 490544492 series 1563495
Content provided by PRWeek Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PRWeek Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

With campaigns by PR agencies picking up fewer awards at the International Festival of Creativity than last year, PRWeek journalists Danny Rogers, John Harrington and Siobhan Holt look at why that might be.

Beyond the Noise looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.

The PRWeek team pick out some of their favourite Lions-winning campaigns and discuss what made them a hit, and what it says about the main ingredients for a successful earned media campaign.

They look at why purpose campaigns continue to show up among Cannes Lions winners, despite the much-discussed retreat from DEI and ESG in the Trump era.

The trio also give a sense of how Cannes Lions was different overall, or not, in 2025.


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

220 episodes

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