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Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

Specifically, Dr. Raja Mohan is a board-certified plastic surgeon in Dallas. Additionally, he trained at MIT, Johns Hopkins and the Dallas Plastic Surgery Institute.

However, when he completed his fellowship, he realized he had almost no training in the business side of medicine.

Still, that didn’t stop him. Instead, he started from scratch — with no office, no staff and no systems. Nevertheless, he built a thriving cosmetic surgery practice in one of the most competitive markets in the U.S.

Chiefly, in this week’s "Beauty and the Biz" podcast, Dr. Mohan explains:

• First, why joining a senior surgeon often feels like a “second fellowship” in business
• Next, the common mistakes new associates make with exit strategies — and how to avoid them
• Finally, how he built confidence as both a surgeon and a business owner by learning on the job

Thus, his story proves that success in plastic surgery is more than surgical skill. Instead, it also requires resilience, adaptability and leadership.

Finally, this "Beauty and the Biz" podcast episode is full of lessons most surgeons only learn the hard way. So, don’t miss it.

P.S. Likewise, do you want to know what’s keeping your practice from scaling smoothly? Typically, it comes down to a few gaps.

👉 [Click here to discover the top practice pearls.]

Enjoy!

Catherine Maley, MBA

• Convert Consults with The Converting Academy
• Retain Patients with KiSS Loyalty Club
• Cosmetic Practice Vault Library
• Schedule Your Practice Growth Strategy Review

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Catherine Maley, MBA:

Everybody that’s going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you’ve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you don’t miss any episodes. And of course, please share this with your staff and colleagues.

And we will talk to you again soon. Take care.

"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.

So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. It’s guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything I’ve gleaned over the years into one playbook of the most successful practices and what they do to win.

Go to www.CosmeticPracticeVault.com and let’s grow your cosmetic revenue."

Visit Dr. Mohan's website

#drrajamohan #rajamohanmd #dallasplasticsurgeon

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