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The Eternal Feedback Loop - Episode 90

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Manage episode 448771653 series 3560056
Content provided by Brian Jones and Patience Jones, Brian Jones, and Patience Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Jones and Patience Jones, Brian Jones, and Patience Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Are all of your marketing efforts stuck in an eternal feedback loop? If you’re constantly revising based on new opinions and can’t get anything out the door, the answer is, “Yes.” Iterative processes have their place, but there comes a time when your marketing can’t do anything for you because nothing can get final approval. When your marketing flow starts to look like an M.C. Escher drawing, it’s time to break out of the eternal feedback loop.

Highlights:

  • Why the pursuit of elusive perfection is your enemy
  • How knowing something can be changed can keep it from being finalized
  • The downside of creativity: nothing is ever “done”
  • How to get out of the feedback loop and marketing efforts reflect priorities
  • Remembering your marketing output is not your legacy

Episode Resources:

  continue reading

113 episodes

Artwork
iconShare
 
Manage episode 448771653 series 3560056
Content provided by Brian Jones and Patience Jones, Brian Jones, and Patience Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Jones and Patience Jones, Brian Jones, and Patience Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Are all of your marketing efforts stuck in an eternal feedback loop? If you’re constantly revising based on new opinions and can’t get anything out the door, the answer is, “Yes.” Iterative processes have their place, but there comes a time when your marketing can’t do anything for you because nothing can get final approval. When your marketing flow starts to look like an M.C. Escher drawing, it’s time to break out of the eternal feedback loop.

Highlights:

  • Why the pursuit of elusive perfection is your enemy
  • How knowing something can be changed can keep it from being finalized
  • The downside of creativity: nothing is ever “done”
  • How to get out of the feedback loop and marketing efforts reflect priorities
  • Remembering your marketing output is not your legacy

Episode Resources:

  continue reading

113 episodes

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