In this episode of AIBiz, host Avik Chakraborty sits down with Sonia Couto—a two-time tech founder, Managing Director, and breast cancer survivor—to demystify the role of AI in the workplace. This isn't another fear-based take on artificial intelligence. Instead, Sonia offers practical, real-world strategies on how AI can save time, boost productivity, and empower professionals across every industry. From customizing GPTs to using AI for health and wellness, Sonia shares how she integrates AI into her business and personal life for real impact. Tune in to discover how AI can become your strategic advantage—not your competition.

This conversation is for every founder, knowledge worker, team leader, or side-hustler wondering if AI is too complex, too risky, or too robotic. Spoiler: It’s not.

About the Guest:
Sonia Couto is a two-time tech founder and Managing Director behind two global SaaS companies. A breast cancer survivor and startup mentor, she specializes in turning operational chaos into scalable growth. Sonia also leads workshops on AI adoption and builds custom GPTs to help leaders optimize their workflows and personal routines.

Key Takeaways:

• AI won’t replace you—but the person using AI might. Sonia emphasizes the importance of learning AI tools to stay competitive in the workplace.

• Creativity still belongs to humans. AI isn’t creative—it mimics patterns. The magic happens when you personalize its outputs.

• Custom GPTs can supercharge productivity. Sonia shares how she uses over 30 custom GPTs tailored to her voice, style, and business needs.

• AI is your assistant, not your boss. From proposal writing to wellness tracking, Sonia uses AI to streamline repetitive tasks while she focuses on higher-level work.

• Final outputs should always be humanized. Sonia feeds her final, revised versions back into GPTs, teaching the AI her tone and improving future outputs.

• AI in development won’t eliminate jobs—it’ll reshape them. Senior developers will thrive; junior-level, repetitive tasks may get automated.

Connect with the Guest:
Website: www.soniacouto.com
LinkedIn: Sonia Couto

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