Best Zigzag Podcasts (2025)

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Anything Ghost Show Episode 325 – The Zigzag Ghost from Sunderland, England and Other True Stories! 1:07:38

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25d ago1:07:38

1:07:38

1. Matthew (Miami, Florida) - One Night in St. Augustine 2. Mikala (Boston, Massachusetts) - The Cambridge Carriage House Ghost 3. Robert (Stockholm, Sweden) – Homeless Cat Ghost 4. The Zigzag Ghost at a Council House (Sunderland, England - 1957) 5. Ellie (Melbourne, Australia) – Doppelgänger from episode 214 6. Tracy (California, US) - Haunted San…

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Why the evolving role of designers changes everything with Lacey Fabrizio 13:06

3d ago13:06

13:06

Episode page: https://bit.ly/3KT962a As we head into 2026, design is no longer just about aesthetics—it’s about strategy, collaboration, and customer empathy. In this episode of Insights Unlocked, Nathan Isaacs sits down with Lacey Fabrizio, Principal Solution Marketing Manager at UserTesting, to discuss the major shifts happening in the design and…

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Watching the Watchers 25:27

7d ago25:27

25:27

Every day, AI-powered tools are used to watch our movements; what we post online, where we go, and what we like. Imagine if we could flip this reality to watch those in power and hold them accountable. In this special bonus episode recorded live in November at Mozilla Festival in Barcelona, Bridget talks to two brilliant technologists about how AI …

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Inventing the iPhone: Myths, Mistakes, and Group Genius 18:27

9d ago18:27

18:27

You've heard about Steve Jobs, the Wizard of Cupertino. They say he invented the iPhone. Some people called him the iGod. But the iPhone was not created by a single genius, not Jobs and not anyone else. The real story is more surprising, and more interesting, than a myth about a single man. In this episode, Dr. Keith Sawyer reveals the true history…

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Why AI in user research isn’t replacing real people (yet) with Mario Callegaro 47:34

10d ago47:34

47:34

Episode web page: https://bit.ly/3KUDMzV Episode description: In this episode of Insights Unlocked, host Amrit Bhachu sits down with Mario Callegaro, founder of Callegaro Research and a leading expert in survey methodology and AI-augmented research. Mario brings a wealth of experience from his 15 years at Google and shares practical, thoughtful gui…

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Where Did Santa Claus Come From? The Secret History of Christmas 29:50

16d ago29:50

29:50

This is a special Christmas episode of The Science of Creativity. The creation of Christmas is an example of social innovation, a kind of collective creativity where everyone plays a role. Five hundred years ago, Christmas was a wild party, where young men got drunk and roamed in packs around town. Children didn't start getting gifts until about 20…

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Design for AI or disappear with UserTesting's Mike Mace 20:17

17d ago20:17

20:17

Episode web page: https://bit.ly/4rA1kKW Episode summary: In this episode of Insights Unlocked, host Nathan Isaacs sits down with Mike Mace, Executive Business Strategist at UserTesting, to explore a major shift already underway in the tech landscape: the rise of AI-powered conversational interfaces. Drawing from decades of industry experience, Mik…

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Redefining a beloved brand: What Zoom’s transformation teaches modern business leaders 39:34

24d ago39:34

39:34

Episode page: https://bit.ly/44hNGCc Episode description: In this episode of Insights Unlocked, Zoom CMO Kim Storin joins host Johann Wrede for a candid conversation about the realities of leading through transformation. Kim shares why change is harder than most leaders admit and how Zoom is evolving from a company known for meetings to a full mult…

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Rebecca French on Perfectionism, Partnerships & the Value of Career Relationships 39:01

27d ago39:01

39:01

Send us a text Today on the pod, we have Rebecca French, a global brand partnerships professional whose career has taken her from the Toronto International Film Festival to Manchester International Festival, and now Factory International — one of Europe’s most ambitious cultural venues. Rebecca’s story is full of passion for creativity and collabor…

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Dark Creativity: How People Get Good Ideas to Do Bad Things 44:45

30d ago44:45

44:45

In this episode of The Science of Creativity, Keith Sawyer talks with Dr. Hansika Kapoor about the psychology of dark creativity — how the same cognitive processes that generate brilliant ideas can also lead to deception, manipulation, or harm. Kapoor explains that creativity itself is amoral: it can be directed toward good or bad outcomes dependin…

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Innovation-ish: Practical tools for everyday innovators 51:51

1M ago51:51

51:51

Episode web page: https://bit.ly/49ucDxK Episode summary: In this episode of Insights Unlocked, UserTesting’s VP of Design Jason Giles sits down with Tessa Forshaw and Rich Braden—co-authors of Innovation-ish and longtime instructors of design thinking at Harvard and Stanford—to explore what truly drives innovation and why most people hesitate to p…

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How customer-centric marketing fuels real growth 39:32

1M ago39:32

39:32

Episode web page: https://bit.ly/3XIsfGJ ----------------------- Episode summary: In this episode of Insights Unlocked, Nathan Isaacs talks with marketing powerhouse Bill Macaitis—former CMO of Slack, Zendesk, and Salesforce—about how B2B companies can scale efficiently by prioritizing customer experience, building authentic brands, and embracing n…

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Monique Chery on Office Politics, Gut Instincts & Lessons in Leadership 43:29

1M ago43:29

43:29

Send us a text Today on the pod, we have Monique Chery. With over 20 years of experience spanning luxury brands, real estate, financial services, and tech, Monique has led high-performing teams and shaped brand strategies at organizations like JOHNS&CO, AXELOS, and GE Capital. Monique brings a sharp mix of creativity and commercial acumen, making h…

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The Art of Motion: Capturing Life on Paper an Interview with Carol Fabricatore 49:45

1M ago49:45

49:45

Based in New York City, Carol prefers to leave the studio and seek out the immediacy of city life, whether sidewalks, parks, boxing studios, or Coney Island. In this conversation, Carol Fabricatore shares her extensive experience as a professional illustrator and how she teaches advanced MFA students to advance on their creative journey. She talks …

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What most marketers miss about marketing effectiveness with Sorin Patilinet 46:35

2M ago46:35

46:35

Episode web page: https://bit.ly/49xoJWL ----------------------- Episode summary: What does it really mean for marketing to be "effective" in today’s complex, data-rich environment? In this episode of Insights Unlocked, Sorin Patilinet—PepsiCo’s Global Marketing Insights leader and author of Marketing Effectiveness—joins UserTesting CMO Johann Wred…

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Helen Krug von Nidda on Leaving a Job Too Soon & the Lesson on Hunility That Followed 39:50

2M ago39:50

39:50

Send us a text Today on the pod, we have Dr. Helen Krug von Nidda, founder of With Helen coaching and consulting, and former HR leader at UNICEF, the United Nations, World Wildlife Fund (WWF), and the International Rescue Committee. Helen has trained and coached leaders across the globe, from Sony Music and Walmart to Stanford and INSEAD, with a mi…

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AI employees and the future of work with Surojit Chatterjee 48:02

2M ago48:02

48:02

Episode web page: https://bit.ly/4qwkj8C ----------------------- Episode summary: In this eye-opening episode of Insights Unlocked, host Mike Mace chats with Surojit Chatterjee—former Chief Product Officer at Coinbase and current founder and CEO of Ema—about the sweeping changes generative AI is bringing to the workplace. Surojit unpacks his vision…

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Jaz Marfo on Burnout, ADHD & a Workplace Friendship Misstep 55:53

2M ago55:53

55:53

Send us a text Today on the pod, we have Jaz Marfo, career coach, speaker, and community builder behind Just Jaz. Jaz has worked in customer success and community management with companies like Mixpanel, Trint, and Hustle Crew, and now helps high-achievers move from burnout to balance with her coaching practice. Jaz’s energy and honesty make for su…

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How AI Hinders Creativity in Education: Matt Worwood on The Convenience Trap 50:57

2M ago50:57

50:57

Matthew Worwood is a full-time Digital Media Design faculty member at the University of Connecticut. He has research interests in Creativity, Design Thinking, and Co-Creativity using Generative AI tools and Digital Media. Outside of his research, Matthew is an experienced learning experience designer who works closely with K-12 educators on profess…

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Anything Ghost Show Episode 324 – The Mega-Macabre Halloween Special 1:57:54

2M ago1:57:54

1:57:54

1. Ashley (US) – Sylvester 2. Liz (Greenwood) - The Apartment Ghost 3. Amanda (New York, US) – The Night the Devil Called 4. Neil and Nichola (Blackpool, England) - Halloween Hello 5. Nolan (Saskatchewan, Canada) - The Red Door in the Keeseekoose First Nation 6. Richard Halpern (Los Angeles, California) - Halloween Hello 5. Kristi (Illinois, US) – …

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Finding the content-market fit your customers care about with Ross Simmonds 46:35

2M ago46:35

46:35

Episode web page: https://bit.ly/4nZFApH ----------------------- Episode summary: How do you know when your content is hitting the mark? And once you do, how can you scale it efficiently and strategically? In this episode of Insights Unlocked, host Nathan Isaacs sits down with Ross Simmonds, CEO of Foundation, a B2B content marketing agency known f…

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Tanya Uyigue on Career Zigzags, Building Confidence & Learning to Ask for Help 41:43

2M ago41:43

41:43

Send us a text Today on the pod, we have Tanya Uyigue, leadership coach, content creator, and founder of TanyaUCoaching. Tanya’s work reaches over 150,000 people online, and she currently supports career changers and emerging leaders through her coaching and her role as Senior Program Success Coach at Merit America. Tanya’s career path is anything …

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Season 2 Intro (Mini Episode) 1:42

2M ago1:42

1:42

Send us a text This will be the last season of I F’d Up, and it feels bittersweet. What started as a healing process for me — shifting into a growth mindset and understanding why mistakes had felt so heavy on my confidence — has become a space for raw, honest conversations with incredible women. Together, we’ve pulled back the mask to uncover what’…

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Why empathy still wins in an AI-powered world with Sara Fortier from Outwitly 35:45

2M ago35:45

35:45

Episode web page: https://bit.ly/43n2Y89 ----------------------- Episode summary: In this episode of Insights Unlocked, host Nathan Isaacs sits down with Sara Fortier—founder and CEO of Outwitly, Silicon Valley design veteran, and author of the upcoming book Design Research Mastery. Together, they explore the enduring relevance of human-centered de…

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Art, Design, and the Creative Process with Lorne Buchman 48:51

2M ago48:51

48:51

In this conversation, Lorne Buchman discusses his book Make to Know: From Spaces of Uncertainty to Creative Discovery. It's based on interviews he did with creators in a range of fields. These interviews connect with the same themes in my book Learning to See--powerful features of creativity like iteration, uncertainty, engaging with materials, and…

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Flipping the funnel starts with knowing your customers with Sangram Vajre 46:35

2M ago46:35

46:35

In this episode of Insights Unlocked, host Nathan Isaacs sits down with Sangram Vajre—co-founder of Terminus and GTM Partners, bestselling author, and pioneer of the Flip My Funnel movement—to explore how customer-first thinking reshapes business growth. Sangram recounts the moment of inspiration that led to flipping the traditional sales funnel on…

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All the questions you had about synthetic users but were afraid to ask 42:51

3M ago42:51

42:51

Episode web page: https://bit.ly/42dkHi0 ----------------------- Episode summary: In this thought-provoking episode of Insights Unlocked, host Lija Hogan sits down with Dr. John Whalen—cognitive scientist, author, and founder of Brilliant Experience—to explore how artificial intelligence is reshaping the way teams conduct customer research. With de…

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Anything Ghost Show Episode 323 - The Pre-Halloween Agglomeration 51:50

3M ago51:50

51:50

1. Joseph (Azusa, California) – The Zoot Suit Ghost (episode 79) 2. Kelsey (US) - Grandma's Haunted Farm House 3. Dee (Pennsylvania, US) - The Coughing Man 4. Misty (US) - Growing Up in a Haunted House 5. Steph (London, England) The Haunted Theatre 6. Sun Downer by Lex Wahl 7. Wesley (Tennessee, US) - Shadow Figure on Campus - Oct 2007 8. Chris (US…

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Kara Rooney: Finding Your Voice as an Artist 48:25

3M ago48:25

48:25

Kara Rooney is a successful New York multidisciplinary artist who creates installation performances and videos, as well as sculpture, painting, and photography. She's had numerous solo and group shows and performances, with many in New York City but also in Mexico, Italy, and Czechoslovakia. She's a published critic with articles in the New York Ti…

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Build your Plan B: How content entrepreneurship can unlock freedom and meaning 43:52

3M ago43:52

43:52

Episode web page: https://bit.ly/46shU5A ----------------------- Episode summary: Joe Pulizzi—bestselling author, founder of the Content Marketing Institute, and creator of the Content Inc model—joins host Nathan Isaacs to talk about redefining work, meaning, and success in the age of AI and economic uncertainty. From his transition after a success…

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Unlocking SaaS growth with fast, focused customer research with Asia Orangio 41:44

3M ago41:44

41:44

Episode web page: https://bit.ly/46FFJbA ----------------------- Episode summary: In this episode of Insights Unlocked, we dive deep into the intersection of customer research, growth strategy, and fast decision-making with Asia Orangio, founder and CEO of DemandMaven. Host Lija Hogan, principal of experience research strategy at UserTesting, guide…

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Steve DeFrank: Unlocking Creativity in Art Education 52:30

3M ago52:30

52:30

Steve DeFrank is a top New York painter with numerous one-person exhibitions and group exhibitions. His solo exhibitions include Clementine Gallery in New York, and the Clifford Smith Gallery in Boston. His group shows include the Smithsonian Institute's National Portrait Gallery and The National Arts Club in New York, and many others. His work has…

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Why brand matters and how CMOs are playing out of position 42:38

3M ago42:38

42:38

Episode web page: https://bit.ly/3K2NcZn ----------------------- Episode summary: In this episode of Insights Unlocked, Joe Chernov, a seasoned B2B marketing leader and Executive in Residence at Battery Ventures, joins host Johann Wrede to unpack the modern CMO’s biggest trap—playing out of position. Joe shares the pivotal career moment that pulled…

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How to stop wasting research and turn customer insights into action with Jake Burghardt 37:35

4M ago37:35

37:35

Episode web page: https://bit.ly/3UXulRJ ----------------------- Episode summary: In this episode of Insights Unlocked, host Lija Hogan sits down with Jake Burghardt, author of Stop Wasting Research and ex-Amazon and ex-Microsoft. Together, they dive into one of the most overlooked challenges in customer research: why so much valuable insight never…

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Scott Barry Kaufman: Inspiring Creativity 40:25

4M ago40:25

40:25

Scott Barry Kaufman is an influential psychologist, creativity researcher, podcaster, and best-selling book author. In this episode, we explore themes such as the messy nature of creative minds, the importance of incubation, and the role of daydreaming. We discuss the brain's imagination network and the balance between conscious and unconscious pro…

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Creating workplaces that work for all to thrive with Tara May 38:44

4M ago38:44

38:44

Episode web page: https://bit.ly/4fEzKXi ----------------------- Episode summary: In this thought-provoking episode of Insights Unlocked, host Lija Hogan is joined by Tara May, CEO of Spirit Tech—a pioneering tech company where more than 90% of the staff are autistic. Together, they explore what it truly means to create inclusive workplaces, the bu…

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Anything Ghost Show Episode 322 - The House That Didn't Want to Be a Home, The Summer Camp Shadow Creatures and Other True Stories! 53:01

4M ago53:01

53:01

The House That Didn't Want to Be a Home, The Summer Camp Shadow Creatures and Other True Stories! 1. Chris (Indiana, US) – The House That Didn't Want to Be a Home 2. Brandi (Auburn, California) – The Guestroom Ghost 3. Kate (US) – Footsteps and Lights in the Mountains of New Mexico 4. Gerald (US) – The Mysterious Doctor 5. James (North Carolina) – …

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Optimize with empathy: Gwen Hammes on turning behavior into brand impact 30:57

4M ago30:57

30:57

Episode web page: https://bit.ly/4fEzKXi ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary:This week on Insights Unlocked, Nathan Isaacs sits down with Gwen Hammes, co-CEO of CRO…

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Kelly Leonard: Improv Comedy at The Second City 47:26

4M ago47:26

47:26

Kelly Leonard has been involved with improv comedy for almost 40 years. He's worked with actors and comedians including Stephen Colbert, Tina Fey, Keegan Michael Key, Seth Meyers and Amy Poehler. He started working at the Second City Theater in Chicago in 1988, eventually becoming producer in 1992, and later, taking on roles and titles including Ex…

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Techish: The Tech Swindler 32:00

4M ago32:00

32:00

Today, we’re bringing you an episode from our friends at Techish, a podcast by two tech founders and investors talking about all things tech, pop culture, and life. It's equal parts ChatGPT, equal parts Cardi B. Starring Michael Berhane and Abadesi Osunsade. In this episode of Techish, hosts Michael Berhane and Abadesi Osunsade dive into the wild s…

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Every (buying) decision is emotional with Talia Wolf 30:22

4M ago30:22

30:22

Episode web page: https://bit.ly/3Jjar14 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary:In this episode of Insights Unlocked, host Nathan Isaacs sits down with Talia Wolf—foun…

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Conversion copywriting starts with customer research 31:18

5M ago31:18

31:18

Episode web page: https://bit.ly/45oE6gF ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- Episode summary: In this episode of Insights Unlocked, host Nathan Isaacs chats with Chris Silvestri, f…

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Adam Green: The Neuroscience and Neurostimulation of Creativity 47:15

5M ago47:15

47:15

Dr. Adam Green is an expert in brain research and neurostimulation of creativity. He also studies how the use of AI influences creativity in the user. Spoiler alert: Using AI often reduces creativity. He's the Director of the Laboratory for Relational Cognition at Georgetown University, a founder and former president of The Society for the Neurosci…

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A magician's take on message testing and marketing clarity 35:34

5M ago35:34

35:34

Episode web page: http://bit.ly/472L2m0 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What do magicians and marketers have in common? A lot more than you think. In this episode of Insights U…

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Your Zigzag Career Isn’t Broken—It’s Better 11:17

5M ago11:17

11:17

Feeling like your career path looks like it was designed by someone with career ADHD? You're not alone—and you're definitely not broken. In this episode, we dive deep into why nonlinear careers are actually MORE valuable in 2025, not less. We'll explore why traditional "pick a lane and stick with it" advice was designed for a world that no longer e…

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UX for startups: MVP tips and common design mistakes 37:51

5M ago37:51

37:51

Episode web page: https://bit.ly/4kYTrdD ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode, we sit down with UX veteran and startup advisor Oksana Kovalchuk to explore the common…