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Will Sorrell Podcasts

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Join hosts Jeremy Caradonna and Matt Dell as they explore pressing political issues facing Victoria and British Columbia. Guests to the podcast include journalists, subject-area experts, activists, politicians, business owners, and more.
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No Show

Jeff Borman and Matt Brown

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No Show is about the business of travel: hotels, tourism, technology, changing consumer tastes, the conference industry, and what you actually get for $50 worth of resort fees. Hosts Jeff Borman and Matt Brown explore the intersection of design, architecture, place, emotion, and memory. When we travel, we pass through these intersections, supported by a massive business infrastructure and a fleet of dedicated (and patient) service professionals. Want to be a No Show sponsor, or partner up wi ...
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A foraging podcast adventure where we dive into all of the amazing untamed flavors you can find trailside, curbside, and low tide; where the best food is FREE. In this aural exploration, we will discuss wild plants with the people that eat them around the world. The goal is to learn, and share, but also lessen the stigma surrounding the wild edible plants and mushrooms that surround us.
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SUCK IT UP

Mackenzie Clark

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As a former D1 athlete and now professional athlete, I know first-hand just how fulfilling and positive competitive sports can be. Personally, for most of my life, the court was where I felt happiest and most in my element. But I also know the toll this life can take on your self-worth, your identity and ego, and your overall mental and emotional well-being. The current climate tells athletes that their emotions, when displayed to the outside world, are a liability, when in reality, the key ...
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When you walk into the Mayflower Hotel, it feels like a film set, the ideal visual representation of what a hotel should be. It is one of the most important venues in the shaping of America, hotel or otherwise. The conversations, the deals, the A-list encounters, the scandals that shook politics. It was a place that knew how to keep a secret. Until…
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​​Nobody knows the ebbs and flows, ins and outs, weather patterns and trail ratings of Canadian tourism like Travel Alberta's CEO David Goldstein. In a candid and free-flowing conversation, we talk about how and why tourism traffic and spend is (way) up in Alberta, as well as the province's approach to Indigenous tourism partnerships, balancing big…
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We discuss our launch of PitchLab and the continued rise of indie agencies, the looming presence of Cannes, and the creativity challenges in retail media and CTV advertising. This week's special guest is Joe Evea, SVP Advertising and Retail Media EMEA at Titan OS, which this week announced it had raised €50 million in Series A funding, in a round l…
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The It's Always Media Thursday podcast returns for its 10th series, with guests Zuzanna Gierlinska and Fi Salmon. The podcast is an irreverent take on a week in digital media and marketing, hosted by NDA Editor-in-Chief Justin Pearse and Publisher Andy Oakes. To kickstart the news series we are joined by not only Fiona Salmon, MD, Mantis, in her gu…
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Tariffs, shutdowns, "integrity" fees, H2-B visa caps, FAA staffing and hardware issues, airport restrictions ... it all begs the question: Does the U.S. government hate its own travel industry? International travel is predicted to drop by 6.3% from 72.4 million in 2024 to 67.9 million in 2025, according to U.S. Travel Association. This year we are …
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AI was, predictably, everywhere, all at once, in every session at this year's conference, but there was a distinctly humanist air to it all as well. Trust, connection, authenticity, reality, face-to-face communication were thematic touchstones throughout. We still want recommendations from real live honest-to-goodness human beings, and AI can help …
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No Show is at the 2025 Phocuswright Conference this week talking to a variety of exhibitors, innovators, and speakers and taking their temperature on the present and future of travel technology. We found out that: Levee founder Al Lagunas is done with the 3 pm check-in Ron Glickman from Innovation Launch People’s Choice Award Winner Acai Travel is …
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Mitra Sorrells, Senior Vice President, Content for Phocuswright, joins us on the eve of the conference to talk about the big themes, keeping hype in check, new trends around data and customer journeys, getting good answers from panelists, the shift of power between traditional travel brands and tech startups, and the risks of playing a drinking gam…
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A short episode this week on the quite unique, very sad U.S. government approach to tourism and park spaces. How much money are the parks losing, how much are the towns around the parks losing? And what's going on with international visitors, Brand USA, and U.S. passports. We are fired up!By Jeff Borman and Matt Brown
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In the latest episode of the New Digital Age Podcast, Editor-in-Chief Justin Pearce sits down with Will Jones, Head of Omnichannel Activation at Adform, to discuss the evolution of omnichannel marketing, the challenges of measurement and fragmentation, and how Adform is helping brands and agencies navigate the fast-changing programmatic landscape. …
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What specific AI-related things are good hotel commercial leaders actually doing today? Great question! It's already everywhere, so we got deep and practical for this episode. We talk about: How Al agents are starting to handle everything from customer service queries to qualifying sales leads, reshaping the whole workforce How AI is elevating gues…
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AI's true impact on travel remains deeply speculative, with companies scrambling to stake claims while few concrete applications deliver true transformation. But everyday uses like dynamic pricing, translation tools, chatbots, and trip planning assistants like ChatGPT show AI is already here. We talk about the staggering potential of agentic AI to …
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How has Tiffany Cooper been so successful for so long? By bringing mind, soul, and spirit to the hotel industry. She's Head of Development, Americas for Mandarin Oriental Hotel Group, which for 5 decades has been owner and operator of some of the world's most luxurious hotels, resorts and residences. We talk about MO's ambitious global expansion pl…
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As founder and creative director of the boutique interior design firm AIDT Designs, Tonya is changing the way we think about boutique hotel, resort, and lifestyle design. Whether design property in the Keys or reimagining a resort brand from the ground up, her work is layered, luxe, and never, ever forgettable. We talk about her early career workin…
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Lyon Porter is one of the most talked-about hoteliers of our time. Alongside co-founder and partner Jersey Banks, he transformed a five-room Brooklyn townhouse into the first Urban Cowboy. The industry, and the media, pay close attention to the brand, which now spokes into hotel properties in the Catskills, Nashville, and the newest location, a Gil…
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There are dream jobs, and then there are jobs like Ben Hill's. Ben's Baseball Traveler newsletter is part culinary adventure, part architecture column on stadiums new and old, part biography series on characters of the game, part observer of the wild and wacky situations that occur nightly in cities coast to coast, part troubadour of the joys and h…
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New Digital Age’s editor-in-chief Justin Pearse recently welcomed ad tech veteran Brian O’Kelley to our Cannes Hub (Maison NDA) for an in depth chat about the future of the industry. Having helped to develop many of the technologies that underpin programmatic media trading, O’Kelley is now the co-founder and CEO of Scope3, on a mission to to decarb…
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From New Delhi to the Yucatan Jungle, from the Indian Ocean to the Caribbean, Rocco Bova has crisscrossed the world, defining what luxury hotels are and can be. The My Humble House founder talks about building a profit-sharing hospitality company, creating change in a change-averse industry, working within nature, finding the right investors, and o…
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Terrence ‘Terry’ Kawaja, founder and CEO of LUMA Partners, joins New Digital Age’s editor-in-chief Justin Pearse in Cannes for an in-depth one-to-one on the state of the global marketing industry. One of the most respected tech advisers in the industry, Kawaja talks through the key events of the past year and addresses the “confusing world” facing …
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WEWP#81: Delicious Shoots and The Hosts That Eat Them! Michael and Steve run around the forest to find delicious wild vegetable shoots and talk about what they foraged as well as what maristematic growth is. In the second half, your hosts dry-fry their harvest and taste-test various vegetables. New merch items were hinted at in this episode... Mayb…
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Wood Sorrel has been featured in our wonderful logo by Laura Feller (@laurafeller.creates) since the start of our show over THREE YEARS AGO (!!!) and we still have never done an episode on it. So here it is!! It is an extremely common plant and one of many people's first experience with a wild food so Steve and Michael do a speed run of identifying…
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Jeff and Matt speak with Heather Heverling, President and Managing Director of Audley Travel, about the stratospheric rise of bespoke travel, the purchasing power of solo female travelers, the growing desire for unique in-country experiences, the need for local connections, the trip that totally subverted her expectations, and what makes Audley Tra…
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Send us a text Remember when your sport was just fun? No stress, no ranking spot on the line, no pressure from internal or external sources... just pure and natural fun. In today's episode, I sit down with Sion James, whose name you may recognize as part of the starting five from this past season's Duke men's basketball team. Sion helped lead the t…
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Glenn Haussman's podcast No Vacancy is essential listening for anyone in the business, featuring notable names in the industry, coverage of major events, and reportage on ideas and economics. He joins us to talk luxury, labor costs, practicing the art of optimism in 2025, sustainability, and, of course, Phish. https://novacancynews.com/ https://www…
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In the latest episode of the NDA Meets podcast, NDA Editor Justin Pearse sits down with Travis Clinger, Chief Connectivity & Ecosystem Officer and GM, International at LiveRamp. In this episode, we discuss Travis’s dual role leading global connectivity and international growth for LiveRamp, roles that have him clocking thousands of air miles while …
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Send us a text In today's episode, we get personal. I share the story of my collegiate junior year, when I found myself battling both physical and mental pain. Having played through years of injuries and convincing myself I could push past the hurt, eventually my body and my brain had had enough, and my mental and emotional health took a major hit.…
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WE'RE BACK! A FORAGER'S STORY!! We return to the show after an extended hiatus to chat with JJ Reich (@blackwalnutdaddy ), author of "Nuts About Black Walnuts". JJ's self-published book all about black walnuts offers a detailed and in-depth analysis of almost every topic you could possibly imagine involving ye olde Juglans Nigra. Available on Amazo…
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​In the latest episode of the NDA Meets podcast, Editor Justin Pearse sits down with Richard Davis, Co-Founder & CEO at 51toCarbonZero. We discuss how companies in the media and markerting industry continue to make huge stides towards decarbonistion on the path to net zero, despite recent moves in the US. "There is distinction between news headline…
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Send us a text Welcome back to this week's episode!! I'm joined by one of my very good friends Sorrell Brown, former wide receiver for the Tulane University football team. Sorrell suffered two different injuries early on during his time at Tulane, both of which kept him out of the game he loved. Despite all his efforts to get himself back and stron…
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Fear, money, and restrictions are a combustible mixture in any business sector, but in travel it can be a death knell for some businesses. The tariff situation is changing daily, and while the emphasis has been on physical goods, there is a growing shadow on tourism. Aran Ryan, Director of Industry Studies at Tourism Economics, an Oxford Economics …
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Regenerative tourism focuses on leaving places better than you found them, supporting local economies, preserving culture, and protecting the environment. How does that translate to street-level tourism? Does the term "regenerative" suffer from the same thing that plagues "sustainability"—where rhetoric is strong and the action remains weak? Travel…
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Send us a text Welcome, welcome, welcome to the very first episode of Suck It Up! I'm Mackenzie, and I'm so excited to get this journey going. I keep this one short and sweet, briefly going over my background in relationship to my sport and most importantly touching upon my reason for starting this podcast. Coming very, very soon, I have some INCRE…
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Flying through a perfect storm of staff shortages, archaic technology, DOGE crosshairs, and mounting safety concerns, America's air traffic control system stands at a critical crossroads. So, how can we fix all this? Master of the Air Greg Aretakis returns to guide us to the runway, providing a 101 course on how air traffic control works.…
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In the latest episode of the NDA Meets podcast, Editor Justin Pearse sits down with Katie Ingram, Director of Advertising Week Europe. A relatively new appointment to the role, Katie brings with her a wealth of experience across out-of-home, publishing, and industry events, having worked at companies such as CBS Outdoor, Outsmart, and the Evening S…
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Overtourism is one of those sprawling topics that everybody in the travel business has opinions on. Solutions are a bit more complicated, but let's dig in with tourism taxes, diversionary tactics, bans on cruise ships, the rise of "de-marketing," tax credits for better business practices, caps on hotel construction, and other tools that make our li…
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On a stunningly regular basis, Pulitzer Prize winner Carley Thornell delivers insightful stories about sustainability, design, adventure, health, and travel. We talk space tourism, secret hotels, how people think about luxury, what Trump 2.0 means for tourism, the tax on families when they travel, and lots, lots more. https://muckrack.com/carley-d-…
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In the latest episode of the NDA Meets podcast, Editor Justin Pearse sits down with Christian Muche, founder of Possible, one of the industry’s fastest-growing events. Muche, who also co-founded DMEXCO, shares insights into the rapid evolution of Possible, its recent acquisition by Hive Group, and its ambitions to become the Davos of the marketing …
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When people say that someone needs no introduction, we think they're talking about View From The Wing's Gary Leff. He is one of the world's foremost experts in miles, points, and frequent business travel. Gary talks with us about the math behind airline loyalty programs, how he comes across the strangest stories in travel, the differences between a…
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It's Always Media Thursday, NDA's regular podcast taking an irreverent look at the digital media and marketing industry, is back for 2025. Hosted by NDA Editor Justin Pearse and Publisher Andy Oakes, It's Always Media Thursday takes a sideways look at a week in digital media. In this week's welcome-back episode, we discuss how industry event speaki…
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The hardest working man in hotel research talks with us about the state of hotel brand acquisitions, optimism among investors about urban markets and luxury assets, and how hotels can learn from Taylor Swift (can't we all?). Plus: What's the most overrated statistic in hotel research? What's one piece of unvarnished advice he'd give to a new invest…
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Rejoice America, Jeff and Matt answer critical questions from fake listeners. If we could change one thing about the travel industry, what would it be? What are some of the best travel and travel business articles we've read this year? What's the next hot destination? What's the biggest trend coming for the industry in 2025? Whatever happened to Ya…
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CBRE's Rachel Rothman and Christine Bang understand hotel brand performance and equity analysis like very few others in this business. We talk about the overall health grade they'd give to hotel loyalty programs, what we mean when we talk about luxury, hospitality partnerships aiming to reach new audiences, how loyalty programs can grow, and way, w…
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If Greg Aretakis had a coaching tree, it would literally include every CEO and high-ranking executive in the airline industry. We talk with the Midwest Express Airlines president about the much-needed role of mid-sized airlines, how antitrust investigations get started, the future of private air travel and small airfields, whether completely electr…
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Sharon Palmer’s digital career spans over two decades. Currently Client Success Director at digital agency Idhl, she was key in the agency’s integration of nine businesses and eight separate brands into Idhl. She spent 27 years at McCann, starting as an exec, working up to MD, setting up the agency’s digital operations as digital marketing was born…
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Steve Rushmore can tell you everything, and I mean everything about your hotel. His "Rushmore Approach" for allocating a hotel’s total value is the stuff of lore, but how do you even begin to evaluate a hotel's worth? What are all the factors that go into it? What makes for a particularly difficult appraisal? Is the "income approach" really the bes…
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When we fly, most of us have no idea what kind of plane we're on, we just get in and go. Travel and airline journalist Edward Russell tells us what kinds of planes dominate the U.S. market, why they dominate the market, how long planes stay in circulation, and the process for buying, selling, and regulating big ol' jet airliners. Plus: America's be…
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In this special episode of the NDA Meets podcast, in association with Hivestack by Perion, NDA Editor Justin Pearse is joined by Inés Armendáriz, International Sales Director, and Nigel Clarkson, Global Chief Revenue Officer at Taptap Digital. They discuss how programmatic has transformed out-of-home into a key part of an omnichannel strategy, the …
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The Out of Home (OOH) advertising industry is evolving rapidly, driven by digitisation, growing scale across the globe, and the advanced targeting and measurement capabilities of programmatic media. In this time of change, how can the industry best deliver on the promise of programmatic OOH? In this special podcast, NDA Editor Justin Pearse is join…
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