Best Steve Goodson Podcasts (2025)

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How to Spark Irresistible Change with Phil Gilbert 28:24

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1h ago28:24

28:24

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome Phil Gilbert to the show today. He is IBM's former General Manager of Design, where he helped transform one of the most traditional companies in the world into a global design thinking powerhouse. In his new book, Irresistible Change, he pulls back the curtain on how he …

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The Business of Giving Back 35:23

12h ago35:23

35:23

Some communities grow because a big investor arrives. Others, like Jacksonville, North Carolina, and Onslow County, grow because small decisions, rooted in service, continue to accumulate. In this episode of Consulting from the Couch, banking/finance veteran and community builder Scott Riggs joins us to unpack how microloans, partnerships, and serv…

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RELOAD: GenY As The Next Generation of Leadership with Adam Kingl 33:39

25m ago33:39

33:39

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm looking back on a conversation I shared with Adam Kingl. Adam is an author and keynote speaker who educates future leaders on culture, purpose, team dynamics, the future of work, creativity, strategic innovation, management innovation, and the generational paradigms of work and l…

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#131 I just saved $50k on taxes. Here's how 9:55

3h ago9:55

9:55

Year-end is more than just a party.. It's the most critical strategic period for a business owner. In this episode, Aaron breaks down the essential checklist to close out your year profitably and set your business up for a dominant 2025. He covers how to use your profits to buy equipment tax-efficiently, the right way to pull money out of your comp…

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#130 What We Learned at the Largest Print Show in the World 15:13

7d ago15:13

15:13

Aaron breaks down his experience at Printing United 2025 — one of the biggest and most diverse print expos in the world. From setting up a two-story booth in record time to realizing how much reputation and resilience matter in business, this episode is packed with lessons about preparation, presence, and persistence. He shares how SquareCoil’s fir…

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How Introverts Build Powerful Brands with Goldie Chan 27:54

7d ago27:54

27:54

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by Goldie Chan, who has been called the Oprah of LinkedIn. When LinkedIn first launched its native video, Goldie began posting daily short videos and has built one of the platform's longest-running video series. Goldie's videos feature a mix of personal branding and storyt…

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#129 How Steve Weist built a 40-year legacy in the printing industry 35:01

14d ago35:01

35:01

This week on The AC Method, Aaron sits down with Steve Weist, a true industry veteran who’s spent nearly three decades shaping the print and signage world from the inside out. From learning the ropes in a family business to running large-scale operations across the U.S., Steve shares how his team built trust, maintained excellence, and adapted to t…

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How to Be Bold with Ranjay Gulati 29:42

14d ago29:42

29:42

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm honored to have a fellow Thinker50 on the show with me. Ranjay Gulati is a professor of business administration at Harvard Business School. His pioneering work focuses on unlocking organizational and individual potential, embracing courage, nurturing purpose-driven leaders, drivi…

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Unlocking Your True Direction with Robert Glazer 24:26

21d ago24:26

24:26

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by Robert Glazer. Robert is a #1 Wall Street Journal, USA Today, and international bestselling author, TEDx speaker, and the founder of Acceleration Partners, a $50M global partner marketing agency known for its award-winning culture. He is also the creator of Friday Forwa…

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#128 I Pay My Metal Guys $40/Hour (It's Worth Every Penny) 22:46

22d ago22:46

22:46

Is "how much should I pay my team?" the question that keeps you up at night? Let’s dive into the taboo topic of pay structures, breaking down the pros and cons of salary-only, commission-only, and hybrid models. Underpaying your sales team is a fatal mistake. So to avoid creating a civil war between sales and production, and create and maintain you…

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Leading with Purpose: Faith, Sports, and the Next Generation 52:16

29d ago52:16

52:16

What if a football camp could change the culture of an entire community? That question drives this conversation in this episode of Consulting from the Couch. We sit down for a fantastic interview with Ken Lovell, Director and Minister with Coastal NC Fellowship of Christian Athletes, whose mission is to bring everything together in Christ through t…

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#127 What vertical integration really means? 15:26

28d ago15:26

15:26

Ready to grow your business by adding new services? In this episode, Aaron pulls back the curtain on his own costly mistakes and hard-won victories with vertical integration. What are the true costs of growth? Timelines and operational headaches nobody talks about.Learn how to decide when to bring a new service in-house, how to avoid crippling lear…

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RELOAD: Reconnecting to the Higher Purpose of Marketing with Raj Sisodia 30:08

28d ago30:08

30:08

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm reflecting on a conversation I had a while back with the delightful and purpose-driven Raj Sisodia. Raj is the FW Olin Distinguished Professor of Global Business and Whole Foods Market Research Scholar in Conscious Capitalism at Babson College, and Co-Founder and Co-Chairman of C…

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Well-Being as a Leadership Strategy with Mark Crowley 26:28

1M ago26:28

26:28

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by Mark Crowley. Mark is a best-selling author with 25 years in the competitive financial services industry. He rose to national roles, earning Leader of the Year for his emotionally connected, heart-and-mind balanced approach that drove exceptional performance and employe…

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#126 How to scale a $10M sign business? with David Goodson 54:57

1M ago54:57

54:57

In this interview, Aaron sits down with David Goodson, CEO of Impact, to unpack how he grew his company from a garage startup into a $10M operation with 50+ people and a 70,000 sq. ft. facility. David shares his philosophy on leadership, why culture always comes before profits, and how designing efficient workflows and empowering people has shaped …

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#125 Design for museums to airports with Annabel from SEGD 39:59

1M ago39:59

39:59

In this interview, Aaron sits down with Annabel from SEGD to explorehow design goes far beyond what we see—it shapes how we feel, move, and remember experiences. From the World War II Museum to Olympic exhibits and even the way airports are designed, Annabel shares how thoughtful design and signage transform ordinary spaces into immersive journeys.…

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Powering People First: Servant Leadership in the Co-op World 33:49

2M ago33:49

33:49

Electricity is just the excuse—the real story is people, community, and servant leadership. In this episode of Consulting from the Couch, Josh McGhee from Touchstone Energy unpacks how the cooperative business model prioritizes its members, why servant leadership outperforms top-down control, and how co-ops strike a balance between scale and hometo…

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The Power of Emotionally Intelligent Teams with Vanessa Druskat 30:57

1M ago30:57

30:57

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by Vanessa Druscat. Vanessa is an associate professor at the Peter T. Paul College of Business and Economics at the University of New Hampshire. As an internationally recognized leadership and team performance expert, she advises leaders and teams at over a dozen Fortune 5…

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RELOAD: The Secret to Thinking like Leonardo Da Vinci with Michael Gelb 30:57

2M ago30:57

30:57

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm reflecting on a conversation I had a while back with world-famous juggler, Michael Gelb. Michael is the world's leading authority on the application of genius thinking to personal and organizational development. He is the author of 16 books including How to Think Like Leonardo Da…

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#124 Design Huddle: Bridging the Gap Between Clients and Printers 38:00

2M ago38:00

38:00

In this interview, Aaron sits down with Dave Stewart, CEO of Design Huddle, to explore how his platform is transforming the way clients, printers, and designers work together. By embedding an intuitive design tool directly into websites, Design Huddle empowers customers to create print-ready artwork without endless back-and-forth revisions. From Sh…

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Where Everybody Knows Your Name: Leading in a Small Rural Community 26:04

2M ago26:04

26:04

What does leadership look like when every decision you make affects people you'll see at the grocery store tomorrow? Schumata Brown, Town Manager of Maysville, North Carolina, knows this reality intimately. As a native son who chose to stay and serve his hometown, Brown brings a unique perspective to leadership that's equal parts practical wisdom a…

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#123 Old‑School Lighting That Still Works 32:38

2M ago32:38

32:38

This episode dives into the magic of retro sign lighting—chasers, tracers, and marquee effects—and why “old-school” still grabs attention (and customers). Aaron sits down with a lighting veteran to unpack controllers, patterns, color temperature choices, and practical ways to bring kinetic motion back to your installs. From go‑kart tracks to storef…

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RELOAD: Being Strong for Life and Getting Results with Gold's Gym CEO Adam Zeitsiff 29:54

2M ago29:54

29:54

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm reflecting on a conversation I shared with Adam Zeitsiff a while back. Adam is the President & CEO of Gold's Gym - one of the world's most recognizable and iconic brands. Gold's Gym serves over 3 million people daily with more than 700 locations across 23 different countries on 6…

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#122 Discipline vs. Fear: The Real Key to Starting a Business 13:38

2M ago13:38

13:38

This week Aaron opens up about one of the biggest roadblocks that stops aspiring entrepreneurs: fear. Through stories from the Iron Oaks Society and his own business journey, Aaron explains why bravery alone won’t carry you forward, but discipline will. From making your bed in the morning to building consistent habits, Aaron breaks down how small s…

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#121 The #1 Skill Leaders Fail At: Communication 13:33

2M ago13:33

13:33

This week, Aaron dives deep into the single biggest issue that can break any business: communication. Through real-life examples—from clients misunderstanding sign specs to employees missing assignments—Aaron uncovers why most leaders think they’re communicating, when in reality they’re not. 🔥 Topics Covered: ✅ The 3 key elements of real communicat…

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Simplifying Growth with Meredith Schmidt 26:04

2M ago26:04

26:04

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm excited to welcome Meredith Schmidt, who recently joined me on my LinkedIn Live show and is my first ever Salesforce guest. She is the EVP and GM of Revenue Cloud. She's responsible for creating products to manage the product-to-cash lifecycle and end-to-end revenue management. T…

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The Culture You Lead Is the Culture You Create 40:50

2M ago40:50

40:50

In this episode, Chellie Phillips—speaker, coach, author, and creator of the Successfully Ever After framework—dives into a powerful truth: the culture a leader models is the culture they create. Drawing on nearly 30 years of experience, she shows how intentional leadership builds human-centered workplaces where employees feel seen, valued, and emp…

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RELOAD: Leading with Creativity to Deliver Insight with Ron Tite 30:57

2M ago30:57

30:57

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm reflecting on a conversation I shared with Ron Tite a while back. Ron is a best-selling author, entrepreneur, speaker and investor. He has been an award-winning advertising writer and Creative Director for some of the world's most respected brands. He is Founder and CEO of Church…

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The CEO's Guide to Leading with Purpose with Klaus Kleinfeld 27:26

3M ago27:26

27:26

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by Dr. Klaus Kleinfeld, who is the only leader to have successfully served as CEO of two Fortune 500 giants on different continents: Alcoa in the US and Siemens in Germany. With a nearly forty-year career spanning multiple industries, from established businesses to tech st…

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#120 Estimating Mistakes That Can Sink Your Business 14:28

3M ago14:28

14:28

This week, Aaron goes deep into the hard lessons his company has learned by reviewing past estimates—the good, the bad, and the costly. From missing small details to underbidding massive projects, he breaks down the most common pitfalls that can destroy profitability. If you’ve ever wondered why your projects take longer, cost more, or eat away at …

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From the Marine Corps to Main Street… Leadership Minus the Boot Camp Barking! 35:29

3M ago35:29

35:29

In this episode, we sit down with Brock Goss, a commercial real estate professional with over a decade of experience helping investors, businesses, and property owners achieve success. A former enlisted U.S. Marine, Brock brings a leadership style forged in the military—disciplined, mission-focused, and people-centered and has successfully translat…

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Leveling Up Your Leadership with John Maxwell 30:14

3M ago30:14

30:14

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I'm joined by John Maxwell, someone who truly needs no introduction in the world of leadership. For over five decades, John has been teaching, writing, and inspiring leaders around the world. From his 5 Levels of Leadership to his 100+ books translated into 50 languages, he has shape…

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#119 Building Stronger Teams Through Radical Transparency 13:13

3M ago13:13

13:13

In this episode, we go behind the scenes of a real quarterly meeting—wins, losses, awkward moments, and all. From welcoming new hires to unveiling the design for a 28,000 sq. ft. facility, Aaron shares how openness about numbers, goals, and even mistakes strengthens culture and drives alignment. You’ll hear candid lessons from a tough project loss,…

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Becoming Shatterproof with Tasha Eurich 29:17

3M ago29:17

29:17

Welcome to the What's Next! Podcast with Tiffani Bova. This week, I have one of my dear friends joining us. Tasha Eurich is an organizational psychologist, leadership researcher and bestselling author known for her ability to blend science and real-world insight. Her TED Talks have garnered over 10 million views. She has been named one of the world…

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#118 Lasers, Quilts & Signs: Building a 70-Person Business from Fabric and Fire 26:48

3M ago26:48

26:48

This week, Aaron sits down with Clay from Thunder Laser USA — and trust us, it’s not just a conversation about machines. It’s about how one family business turned a quilting shop into a tech-driven operation with 70+ employees, a national sales footprint, and an expanding catalog of cutting-edge tools. From laser-cut acrylic to engraving Stanley cu…

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Building a Vibrant Culture: Leadership That Energizes People 46:19

3M ago46:19

46:19

In this episode of Consulting from the Couch, we sit down with Nicole Greer, a dynamic leadership coach, speaker, and founder of Vibrant Culture, to explore what it truly means to lead with intention, energy, and authenticity. Nicole shares her journey into leadership development and how leaders can bring vibrancy to their teams and organizations. …

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RELOAD: Navigating Tech Ethically and Responsibly with Kara Swisher 27:38

3M ago27:38

27:38

Welcome to the What's Next! Podcast with Tiffani Bova. This week I'm eager to revisit a conversation with Kara Swisher. Kara is the co-founder and editor-at-large of Recode, producer and host of the Recode Decode and Pivot podcasts, and co-executive producer of the Code Conference series. She also has a special series on MSNBC called Revolution on …

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#117 Why Your Website Isn’t Converting (and What to Do About It) 43:40

4M ago43:40

43:40

This week on *The AC Method*, Aaron sits down with Ryan from Striventa and Hyperdrive to unpack why most business websites fail to generate leads—and what you can do to fix it fast. Whether you’re in blue-collar services or scaling a national brand, this episode breaks down the real-world digital strategies that get results. Ryan shares what most a…

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How AI Changes Everything with Adam Brotman and Andy Sack 32:12

4M ago32:12

32:12

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to have two guests with me this week. The first is Adam Brotman. He is the co-founder and co-CEO of the strategic consultancy Forum3. He was the inaugural Chief Digital Officer at Starbucks, where he played a pivotal role in launching the company's renowned mobile payment and loyal…

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#116 The Truth About Confidence (And Why It Intimidates People) 13:56

4M ago13:56

13:56

In this solo episode, Aaron opens up aboutwhat confidence really means, how it develops, and why people often mistake itfor arrogance. From his own experiences in leadership and martial arts trainingto being misunderstood and even called intimidating, Aaron walks through theinternal work required to become truly grounded — and how to help others ge…

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The Activator Advantage with Matt Dixon 28:01

4M ago28:01

28:01

Welcome to the What's Next! Podcast with Tiffani Bova. I'm super excited to welcome Matt Dixon to the show. He is a Founding Partner at DCM Insights, a global training and advisory firm, and a leading expert in business development and client experience. He's a frequent contributor to HBR and an author of bestselling books, including The Effortless…

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#115 How to Protect Your Bottom Line in a Shaky Economy 10:11

4M ago10:11

10:11

In this short but high-impact solo episode,Aaron shares how he's preparing his businesses to weather an economiccorrection. From rising tariffs and permit delays to inflation and materialprice hikes, he gives a tactical breakdown on how to defend your margins,communicate clearly with clients, and keep your team steady when times getrocky. This is t…

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The Future of AI with Steve Lucas 28:45

4M ago28:45

28:45

Welcome to the What's Next! Podcast with Tiffani Bova. This week, we hear from Steve Lucas. Steve is a seasoned executive with nearly 30 years of experience in enterprise software leadership. As the CEO of Boomi, he spearheads efforts to connect the world through a transformative technology platform. Previously, he was the CEO of Marketo and iCIMS.…

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#114 Are You Lying to Yourself? 11:41

4M ago11:41

11:41

In this episode, Aaron unpacks a hardtruth: most of us confuse motion with progress. After meeting with a newmentor, he was forced to face the fact that he had over a dozen active“projects” pulling his focus — and that being busy doesn’t mean you’re growing. He breaks down how to identify what’s actually worth your time, how to cutlow-ROI tasks, an…

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RELOAD: The F.A.T.E of Curiosity and Being Curious All the Time with Dr. Diane Hamilton 33:31

4M ago33:31

33:31

Welcome to the What's Next! podcast with Tiffani Bova. This week, I'm reflecting on a conversation I had with Diane Hamilton. Diane is a nationally syndicated radio host, award-winning speaker, author, and educator. She is the MBA Program Chair at the Forbes School of Business and has a Ph.D. in Business Management. She is the creator of the Curios…

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#113 How to Hire Smarter (And Actually Keep Good People) 11:14

4M ago11:14

11:14

In this episode, Aaron shares a powerful mindset shift around hiring, especially as he explores acquiring a local sign company. What starts as a discussion about evaluating a deal quickly becomes a deep dive into core values, people analysis, and what most leaders get wrong when hiring or restructuring their team. If you've ever said “there’s no go…

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How the Like Button Changed Everything with Bob Goodson 30:09

4M ago30:09

30:09

Welcome to the What's Next! Podcast with Tiffani Bova. This week I welcomed Bob Goodson to the show. Bob is President and Founder of Quid, a Silicon Valley–based company whose AI models are used by a third of the Fortune 50. Before starting Quid, he was the first employee at Yelp, where he played a role in the genesis of the like button and observe…

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#112 Are You the Leader Your Company Needs? | Live at ISA Sign Expo 19:52

5M ago19:52

19:52

This special episode features AaronClippinger's full presentation from the ISA Sign Expo in Las Vegas: Are You the Leader Your Company Needs?In this high-impact talk, Aaron dives into the evolving role of CEOs andpresidents, what leadership really looks like in the sign industry, and howculture, vision, and accountability separate startups from gro…

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Brand Lessons from Taylor Swift with Kevin Evers 28:47

5M ago28:47

28:47

Welcome to the What's Next! Podcast with Tiffani Bova. I'm excited to welcome Kevin Evers to the show. He is a Senior Editor at Harvard Business Review. He's written popular articles on brain science, Hollywood blockbusters, the art of persuasion, and the unpredictability of success. But what he is here to talk about today is his new book called Th…

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#111 How to Build a Real Leadership Team (Not Just Middle Managers) 14:51

5M ago14:51

14:51

In this episode, Aaron breaks down what it actually means to build a real leadership team — not just taskmasters or title-holders. Inspired by the book Traction, he shares the importance of vision, buy-in, and defining core values that truly guide hiring, culture, and execution. From calling out weak leadership habits to sharing the questions that …