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Go Beyond Fundraising: The Podcast for Nonprofits

Nonprofit Fundraising & Marketing Podcast by Pursuant

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Go Beyond Fundraising, a podcast brought to you by the Allegiance Group + Pursuant, seeks to find the sharpest minds in the fundraising, nonprofit marketing, and organizational leadership and create conversations that spark positive change. We exist to help determined nonprofits make an even bigger impact in the world through smart strategy, cutting-edge technology, and actionable data. Learn more at https://teamallegiance.com/go-beyond-fundraising-podcast/
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Let's Talk Fundraising

Keith Greer, CFRE

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Welcome to "Let's Talk Fundraising" with Keith Greer, CFRE! This podcast is your go-to resource for mastering the essentials of fundraising while discovering how innovative tools and technology can supercharge your efforts. Whether you're a new fundraiser looking to level up your skills or a seasoned professional seeking timely reminders and fresh insights, each episode is packed with practical advice, creative ideas, and inspiring stories. Join Keith as he explores the core principles that ...
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Designing Tomorrow explores a new playbook for modern social impact leaders and brands to reach their true impact potential. Why do some social impact brands thrive, while so many others fail to get traction, build support for their cause, and make meaningful progress? Imagine your impact with truly sustainable revenue and resources. With deeper community engagement and relationships. With more influence in your social impact category. Hosted by Eric Ressler, Founder & Creative Director of C ...
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Welcome to The Fundraising Coach . . . the show that provides straight talk and practical tools that I've shared with hundreds of nonprofits to help them raise millions of dollars. You’ll learn everything you need to become an expert fundraiser and build a high-performance, winning fundraising program. So whether you’re an executive, staff member or board member, you’ll be learning the inside scoop from one of the nation's leading social entrepreneurs and fundraisers who’s been in your shoes ...
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Many nonprofits focus only on digital or direct mail, but you don’t have to choose — nor should you. Donors crave cohesive, consistent experiences across multiple touchpoints, and getting your digital and direct mail efforts in sync can help you deliver. In this episode of the Go Beyond Fundraising podcast, we’re talking with David Sacchetti, AVP o…
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Send us a text Have you ever left a donor meeting, recorded quick thoughts on your phone, then spent hours translating those scattered notes into a proper contact report? There's a better way. At AFP Icon in Seattle last month, I watched a room full of fundraisers experience a collective "aha" moment. It wasn't sparked by fancy tech demos or pie-in…
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Social impact leaders are visionaries — but getting others to see what you see isn’t easy. When your work hasn’t caught up to your ambitions, how do you win over funders, staff, and partners who need proof before they commit? In this episode, Eric and Jonathan explore what it really takes to sell a bold new vision — even when the work is still taki…
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Send us a text The journey from behind-the-scenes prospect researcher to frontline major gift officer can feel like jumping into the deep end without a life vest. In this illuminating conversation, Matt Stokes, Leadership Giving Officer at Yale University, shares his experience making this challenging career transition and the lessons he's learned …
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Nonprofit leaders know storytelling matters — but many are missing a critical opportunity to move hearts, shift narratives, and deepen support. In this episode, Eric and Jonathan pull back the curtain on why so much nonprofit content falls flat — and how a simple three-step framework can radically transform the way you communicate your mission. ➔ W…
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Send us a text When you picture a successful fundraiser, do you imagine someone who commands the room, speaks eloquently without hesitation, and thrives in crowds of donors? That stereotype has dominated our field for decades—but what if the most powerful fundraising superpower isn't being heard, but truly hearing others? Carissa Konesky, CFRE and …
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The recent sweeping cuts to USAID and other federal programs have rattled fundraisers across the country and in all sectors. Uncertainty is widespread as nonprofit leaders wait to see just what the fallout will be. Whether your organization was impacted or is anticipating a budget shortfall, scaling back on riskier strategies like acquisition can b…
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Not all “no’s” are equal—and if you’re in fundraising, you know that firsthand. In this episode, Eric and Jonathan unpack the three types of objections every social impact leader will face: the silent no, the vague no, and the hard no. They explore why each shows up, what it’s really signaling, and how to respond in a way that transforms rejection …
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Social impact leaders are scaling back, funding streams are evaporating, and public trust is eroding. In this candid kickoff to Season 4, Eric and Jonathan hold space for what’s really happening in the field—and why this moment demands courageous communication, community resilience, and reimagined leadership. This isn’t a time to shrink. It’s a tim…
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In the highly competitive world of nonprofit fundraising, standing out is more than just having a great mission—it’s about creating memorable experiences that leave lasting impressions. One of the most overlooked yet powerful ways to do this is through friendliness and unexpected gestures of appreciation. People like to do business with people they…
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To wrap Season 3, Eric and Jonathan are doing something different — and a little vulnerable. In this raw and unfiltered finale, they look back on the leadership decisions, strategic misfires, hiring blunders, and marketing missteps that didn’t go according to plan. No spin. No gloss. Just two founders owning their hardest lessons out loud. Why end …
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What do you do when your mission is evolving… but your brand, programs, and funding strategy haven’t caught up yet? In this episode, Jonathan brings a live challenge to the table: a bold new vision for the Seymour Center that could reposition it as a hub for climate solutions and STEM leadership — but it comes with branding risks, potential backlas…
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The funding landscape is shifting, and relying on the same revenue strategies that got you here may not be enough to take your organization to the next level. Many nonprofits and social enterprises struggle to generate enough revenue—not just to sustain their work, but to fully fund their missions and reinvest in long-term growth. So how do you bui…
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We are living through the biggest shift in media and marketing of our lifetimes. Misinformation spreads faster than ever, trust in institutions is crumbling, and social impact leaders are left navigating a fractured, chaotic digital landscape. So how do you build credibility, mobilize communities, and create real impact when attention is scattered …
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In today’s rapidly evolving nonprofit landscape, executive directors and board members face an on onslaught of challenges—from dwindling funding sources to rapidly shifting community needs. More than ever, a mindset that embraces continuous learning, bold innovation, and courageous teamwork is essential. I recently read Carol Dweck’s bestselling bo…
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Most social impact leaders think they’re measuring their impact — but are they really? Measuring impact is especially difficult when change happens over years or even decades, and when the outcomes are tied to complex, systemic issues. On top of that, the process of evaluation and measurement can feel like extra work — another task on an already fu…
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Nonprofit leaders constantly hear that diversifying revenue streams is the key to financial stability. But what if that advice isn't the whole story? Research shows that 90% of high-growth nonprofits rely on a single dominant funding source. Does that mean nonprofits should double down on one funding stream—or is there a smarter way to approach fun…
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Video can bring your nonprofit’s message to life, making it more engaging for donors and other audiences. Finding the right people to communicate your mission doesn’t have to be overwhelming. Creating high-quality, compelling video content may be more straightforward than you expect. In this episode of the Go Beyond Fundraising podcast, we sit down…
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Failure isn’t just a possibility in social impact work — it’s inevitable. But are we failing constructively? In this episode, Eric and Jonathan break down the difference between constructive failure and harmful failure, and why embracing the right kind of failure is essential for innovation, leadership, and long-term impact. From team dynamics and …
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Send us a text Fundraising shouldn’t feel like manipulation. It shouldn’t leave donors feeling drained, guilty, or pressured into giving. Yet, so much of our industry—especially certain political campaigns—leans into fear as a motivator. And while fear might work once, it doesn’t build relationships. It doesn’t make donors want to come back. You kn…
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If you’ve ever felt like your messaging isn’t quite landing — like people don’t get it or aren’t inspired to take action — you’re not alone. We hear it all the time: “We’re struggling to tell our story.” But here’s the thing: your story isn’t the story that matters most. The real question is: How do you craft messaging that actually moves people? I…
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Send us a text Can AI really enhance human connection in fundraising, or is it just a high-tech distraction? Let's tackle this question head-on, revealing how AI can be a transformative force in the nonprofit sector. This episode isn't about replacing the personal touch — it's about using AI to deepen it. As I prepare for my upcoming session at the…
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Nonprofits operate in a fast-paced world. To navigate the rapid changes in technology, social behaviors, and how we exchange information, it’s time to think like an entrepreneur. In this episode of the Go Beyond Fundraising podcast, our CEO, Trent Ricker, talks with Tom Ulbrich, President and CEO of Goodwill of Western New York. Tom has extensive e…
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Encouraging donors to increase their contributions is a delicate endeavor. This podcast explores several practical and effective tactics to achieve the balance needed to inspire donors to give more generously while maintaining their trust and enthusiasm without alienating or pressuring them. Tune in now!…
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Does your organization struggle to engage donors behind gifts from donor-advised funds (DAFs)? Have you received a generous DAF gift but wondered how to thank the anonymous donor and build a lasting connection? Engaging DAF donors can be challenging, especially when anonymity creates a barrier. However, with thoughtful strategies, your nonprofit ca…
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Did you know that 53% of donors stop giving because they feel unappreciated, and 41% cite lack of acknowledgment or thanks as their reason? Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift. These numbers underscore the critical need for nonprofits to build and implement a robust stewardship …
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The way we work is changing — fast. Remote work, shifting boundaries, and evolving expectations have reshaped what it means to work in the social impact sector. But are nonprofits keeping up? In this episode, Jonathan and Eric dive into the unique challenges mission-driven organizations face in building a sustainable, healthy work culture. From bal…
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Did you know Gen Z is 10 times more likely to share their donations on social media compared to Baby Boomers? Passionate, tech savvy and socially connected, Gen Z is an audience nonprofits can’t afford to ignore. In this episode of the Go Beyond Fundraising podcast, we talk with Michelle Boggs, Senior Advisor for Nonprofit Fundraising and Developme…
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Send us a text Have you ever felt like fundraising was just begging for money? Like you were throwing out asks and hoping someone would say yes? If so, you’re not alone—but there’s a reason it feels that way. And it’s not just you. In this episode of Let’s Talk Fundraising, I break down the difference between real fundraising and what I call panhan…
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Confidence: it’s one of the most critical traits for effective leadership, but also one of the trickiest to master. In this episode of Designing Tomorrow, Eric and Jonathan dive into what it truly means to embody confidence as a social impact leader. From personal struggles with self-doubt to lessons on humility, resilience, and overconfidence, thi…
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About a decade ago, we partnered with Drs. Adrian Sargeant and Jin Chang to sponsor their research on relationship fundraising. On this episode of the Go Beyond Fundraising podcast, Allegiance Group + Pursuant’s Chief Strategy Officer, Trent Ricker, revisits that research to see what lessons still hold — and where there’s room to grow. With donor a…
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Send us a text Join us for an enlightening conversation with Bri Gerzevske, an expert in nonprofit fundraising leadership, as she shares her transformative approach to creating high-functioning teams. Ever wondered how to step into a new leadership role and immediately start building trust and a positive team culture? Bri’s strategy centers around …
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Marketing and fundraising are the lifeblood of social impact organizations. But too often, they're working in silos, disconnected, or even at odds with each other. This is a huge problem. Because when these two critical functions aren't aligned, it hurts your ability to build trust with donors, limits your fundraising potential, and ultimately redu…
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Send us a text What if holiday generosity could transform lives beyond the festive season? Leanne Baumel, Chief Development Officer at Casa de Esperanza de los Niños, joins us to share her insights from the frontline of holiday fundraising. We'll unravel the complexities and joys of orchestrating campaigns like "Triple the Hope," which has successf…
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Trust is not a given — it’s earned. In this episode, Eric and Jonathan explore how trust is shifting away from institutions and toward relationships, and why that’s reshaping the way nonprofits and social impact organizations must operate. You’ll gain insights on: The hidden power of impact storytelling and why nonprofits often overlook it. The fiv…
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Send us a text Ever wonder why so many fundraisers are burnt out and how to truly support their well-being? Join us as we engage with Raiya Sankari-Diaz, a global HR expert, to uncover the hidden causes of burnout in the fundraising sector. Forget superficial solutions like mindfulness apps; Raiya shares why authentic well-being programs, backed by…
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Don’t sleep on incorporating SMS, or text messaging, into your future fundraising campaigns. While many nonprofits use this powerful tool it’s growing in popularity and effectiveness, especially with the decline in traditional telemarketing. In this episode of the Go Beyond Fundraising podcast, we talk with Stephanie Drahan, Vice President of Accou…
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Nonprofit boards play a critical role in guiding the organizations they serve, helping steer decisions, ensuring fiscal health, and offering strategic oversight. However, one glaring issue that’s often swept under the rug is the lack of prompt responses to communications from executive directors and staff. Emails and important requests from staff f…
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Plan Early for a Stress-Free, High-Impact Session Planning a strategic session for your nonprofit can be one of the most impactful moments of the year—a chance to reset, strategize, and inspire your team. But let’s be honest: waiting until the last minute to plan such an important event can lead to unnecessary stress, limited options, and a lacklus…
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How do you keep your team energized, engaged, and aligned—especially in the demanding world of social impact? Passion and purpose are key, but they’re not enough on their own. In this episode, Eric and Jonathan unpack the essential elements of team motivation, exploring why some teams thrive while others stall, and revealing the missing ingredient …
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Send us a text Unlocking the secrets to managing effective nonprofit boards, our episode promises to transform your approach to board recruitment and engagement. With our insightful guest, Phelosha Collaros, we uncover how to transcend the traditional focus on financial capacity and instead recruit board members driven by passion and alignment with…
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End-of-year giving is officially wrapped! You may have planned a matching gift campaign to finish the year strong, but promoting matching gifts throughout the year can boost both giving frequency and amount. In this episode of the Go Beyond Fundraising podcast, we talk with Amelia Baumann, Partnership Success Specialist at Double the Donation, abou…
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Rewind: This episode was orginally published in Season 2, Episode 1. New episodes from Season 3 will continue to publish next week. — You probably shouldn’t rebrand your social impact organization. Except, of course, when you really should. (wait, what?) Because when the conditions are right, a rebrand can be one of the most powerful ways to reach …
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Send us a text What if a single word could redefine your entire year? Join us as we challenge the all-or-nothing mindset of New Year's resolutions with a transformative approach to goal-setting. Instead of making fleeting promises, we invite you to select a "word of the year" that can guide your personal and professional journey throughout 2025. Pi…
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REWIND: This episode was originally released in Season 1, Episode 2. New episodes from Season 3 will drop in 2025. — Today, you’ll consume 74GB of information. That’s the equivalent of watching 16 movies. In one day. Our inboxes are overflowing, our social streams are noisy, we doom scroll short form content on apps purpose-built to hijack our atte…
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Is your organization struggling to turn awareness into meaningful action? You’ve nailed the brand and the website, but supporters still aren’t stepping up. Why? In this episode, Eric and Jonathan tackle the critical but often overlooked concept of activation: turning passive attention into real-world impact. Whether you’re trying to inspire donatio…
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Send us a text We’re taking a little holiday break for the rest of the year, but don’t worry—Let’s Talk Fundraising will be back in January with fresh episodes to kick off 2025! In the meantime, make sure to visit www.letstalkfundraising.com to join the newsletter and stay updated on all things fundraising. And let’s connect on LinkedIn—follow Let’…
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Low pay the social impact sector is reaching a critical point. Leaders and workers alike are grappling with the harsh realities of compensation in an industry driven by passion and purpose. But at what cost? In the latest episode of Designing Tomorrow, Eric and Jonathan dive deep into this pressing issue, exploring: • The cultural shift around work…
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Your website is the hub of your digital presence. Depending on the size of your organization, your site could have anywhere from hundreds to thousands of pages — that’s a significant amount of content to manage. A content management system (CMS) simplifies this process so you can unlock new opportunities to connect with your audience. In this episo…
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