Best Ericson Just Podcasts (2025)

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Self-Discovery Through Travel After Divorce at 62 1:00:26

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2d ago1:00:26

1:00:26

Kerry Breckle is a remarkable woman who got divorced in her early 60s and decided to fall in love with life again. I never knew the version of Kerry who was afraid of flying, who didn't like being away from home for very long, who spent her days reading books to pass the time instead of living her own adventures. That Kerry was, in her words, "just…

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Fighting Period Poverty in Africa Through Group Travel and Ethical Tourism 53:57

9d ago53:57

53:57

A year ago, I started planning our Kenya group trip and I knew I wanted it to be more than just an incredible adventure. I wanted us to leave something meaningful behind. That's when I stumbled into the world of period poverty, and honestly, I felt a little embarrassed that I'd never thought about it before. We're talking about 500 million women an…

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How to Automate Your Newsletter 19:35

10d ago19:35

19:35

In this episode of the Paywall Podcast powered by Leaky Paywall, Pete and Tyler discuss why increasing your email cadence is the secret to converting more paid subscribers—and how to do it without adding a single minute of extra work. They break down the "Recycle Strategy" for creating automated weekly roundups, show you how to set up hyper-relevan…

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How to Overcome Travel Fears: Lessons from Hollywood Stunt Doubles 56:26

16d ago56:26

56:26

What happens when you put two Hollywood stunt doubles on a group trip to Morocco? They push your 4x4 out of the mud during a historic Sahara Desert flood, coordinate everyone like it's a stunt scene, and completely change how you think about fear. Meredith and Dorenda are two of my favorite travel companions, and honestly, some of the most badass w…

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Save for Travel Without Feeling Miserable w/ Money Coach Rachel Covert 50:27

23d ago50:27

50:27

Rachel Covert is one of those people who makes financial independence actually feel accessible - not like some far-off dream that requires eating ramen for a decade.We're diving into something most of us struggle with: how do you actually save money for travel without hating your life in the process? Rachel retired at 36 with over $500k saved, then…

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Are Paid Subscriptions Worth The Customer Service Hassle? 18:52

24d ago18:52

18:52

In this episode of the Paywall Podcast, Pete and Tyler give an "absolute yes", arguing that the "enormous" revenue gain far outweighs the admin work. They break down solutions for the two biggest publisher fears: payment hassles and login issues. They explain how to automate payment management and churn reduction using tools like Stripe, and how to…

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Trusting Your Gut: How Body Wisdom, IFS, and Astrocartography Guide Travel Decisions 1:04:56

1M ago1:04:56

1:04:56

Krista Parks is one of those people who makes even the most skeptical travelers believe in energy healing—and that's no small feat. As an Internal Family Systems (IFS) practitioner, Reiki master, and our resident "hippie-dippie camp counselor" at Camp Lola Whiskey, she's helped countless people reconnect with their inner wisdom while navigating eve…

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Traveling to Morocco - What to Expect on a Group Adventure 47:31

1M ago47:31

47:31

You know that feeling when you sign up for a trip with complete strangers and wonder if you've made a terrible mistake? And then 10 days later, you're ugly-crying at the airport because you don't want to say goodbye to your new best friends? That's exactly what happened in Morocco. We're talking monkey attacks in cedar forests, heat exhaustion in 1…

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Build Confidence with Your Subscription System Using Simple Levers 28:16

1M ago28:16

28:16

In this episode, Pete and Tyler discuss the importance of confidence for publishers in transitioning to paid subscriptions. They explore the challenges faced by local news publishers, particularly in economically disadvantaged areas, and emphasize the value of free registration as a tool for building an audience. This episode highlights strategies …

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Trail Running Tourism: How to Explore Off-the-Beaten-Path Destinations on Foot with Joe Baur 58:23

1M ago58:23

58:23

Joe Baur is one of those travel writers who just gets it - someone who understands the best stories aren't found in guidebooks, and that sometimes the most rewarding travel experiences come from the places other people might skip entirely. We met in Okinawa on a press trip, and within about five minutes I knew he was exactly the kind of person I wa…

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From Dreaming to Doing: Overcoming Limiting Beliefs Around Travel with Bonnie Surie 56:20

2M ago56:20

56:20

Bonnie Surie is someone who's helped me immensely in getting the courage to start this podcast and persevere through the challenges of entrepreneurship, relationships, and pretty much everything else. She's become so much more than a coach - she's someone who's always in my corner. Two years ago, I was a struggling entrepreneur who felt stuck and o…

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The Upgrade Path: How to Nurture Subscribers to Higher Price Tiers 25:35

2M ago25:35

25:35

In this episode, Pete and Tyler discuss the importance of meeting customer expectations in subscription services. They explore how publishers can better nurture their readers through effective subscription models and innovative donation strategies, emphasizing the need for simplicity and clear communication in pricing and access.…

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How Group Travel Transformed a Small-Town Wisconsin Writer with Mel Ripp 52:25

2M ago52:25

52:25

Mel Ripp is living proof that travel doesn't just take you places - it fundamentally changes who you are. In this episode, we're talking about the kind of transformation that turns a "nice girl from Wisconsin" who dreamed about faraway places while reading encyclopedias into someone who casually drops "when I was in Cuba last month" into everyday c…

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Rediscover Yourself After Divorce: Travel, Confidence, and Starting Over with Julie Danielson 44:48

2M ago44:48

44:48

Julie Danielson is the kind of person who reminds you that it's never too late to completely reinvent your life - and that sometimes the scariest decisions lead to the most transformative chapters. We're diving into navigating divorce and rediscovering who you are on the other side. Julie went through her own divorce at 37 with two young kids, and …

1
Will a Paywall Hurt Your Traffic from SEO, Social, and AI? 21:29

2M ago21:29

21:29

In this episode of The Paywall Podcast, Pete and Tyler discuss the impact of paywalls on digital publishing, addressing common misconceptions about their effect on traffic and audience engagement. They present data from a regional news publisher that implemented a leaky paywall, demonstrating that traffic can actually increase despite the introduct…

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From Havana to Spain: A Cuban Guide's Journey to Freedom w/ Andrés Asevis 52:29

2M ago52:29

52:29

Andrés Asevis is one of those rare people who can show you the soul of a place while being completely honest about its realities. He's a published author, a painter, a singer, and an incredibly knowledgeable guide - but more than that, he's just an absolute joy to be around. My travelers fall in love with him because he's fun, crazy intelligent, an…

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Brazil Pantanal Travel: Jaguars, Cowboys & Travel Writing with Journalist Steph Dyson 47:02

3M ago47:02

47:02

Steph Dyson is a travel writer and journalist from the UK behind Worldly Adventurer, a website that gets over a million visitors a year and focuses on sustainable adventures in Latin America. Having lived in Chile, Peru, Bolivia, and Colombia over the past decade, Steph is basically the queen of off-the-beaten-path South American travel. We recentl…

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Solo Travel for Military Spouses: Breaking Free from Traditional Expectations with Kimberly Kephart 43:25

3M ago43:25

43:25

In this episode, I'm talking with someone who proves that adventure doesn't have an expiration date. I met Kim Kephart last year at a travel conference in Spain, and we connected instantly because she's just refreshingly real about the messy, beautiful side of creating your own path. Kim is a solo travel writer, hiker, and military spouse who's bas…

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The Newsletter Flywheel: How to Build Your Email List and Convert More Readers 19:47

3M ago19:47

19:47

In this episode, Pete and Tyler break down a simple newsletter plan that powers your flywheel. You'll learn where free registration fits, how to speak to free vs paid readers, and the light upgrade prompts that move people along. It's a quick peek at the capture-nurture-convert loop you can plug into your own publication. This episode is a must-lis…

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Camp Lola Whiskey: Pickle Fountains, Phone Casualties, and Post-Camp Tattoos 38:00

3M ago38:00

38:00

What happens when 30 adults decide to recreate summer camp magic with craft cocktails and zero adult supervision? You get epic storms, spontaneous tattoos, a pickle fountain malfunction, and the kind of weekend that makes you believe strangers can become family in 72 hours. This week I'm sitting down with three brave souls who survived our inaugura…

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The Digital Tide: Mastering Magazine Publishing's Digital Shift 52:16

3M ago52:16

52:16

In this episode of the Paywall Podcast, Pete interviews Wally Wallace from the design agency 50 Fish. Wally has spent years helping magazine publishers succeed in the digital space. They dive into the strategies that have led to his clients' incredible success, covering the power of email marketing as a primary driver of subscriptions, the importan…

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Travel Insurance Explained: with Erin Fish from Wanderwell 1:07:26

3M ago1:07:26

1:07:26

Erin Fish is my travel insurance partner, and before you roll your eyes thinking this is just a boring sales pitch - hear me out. This is one of those partnerships that happened organically because Erin genuinely gives a shit about travelers and the world, not just profits. Erin co-founded Wanderwell Travel Insurance, a certified B Corp that's lega…

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Travel Anxiety: Be Prepared Without Being Paranoid with Casey Hanisko 48:40

4M ago48:40

48:40

Casey Hanisko is one of those women in the travel industry who I genuinely look up to - the kind of leader who makes you think, "I want to be like her when I grow up." We're diving into something that's keeping a lot of us up at night - how do you keep exploring the world when it feels like everything is falling apart? Casey has spent over 25 years…

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Travel Disasters Into Memories: Stories from Turkey & Beyond with Kari Chance 38:19

4M ago38:19

38:19

Today I'm sitting down with someone who's been my partner in questionable decision-making for many years - my former sister-in-law and current travel buddy, Kari Chance. We're diving into our most ridiculous travel mishaps, the kinds of stories that literally had us crying from laughter while recording. Kari is living proof that I won my divorce by…

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Case Study: List Builder vs Conversion Champ 25:14

4M ago25:14

25:14

In this episode, we explore a case study comparing two news publishers with similar markets but differing strategies in email list growth and paid subscriber conversion. Publisher A excels in converting paid subscribers while Publisher B focuses on building a larger email list. We analyze the factors contributing to their performance, including reg…

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Traveling as a Parent: Overcoming Mom Guilt with Andrea Andree 1:01:13

4M ago1:01:13

1:01:13

Today I’m joined by Andrea Andree—leadership and embodiment coach, mom of two, and a traveler from my Cuba trip earlier this year. We dive into what it really looks like to prioritize solo travel as a parent, how to navigate fear (yours and other people’s), and how making space for your own joy actually makes you a better parent. In this episode we…

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Collecting Dating Disasters Like Passport Stamps with Tamara Robertson 49:35

4M ago49:35

49:35

Today's episode is all about dating while traveling, and joining me is one of my closest friends and fellow globetrotter, Tamara Robertson. We’ve known each other for over 20 years, since our wild camp counselor days in California. Tamara and I have shared countless travel stories-many hilarious, many horrifying, especially when it comes to dating.…

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Scaling Local: A Publisher’s 104% Subscription Playbook 28:50

4M ago28:50

28:50

In this episode, Pete and Tyler discuss the success of a local news publisher who has implemented a new subscription model through the Paywall Project. This episode covers the publisher's initial challenges, the transition to a more effective paywall strategy, and the significant growth in email list and revenue.…

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Travel Photography: Capturing People as They Really Are with Allie Jorde 59:58

5M ago59:58

59:58

Hey everyone! I’m so excited for this episode of the Type Two Travel Podcast because I finally got to sit down and record a convo with my dear friend, retreat photographer, and fellow water-loving wanderer, Allie Jorde! Allie and I first met when she shot my Arizona retreat a few years ago, and since then she’s joined me in Greece, danced with me i…

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Childfree and Thrilled About It with Angela Gentile 52:20

5M ago52:20

52:20

Hey friends! I’m so thrilled to welcome Angela Gentile to the show. She’s a speaker, storyteller, educator, podcast host of Empowered Millennials, and founder of the Single Childfree Community. Angela’s all about helping single and childfree people feel empowered, not shamed, for choosing to live life on their own terms. I first discovered Angela w…

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Travel in a World on Fire: Are We the Problem? with Yulia Denisyuk 1:02:21

5M ago1:02:21

1:02:21

This episode has been a long time coming, and I’m so glad you’re here for it. I’ve been wanting to dig into the topic of responsible travel for a while now, but honestly—it’s a tough one. There are so many layers: overtourism, greenwashing, consumerism, and global politics. Even as a professional traveler, I often feel overwhelmed trying to figure …

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Where in the World is Laura? (And Why Type 2 Travel Exists) 55:25

5M ago55:25

55:25

Hey friends! I’m so excited to welcome you to the very first episode of my new podcast, Type 2 Travel. If you’ve ever been curious about what it’s like to build a business around travel, why I’ve chosen to live a child-free life filled with global adventure, or what the heck "type two fun" even means... this one’s for you. In this episode, I’m join…

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Cloudflare’s Pay-Per-Crawl: Sustainable Income or Just Spare Change? 7:45

5M ago7:45

7:45

In this episode, Pete and Tyler explore Cloudflare's new product aimed at managing AI crawlers on publisher websites. They discuss the potential impact on publishers, the viability of microtransactions, and the comparison of content monetization strategies to subscription models like Netflix. They also touch on the evolving strategies of publishers…

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Welcome To Type 2 Travel 1:02

5M ago1:02

1:02

Join host Laura Ericson on "Type 2 Travel" - your weekly companion for authentic travel adventures. From hilarious language mix-ups to transformative cultural encounters, Laura and her diverse guests share real, unfiltered stories from the road. Whether you're a solo explorer seeking community, a conscious traveler navigating sustainable tourism, o…

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The Truth About Paywall Evasion, AI, Google, and Passwords 22:22

5M ago22:22

22:22

In this episode, Pete and Tyler discuss the complexities of paywalls in digital publishing, focusing on the challenges of paywall evasion through AI, Google indexing, and password sharing. They explore the differences between metered and hard paywalls, emphasizing the importance of building an email list and managing subscriber access. The conversa…

1
Copy Clarity 101: Turning Scanners into Subscribers 28:44

6M ago28:44

28:44

In this episode, Pete and Tyler discuss the significant impact of a single word on boosting publisher registrations and the importance of simplifying marketing touchpoints. They explore the effectiveness of free registrations, crafting clear messaging, and the role of welcome emails in engaging new subscribers. The conversation also covers optimizi…

1
Revenue Roadblocks: How the Little Things on Your Website Cost You Big 30:15

6M ago30:15

30:15

In this episode, Pete and Tyler discuss various friction points on websites that hinder revenue generation for publishers. They explore issues such as ad blockers, CAPTCHA effectiveness, checkout processes, content protection methods, and the balance between advertising and user experience. They also emphasize the importance of optimizing user enga…

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From Donations to Subscriptions: How KB Independent Built a Sustainable Local News Model 20:44

7M ago20:44

20:44

In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler explore the journey of KB Independent, a nonprofit news outlet in Florida, as it transitions from a donation-only model to a hybrid approach incorporating free registrations, memberships, and paid subscriptions. They delve into innovative strategies like introdu…

1
How Often Should You Send Your Newsletter? 27:59

7M ago27:59

27:59

In this episode of the Paywall Podcast, brought to you by Leaky Paywall, Pete and Tyler discuss the critical importance of email frequency for publishers. They explore various cadences for sending newsletters, emphasizing that many publishers are not sending enough emails to engage their audience effectively. The discussion covers strategies for lo…

1
Your First 100 Paid Subscribers (And What to Expect) 27:13

8M ago27:13

27:13

In this episode of the Paywall Podcast, sponsored by Leaky Paywall, Pete and Tyler discuss the strategies for news and magazine publishers to set up effective paywalls and subscription models. The discussion presents insights on how to leverage data from digital and print subscriptions to optimize paywall systems. Emphasizing the importance of star…

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AI-Powered LocalCalendar: How SalemReporter.com Became the Go-To Events Destination 26:35

8M ago26:35

26:35

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the implementation and impact of a local events calendar on the Salem Reporter website. The calendar, live for two months, almost immediately improved SEO, driving significant traffic as events ranked on Google. The site hosts about 1000 events daily through a…

1
10 reasons why your subscription revenue is underperforming (and how to fix them) 30:32

9M ago30:32

30:32

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler focus on the top 10 reasons for underperforming subscription revenue for news and magazine publishers. They discuss several common issues such as the inefficacy of free registrations on paid subscription pages, the importance of visible and easily accessible subscript…

1
Your Event Calendar challenge and our take on the solution 19:08

10M ago19:08

19:08

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the difficulties faced by local and regional publishers in maintaining comprehensive and up-to-date event calendars. They introduce a new automated event calendar solution that leverages AI to collect, categorize, and display events seamlessly on WordPress web…

1
How content restrictions drive subscriptions 27:29

11M ago27:29

27:29

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss the various content restriction strategies for news and magazine publishers. The hosts discuss different phases of paywalls: hard paywalls, metered paywalls, and free registration. The discussion include the benefits and challenges associated with each, using …

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Subscription Sticker Shock: Should You Raise Your Prices? 40:02

1y ago40:02

40:02

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discuss strategies for increasing subscription prices without affecting subscriber retention. They stress observing industry giants like Netflix for pricing cues and recommend annual over monthly subscriptions to avoid frequent small charges. The discussion includes t…

1
Black Friday Without the Profit Burn 16:28

1y ago16:28

16:28

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler discusses the optimal Black Friday strategies for news and magazine publishers, emphasizing the importance of offering time-based discounts over monetary discounts to reduce subscriber churn. The conversation covers various pricing structures and ways to elevate subsc…

1
How Mexico News Daily Streamlines Newsletters with Flowletter for a Seamless Reader Experience 31:10

1y ago31:10

31:10

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler explores Flow Letter, an innovative newsletter system that integrates seamlessly with WordPress to enhance the efficiency and effectiveness of newsletter creation for publishers. The discussion includes a case study on Mexico News Daily's transition from MailChimp to …

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Promote Subscription Benefits Over Features in Seconds using AI 25:28

1y ago25:28

25:28

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler focus on the importance of emphasizing subscriber benefits over features for news and magazine publishers. The episode introduces a method using AI, specifically ChatGPT, to transform feature-centric language on subscription pages into compelling benefits that resonat…

1
How to Boost Traffic, Build Your Email List, and Increase Subscriptions with the Right Paywall Strategy 46:50

1+ y ago46:50

46:50

This episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis on how news and magazine publishers can increase website traffic, build email lists, and grow paid subscriptions with effective paywall strategies. Common concerns among publishers, such as the fear of paywalls reducing traffic and ad revenue…

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The Subscription Page Formula: Best Practices Blueprint 36:18

1+ y ago36:18

36:18

In this episode of the Paywall Podcast, sponsored by LeakyPaywall, Pete and Tyler provide an in-depth analysis of successful paywall strategies for news and magazine publishers. Highlighting examples like the Civil War Monitor and Salem Reporter, they stress the critical importance of simplifying subscription landing pages to enhance user experienc…