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DATA SECRETS Podcast

Allegro Analytics

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Tales of business leaders uncovering insight from their data to drive growth and profits. Data Secrets is a true crime style business podcast hosted by Nathan Settembrini and produced by Allegro Analytics. The video version is available on YouTube and Spotify.
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Running a business is daunting. There are too many things to keep track of and everything seems to cost money. So how do you actually grow your company without going crazy or broke? At GreenMellen, we understand the challenges of being business owners. As a digital marketing agency for over a decade, we've got experience helping businesses grow using the latest technology and marketing best practices. The Brighter Web podcast is aimed at sharing practical advice. The show is hosted by GreenM ...
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We are all about Content Management Platforms. Welcome to "Beyond the CMS," the podcast where big ideas, insightful conversations, and industry-leading voices converge to redefine digital content experiences. Each episode, we sit down with influential thought leaders and innovators from the most prominent CMS platforms—including Contentful, Storyblok, Agility, Magnolia, and more—to explore emerging trends, groundbreaking technologies, and transformative strategies shaping the future of conte ...
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The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization

Lea Pica | Data Storytelling Advocate, Speaker + Educator

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Your one-stop-shop for essential data storytelling, data visualization, and presentation skills for data analysts, digital marketers, data science, and data practitioners. With regular original content and luminary guest appearances from Nancy Duarte, Rand Fishkin, Alberto Cairo, Cole Nussbaumer Knaflic, Jim Sterne, Dustin Mathews, Garr Reynolds, and more. This is the toolset you need to present your insights, inform business decisions, inspire action, and become INDISPENSABLE.
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Future-proofing the humans behind the tech. Follow Phil Gamache and Darrell Alfonso on their mission to help future-proof the humans behind the tech and have successful careers in the constantly expanding universe of martech.
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This Week in Health Tech

Vik Patel and Guests

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This Week in Health Tech podcast is a health technology podcast. Podcast features Vik Patel, a health technology veteran and CEO of Tido Inc. (A Trusted Tech Partner for Healthcare Organizations) and industry experts. Our shows provide commentary, news, and perspective on the latest trends in health tech and features seasoned experienced industry experts. All of our shows are free. TWIHT is supported by advertising. We limit the number of ads on each show, and we only accept advertising from ...
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Growing Lean

Ethan Halfhide

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Growing Lean is aimed at helping entrepreneurs learn from other successful business owners who have successfully grown their business against all odds. Join our discussion to share the wealth of knowledge from people who have been in the trenches growing lean startups. Have an app idea and need help bringing it to life? Book a free discovery call here: https://meetings.hubspot.com/ethan-halfhide/discovery-call
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Cryptoconomy

Cryptoconomy

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Join Mark Kilaghbian as he examines how groundbreaking and innovative technology can change industries, commerce and even governments as we know it. Listen in on the future of finance, tech, crypto as well as exploring other topics like philosophy and cosmology as Mark speaks with Crypto Executives, Influencers, Investors, Entrepreneurs, & Pundits. Honest, Ad-free, & Open minded conversations. Help us by subscribing & sharing!
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The Talking Code podcast contains short expert interviews that help you decode what developers are saying. We help non-technical founders, designers, project managers, or anyone who needs a 30,000 foot view of how to run a successful software company.
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Are you on top of the latest innovations in data, analytics, and AI? With data being pivotal to strategy and change, the Data-powered Innovation Jam podcast gives you the key to some of the most crucial aspects of business success. Through our guests, we bring you the latest trends from the world of data and AI, discussing the best ideas and experiences. Our hosts with their decades of profound experience and a background in avant-garde music, will also explore the edges of jazz, rock, and p ...
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Take a deep dive into the world of SEO and digital marketing with SE Ranking DoFollow Podcast. Actionable insights, latest trends, and thought-provoking case studies from seasoned experts and practitioners. In this SEO podcast, professionals and business leaders from all over the globe come together to help their less-experienced peers cut through the noise and catch them up on all the latest SEO advancements and developments.
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The Datamam Podcast explores how public data is transforming modern industries. The show dives into real-world use cases of web scraping, data intelligence, and AI, from market analysis and competitive benchmarking to ethical debates and automation trends. Each episode breaks down complex data topics into engaging conversations for tech leaders, founders, and data professionals looking to stay ahead in a data-driven world.
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Growth Masterminds is smart user acquisition and mobile growth pros sharing their best insights on UA, retention, mobile measurement, privacy, mobile marketing data, and much more. Hosted by John Koetsier, we chat with brands like IMVU, DraftKings, and Mixtiles. We interrogate ad networks like Fyber, Kidoz, AppLike, Vungle, Bluestacks, and more. And we feature global experts like Eric Seufert and Jayne Peressini. Along the way, we hit topics like pLTV, creative optimization, incrementality, ...
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Measure Up

Jim Gianoglio, Simon Poulton

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Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable ...
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​“Be a Better Marketer” is a podcast hosted by Daniel Rosenstein, designed for marketers, entrepreneurs, and business owners eager to elevate their marketing skills. Each episode delves into actionable strategies, emerging trends, and real-world case studies, providing listeners with practical insights to enhance their marketing efforts. Daniel's approach combines expert interviews with solo episodes, offering a blend of perspectives on topics such as digital advertising, content creation, a ...
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I'm Andy Poulton and I've been marketing online since 1999. Listen to my podcasts to learn a little more about a wide range of digital marketing and online security security issues. I talk about Search Engine Optimisation - SEO Google Ads, Facebook Ads and other forms of Pay per Click - PPC Social Media Marketing Email Marketing Video Marketing Web Design and Web Usability Cyber Security Passwords and Password Security And quite a bit more
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We connect, engage, and grow Women in Big Data by sharing their stories and experiences, while also unlocking their full potential through insights and advice from industry experts and thought leaders. By doing so, we discover Career Insights and learn how to harness the power of Big Data and Analytics to stay ahead of the curve, drive innovation, and create a better future for all.
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Digital Technology Institute

Digital Technology Institute

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If you’re interested in getting your business online by providing your customer with the value, they deserve, by making them aware of your products or services to grow your audience, and increasing your influence, this podcast is for you.Get solutions to all your queries about digital marketing: web development, search engine optimization, the power of content, YouTube marketing, etc., and mastering the digital world. To stand out from thousands of other online marketing strategies, you’ll n ...
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Tick Tock

Sean Blackburn, James Carbary: Content Marketing Experts | Startup Junkies | Sweet Fish Media Ambassadors

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A podcast dedicated to sharing time-saving tools with busy entrepreneurs and marketers We get it. Whether you're a business owner or a marketing professional, you don't have time to research the myriad of apps, web tools, and software that can help save you time and money. Follow along with James and Sean as they bring you honest, unfiltered thoughts and reviews of the resources you should be using. Three episodes drop each week, and they're always super-quick...so you can learn what you nee ...
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For The Transcription and Full Guide go to https://www.accelerate-agency.com/search-console-keyword-gap-analysis/ . A gap analysis is a fantastic method of keyword research that will allow you to find key phrases that you can quickly optimise your webpages for. It allows you to find keywords that your web pages already rank for and more specifically, which of those pages rank for that keyword. So it’s really important for your SEO. Cost of SEO go to https://www.accelerate-agency.com/average- ...
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O'Reilly Radar

O'Reilly Radar

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O'Reilly Media spreads the knowledge of innovators. At O’Reilly, a big part of our business is paying attention to what’s new and interesting in the world of technology. We have a pretty good record at having anticipated some of the big technology developments in recent history. For instance, we launched the first commercial Web site, GNN, in 1993; we organized the meeting at which the term “open source” was first adopted; we were early investors in Blogger, which helped launch the blogging ...
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Social web addicts Sarah Lane and Amber MacArthur have teamed up to create The Social Hour, your source for the best social tools, news, and fascinating folks building the next generation of the Internet. The Social Hour is helpful, inspiring, interactive, and fun! Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.
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This podcast features expert interviews and how-to podcasts designed to help producers, authors, screenwriter, podcasters and other media pros master the unique skills they need to earn a good living from their work. Get live events and videos workshops at NFM24.com. Learn more about us at NancyFultonMeetups.com.
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Logan Lewis is the creative mind behind Hammerhead Creations and the Your Morning Drive podcast. Logan shares his journey of building a brand that encompasses his diverse creative pursuits, from podcasting to marketing services for small businesses. Discover how Logan balances his full-time job with his passion projects and the importance of commun…
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Achieving LTV greater than CPI is the foundation of success in mobile growth ... obviously. But how do you consistently achieve that? With a full app lifecycle strategy. In this episode of Growth Masterminds, host John Koetsier speaks with Roberto Sbrolla, Head of Growth at AppAgent, about the critical importance of maintaining a higher Lifetime Va…
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What’s up everyone, today we have the pleasure of sitting down with John Saunders, VP of Product at Nova / Power Digital Marketing. Power Digital is a San Diego-based growth marketing firm. Nova is their proprietary marketing technology. (00:00) - Intro (01:15) - In This Episode (03:26) - How an Agency Operating System Reduces Silos (05:47) - Why C…
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They called it a joke. Then they ignored it. Now DogeOS is on a mission to build the most culturally-aligned app layer in crypto. Is this the trojan doge? A decentralized rebellion against the sterile Web3 status quo? Join us on this episode of the Cryptoconomy Podcast as we dive into the world of Dogecoin with Jordan Jefferson. Discover how Jordan…
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Retargeting is one of the most powerful but misunderstood tactics in digital marketing. Too often, it's broken and marketers don't even know it. In this episode, I sit down with Paul Kovalski, head of marketing at Self Financial and host of the Efficient Spend podcast. Paul has driven more than $200M in revenue through paid media, and he brings a u…
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What’s up everyone, today we have the pleasure of sitting down with Olga Andrienko, Former VP of Marketing Ops at Semrush. (00:00) - Intro (01:24) - In This Episode (03:55) - How AI Agents Reshape Marketing Ops Roles (08:53) - How To Beat AI Imposter Syndrome And Start Using Custom GPTs (13:28) - How AI Content Agents Generate Drafts Using Internal…
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In Episode 32 of Beyond the CMS, host Chris Bryce welcomes Daniel Serrano, Chief Partnerships Officer at Griddo, to discuss the only Digital Experience Platform built exclusively for higher education. Daniel shares how Griddo was born out of real-world university challenges—fragmented websites, governance issues, accessibility requirements, and the…
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In Episode 31 of Beyond the CMS, host Chris Bryce sits down with Tom Cranstoun (“the AEM Guy”) from Digital Domain Technologies Ltd. to explore the next big shift in digital architecture: moving from human-first to AI-collaborative design. Tom shares his extensive experience leading some of the world’s largest Adobe Experience Manager (AEM) impleme…
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In Episode 30 of Beyond the CMS, host Chris Bryce welcomes Mark Demeny, a seasoned consultant and industry expert in content and content platforms, to discuss the evolving landscape of content management systems and how to choose the right CMS in a sea of sameness. Mark shares his extensive experience spanning nearly 20 years, including his work wi…
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In Episode 29 of Beyond the CMS, host Chris Bryce welcomes Janice Lee, Partner, Growth & Customer Success at Dotfusion, for a deep dive into how AI agents are revolutionizing websites and transforming the entire content management landscape. Janice shares her unique perspective as a digital translator between technical and marketing teams, offering…
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In Episode 28 of Beyond the CMS, host Chris Bryce sits down with Sven Al Hamad, CEO & Co-founder of Webiny CMS, to explore the future of content management systems and how serverless architecture, open-source development, and AI integration are shaping the next generation of digital experiences. Sven shares his journey from developer to CEO, the ev…
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In this engaging talk show episode, host Chris interviews Sean Wright, Lead Product Evangelist at Kentico, about CMS technology and its future. Sean discusses his career transition, the unique features of Kentico's digital experience platform, and the shift from technical roles to product marketing. They explore the benefits and challenges of headl…
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In this episode of The DATA SECRETS Podcast, I talk with Michael Franklin, Founder and Managing Partner at Cold Iron Capital and a multi-exit Private Equity CIO, about how data and technology can transform even the most traditional manufacturing businesses. Michael shares his journey from tech leader to business operator, detailing how he helped gr…
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Digital marketing isn’t just about posting and hoping people see your content. You also need to do the more difficult work of creating an online community and forming mutually beneficial relationships. What does it actually look like to create an online community? That’s what we’re learning together in our brand-new Brighter Web marketing community…
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Can AI really transform your ad creative workflow? In this episode of Growth Mastermind, host John Koetsier sits down with Andre Kempe, CEO of Admiral Media, to dive deep into the real-world impact of AI on creative ad production and performance marketing. Discover how Andre and his team have moved beyond one-off AI experiments to build systematic,…
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What’s up everyone, today we have the pleasure of sitting down with Jonathan Kazarian, Founder & CEO of Accelevents. (00:00) - Intro (01:35) - In This Episode (03:41) - Are Point Solutions Actually a Distraction for Marketing Teams? (09:32) - Data Models Can Decide Platforms or Point Solutions (14:20) - Contact Based Pricing Skews Platform Versus P…
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What do mobile analytics and marketing measurement look like in 2025? In this episode of Growth Masterminds we chat with Barbara Galiza, a seasoned marketer, entrepreneur, and founder of FixMyTracking. Barbara shares insights from her rich career journey in growth marketing, touching on the complexities of modern marketing measurement, the impact o…
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Ever wonder how Walmart, Kroger, Home Depot, and Instacart are different from a guy in a trench coat? They ask for consent before exposure! Join Simon and Jim as they dive into the often misunderstood world of retail media networks with Sky Frontier, EVP at Incremental.Discover why retail media is the Wild West of advertising, how it's moving up th…
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Join Garrett Sussman, Director of Marketing at iPullRank, as he explores how conversational AI and cognitive bias are reshaping search strategy in 2025. In this episode, Garrett breaks down how chat-style answer engines—like Google’s AI Overviews and AI Mode, and OpenAI’s ChatGPT—tap into psychological shortcuts that influence how people discover a…
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What’s up everyone, today we have the pleasure of sitting down with Nadia Davis, VP Marketing at CaliberMind. (00:00) - Intro (01:12) - In This Episode (02:53) - Understanding the Attribution Periodic Table Framework (07:49) - Why Marketing Teams Face Higher ROI Pressure Than Other Departments (20:15) - Why Attribution Fails Without Data Stewardshi…
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In this episode of The DATA SECRETS Podcast, I talk with Nat Estes, Managing Director at FrameShift Consulting, about the critical (and often underestimated) role of workforce data in industrial location strategy and site selection. Nat walks us through how labor market intelligence can make or break a location decision, especially in today’s tight…
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Data is both helpful and overwhelming for marketers. Let’s have an honest conversation about how to manage your flood of online data and make wiser decisions in your business. We’ll cover some common misconceptions, useful tools, and how to focus on what really matters. Highlights Data coordination involves creating client reports and answering dat…
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Imaging spending $100M for user acquisition. Or managing $3M a week. Daunting? In this episode of Growth Masterminds, we chat with Vytis Bareika , founder and CEO of Defined Chase. Vytis shares his journey of managing over a hundred million dollars in ad spend, scaling projects across web, mobile, and web3, and helping mobile games achieve over a b…
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What’s up everyone, today we have the pleasure of sitting down with Kevin White, Head of GTM Strategy at Common Room. (00:00) - Intro (01:00) - In This Episode (02:59) - How to Design a Super IC Role for Senior Marketers (09:11) - How to Get Comfortable With Public Visibility as an Introverted Leader (10:39) - sing Empathy and Product Demos to Buil…
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In this episode of The DATA SECRETS Podcast, I sit down with Luke Komiskey, founder and CEO of DataDrive, a managed analytics consulting company that helps organizations turn data chaos into business clarity. Luke shares how his journey from corporate analytics leader to entrepreneur revealed a massive gap in how most businesses think about (and ac…
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What works in retargeting for mobile games? Host John Koetsier spends some time with Gamelight CEO Gunay Azer about segmentation, offers, LTV, timing, and much more around effective strategies for retargeting in mobile gaming. Tune in to discover the best practices, challenges, and future trends in retargeting and remarketing for 2025, especially i…
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What’s up everyone, today we have the pleasure of sitting down with Simon Lejeune, VP of Growth at Wealthsimple. (00:00) - Intro (01:16) - In This Episode (03:55) - How to Escape Local Maximum Traps in Growth Marketing (08:59) - Productive Laziness Mindsets (12:03) - The Psychological Trap of A/B Testing (15:55) - Balancing Clean Experiments with B…
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On this first episode of The DATA SECRETS Podcast, we sit down with Chris LaFay, founder of Classic City Consulting, to uncover how he grew his web development agency from scrappy freelancer beginnings to a million-dollar business AND the data insights that saved him from running into an iceberg. Chris shares: Why building a foundation to last 5–10…
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Conferences can be fun and helpful, or they can be a massive waste of time and money. Overall, we love going to marketing conferences—enough that we wanted to plan one of our own. If you’re in Atlanta on October 9, 2025, we’d love to have you at the first-ever Brighter Web Conference. Even if you can’t make it, here are some insights on what we lov…
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Are rewarded ad channels the revenge of the humans on the AI-driven programmatic RTB scene? And where do rewarded or incentivized ad channels fit for mobile user acquisition pros? In this episode of Growth Masterminds, host John Koetsier dives deep into the world of rewarded channels and their explosive growth with guest Roee Raz, former CEO of Cas…
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What’s up folks, today we have the pleasure of sitting down with Alison Albeck Lindland, CMO at Movable Ink. (00:00) - Intro (01:14) - In This Episode (03:10) - 1. Movable Ink's Platform Evolution (04:19) - 2. Alison's 3 Stage Journey at Movable Ink (05:08) - 3. Using Customer Relationships to Future Proof a Marketing Career (09:50) - 4. Building A…
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🎙 Welcome to the DATA SECRETS podcast, where we treat business data like a crime scene. I'm Nathan Settembrini, your host and the co-founder of Allegro Analytics. In this pilot episode, I’m introducing what this show is all about: cracking the case on messy metrics, uncovering what really drives business performance, and learning from leaders who t…
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Tilting Point just raised $150 million for user acquisition. In other words, it could be used to scale your game (or app!). In this episode of Growth Masterminds, host John Koetsier chats with Asi Burak, Chief Business Officer at Tilting Point about what they look for in a game or app. They talk about improving monetization and retention in games, …
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What’s up everyone, today we have the pleasure of sitting down with István Mészáros, Founder and CEO of Mitzu.io. (00:00) - Intro (01:00) - In This Episode (03:39) - How Warehouse Native Analytics Works (06:54) - BI vs Analytics vs Measurement vs Attribution (09:26) - Merging Web and Product Analytics With a Zero-Copy Architecture (14:53) - Feature…
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In this episode of the Datamam Podcast, we explore how companies use web scraping to move beyond dashboards and build real-time market awareness. From detecting competitor moves and monitoring inventory shifts to uncovering regulatory changes and unauthorized sellers, scraping has become a strategic sensor system. We dive into use cases across CPG,…
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Do you need an MMP if you just use Google? Or Meta? Or TikTok, or Apple Ads? Interestingly, you really, really do, even if you're using the free tier, because it unlocks so much more data and insight. In this episode of Growth Masterminds, host John Koetsier sits down with Owen Farmer from Dynamic Apps to explore the world of app development and ma…
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Join Alex Moss, Principal SEO at Yoast and co-founder of FireCask, as he dives into the world of AI-ready schema and structured data, sharing insights from his 20+ years of experience in technical SEO. In this episode, Alex walks us through how schema has evolved to support Google’s AI-driven answer engines, and why it’s more important than ever to…
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What’s up everyone, today we have the pleasure of sitting down with Tiankai Feng, Data & AI Strategy Director at Thoughtworks and Author of Humanizing Data Strategy. (00:00) - Intro (01:06) - In This Episode (03:18) - How Data and Marketing Create a Symbiotic Relationship (06:00) - If Data Governance Is the Jedi Council, Marketing Ops Is the Rebel …
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AI is a double-edged sword for the environment. Its growth requires masses of energy, water, and rare earth metals. The LLMs of tomorrow may even require the world to bring old power plants, powered by fossil fuels, back online. On the other hand, AI has the potential to accelerate sustainable transformation by providing innovative approaches to en…
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Send us a text Guest: Dr. Robb Kruklitis, Chief Clinical Officer at Guthrie Clinic Host: Vik Patel In this episode of This Week in Health Tech, Vik welcomes Dr. Robb Kruklitis, Chief Clinical Officer at Guthrie Clinic. In this episode, Vik sits down with Dr. Robb Kruklitis to explore Guthrie Clinic’s innovative remote patient monitoring (RPM) initi…
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Web-to-app funnels are huge in subscription apps. Andrey Shaktin has optimized more than 3,000 web-to-app funnels, and he's sharing 10 top tips for optimizing funnels ... including 1 that boosts your revenue 20%. In this episode of Growth Masterminds, we dive deep into optimizing web-to app funnels with Andrey Shaktin, CEO of FunnelFox. We explore …
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What’s up everyone, today we have the pleasure of sitting down with Guta Tolmasquim, CEO at Purple Metrics. Summary: Brand measurement often feels like a polite performance nobody fully believes, and Guta learned this firsthand moving from performance marketing spreadsheets to startup rebrands that showed clear sales bumps everyone could feel. She …
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What’s up everyone, today we have the pleasure of sitting down with Chris O'Neill, CEO at GrowthLoop. Summary: Chris explains how leading marketing teams are deploying swarms of AI agents to automate campaign workflows with speed and precision. By assigning agents to tasks like segmentation, testing, and feedback collection, marketers build fast-mo…
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Ready for your Hour of (Data) Power with some Radioactive and Electric Feel thrown in? Ok, so hang tight, get your coffee or lemonade (depending on how your summer looks like!), as we bring you a double whammy from your newest Data-powered Innovation Jam to celebrate the anniversary launch of the 10th edition of the Data Powered Innovation Review. …
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Want to get more clients without pushy sales tactics or expensive funnels? This is the episode for you. Welcome to another empowering episode of Be a Better Marketer! In this conversation, host Daniel Rosenstein interviews Bess McCarty—a transformational coach, network marketing mentor, and creator of the “Always Get a YES” script. With over 35 yea…
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The waterfall is dead, long live the waterfall. On July 16, MAX will eliminate waterfall placements. Everything will be bidding. What does that mean? Is that a good thing? Bad thing? What are the impacts? In this episode of Growth Masterminds, host John Koetsier chats with Josh Chandley, co-founder and COO of Wild Card Games. They discuss the major…
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