Best Squarespace Design Podcasts (2025)

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Land Consistent Wholesale Orders with Katie Hunt [workshop replay] 1:15:56

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2d ago1:15:56

1:15:56

Last week, I hosted a brand new workshop based on shifts that I’ve been seeing in the wholesale industry. The program was called Landing Consistent Wholesale Orders: without over-relying on Faire, bad pitches, or discounts and it was incredible. Over 150+ of you joined us live! The chat was booming with questions, convos, and ideas. It was so much …

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409 | Live from Shoppe Object with Paper Camp Alumni 26:26

4d ago26:26

26:26

I'm back again today to share interviews from our Paper Camp alumni who exhibited at Shoppe Object. On Tuesday, I shared my conversations with our alumni who are exhibiting in NY Now. Today, we're focusing on the exhibitors that were at Shoppe Object. This is a wholesale trade show that was happening in New York City this past week, and I spoke wit…

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408 | Live from NY Now with Paper Camp Alumni 34:48

6d ago34:48

34:48

I am back from a whirlwind trip to New York City where over 40 of our Paper Camp alumni were exhibiting at Shoppe Object and NY Now. These were two independent wholesale trade shows that happened to be taking place in New York over the same days. I was able to navigate between both shows and meet with a lot of our different alumni. It was such a tr…

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407 | Alumni Spotlights: Before & After Paper Camp 19:10

11d ago19:10

19:10

We are currently in the middle of the biggest wholesale buying season of the year, so naturally, it is both a fun and easy time to share wins from our community and talk about our upcoming wholesale coaching program, Paper Camp. This is where we teach you everything you need to know to successfully sell wholesale and we've got a pretty strong track…

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406 | From 0 to 60+ Stores Selling Watercolor Kits with Kate Talcott 36:51

13d ago36:51

36:51

I'm curious, have you been thinking about niching down or focusing in on one product type? But maybe you're nervous about making that transition or having all your eggs in one basket? This is exactly what Kate Talcott did and she reaped the benefits and then some. Kate is our guest this week, and I'm excited to share her story. Kate is one of our P…

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405 | I Just Got On Faire. Am I Supposed to be Pitching My Products? with Katie Hunt 13:58

18d ago13:58

13:58

Today I wanted to answer a great question that I received from a student. It's a simple one on the surface, but it opens the door to an important conversation about how we are approaching wholesale as product-based business owners. Here's the question Lindsay asked: I just opened on Faire recently. Am I supposed to be pitching my products? I'm a to…

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404 | 5 Things That Paper Camp Scholarship Winners Have in Common with Katie Hunt 9:27

20d ago9:27

9:27

It is that time again. We are now accepting Paper Camp scholarship applications. If you have wanted to attend our wholesale intensive coaching program, but you need a little help with tuition, now is your time to shine. We award one full tuition scholarship for each and every round of Paper Camp. Since 2011, we have awarded more than $345,000 in sc…

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403 | Best Wholesale Pitching Practices with Two Shopkeepers, Victoria Venturi & Katie Wilson 15:21

25d ago15:21

15:21

One of the highlights of our Paper Camp program is the weekly coaching calls that we host by me and our guest experts. You not only get to ask questions about that week's curriculum and content from Paper Camp, but you also get to hear firsthand from industry experts. These are wholesale experts: large-scale wholesale manufacturers, retail shop own…

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402 | 5 Big Mistakes I See in Product Catalogs (and How to Fix Them) with Katie Hunt 11:39

27d ago11:39

11:39

Today on the podcast, I want to talk about your wholesale catalog. Your wholesale catalog is the most important sales tool in your wholesale toolbox. Yet simple mistakes may be costing you a lot of money and a lot of headaches. So this week, I want to talk about five common errors that I see when I'm reviewing catalogs for clients so that you can a…

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401 | Going From 20 to 120 Wholesale Accounts with Carley Hussain, Parcel Island 29:21

1M ago29:21

29:21

Hey friend. You know how much I love sharing success stories here on the podcast and this week is no exception. I had the pleasure of connecting with Carley Hussain of Parcel Island, which is a gift and stationery business based out of Philadelphia. Carley is one of our talented Paper Camp alumni who started with 20 wholesale accounts and she is no…

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Celebrating 400 Episodes: Getting Candid About Podcasting, Resilience, and Business Growth with Katie Hunt 52:50

1M ago52:50

52:50

Hey friend, it's Brittney Lynn. I know you're likely expecting Katie Hunt and I promise she is featured in this episode. If we haven't met before, I am Katie's publicist and I am also the podcast producer of this very podcast. We wanted to do something special for the 400th episode of the podcast, so we decided to turn the tables and I'm interviewi…

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We're on Summer Break! 1:46

2M ago1:46

1:46

The Proof to Product team is practicing what we preach and we are going on summer break for the next two weeks! We will be back in your ears soon and we are so excited about our upcoming episodes, including our 400th episode! In the meantime, we are gearing up for another round of our Paper Camp program which will start soon. We only run Paper Camp…

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399 | A Peek Inside Paper Camp - Our Alumni Panel with Janine Kwoh, Jesse Regis, and Lucia Saisse Morris 14:42

2M ago14:42

14:42

When we have our eyes set on a specific business goal, something like selling wholesale, it is incredibly beneficial to hear from people who are a few steps ahead of us in the process, which is why we close out every round of our Paper Camp program with an alumni panel. I want our students to hear from their peers. In today's podcast episode, we're…

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398 | How Do I Know If I’m Ready to Exhibit at a Wholesale Trade Show with Katie Hunt 16:05

2M ago16:05

16:05

It is officially trade show season, so today we are diving into a question that I hear all the time. It's how do I know if I'm ready to exhibit at a wholesale trade show? This is one of the biggest topics that we cover inside of Paper Camp. Paper Camp is our coaching program for product-based business owners who want to see their products on the sh…

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397 | How to Achieve More by Learning Less with Pat Flynn, Smart Passive Income 34:55

3M ago34:55

34:55

I'm excited for today's episode because we've got Pat Flynn from Smart Passive Income. Pat is a father, a husband, a lifelong learner, and, honestly, one of the most generous teachers out there when it comes to business and entrepreneurship. He has built several successful companies, launched best-selling books, and invented products like the Switc…

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396 | Prioritizing When Everything Feels Urgent with ADHD Coach Skye Waterson, Unconventional Organisation 27:14

3M ago27:14

27:14

This week's podcast topic has been highly requested, and so I'm happy to bring it to you today. I invited Skye Watterson who is an ADHD strategist, coach, and the founder of Unconventional Organisation. She helps business owners stay focused, build consistent revenue, and scale without feeling burnt out. Skye was diagnosed with ADHD as an adult, an…

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395 | Navigating Profit Margins, Burnout, and Tariffs with Jessica Totillo Coster, eCommerce Badassery [Part 2] 44:22

3M ago44:22

44:22

We are back with part two of my conversation with Jessica Totillo Coster, covering the State of the Product Industry survey. You can listen to part 1 by heading to prooftoproduct.com/394. During part two of my interview with Jessica, we cover how product-based businesses are making money in their businesses, including the percentages of those that …

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394 | How Product Business Owners Are Leveraging (and Missing Out On) Email Marketing with Jessica Totillo Coster, eCommerce Badassery [Part 1] 35:15

3M ago35:15

35:15

I’m loving all the feedback that we're getting about the State of the Product Industry survey. Last week, we released two podcast episodes. One was an overview of what the report was saying, what the different stats were, and then the second episode I covered 10 opportunities that all of you should be harnessing as we continue into 2025. Because we…

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393 | 10 Opportunities for Product-Based Businesses: State of the Product Industry Survey with Katie Hunt 18:26

3M ago18:26

18:26

Today’s episode continues the conversation about the State of the Product Industry survey that we did. Last episode, I summarized what we learned when 400 product-based business owners shared intimate details about their income, profit, how much they pay themselves, their product line, their team, their sales and marketing strategies. If you have n…

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392 | Revenue, Teams, Tariffs, and Trends: The State of the Product Industry in 2025 with Katie Hunt 28:46

3M ago28:46

28:46

Every founder I know has been wondering at some point or another how much other brands are making, what tech they're using, and how big their teams are. Everyone wants to see what other brands are doing and how they are successful. Even though we know that every business journey looks different, it's natural to be curious. The product world is shif…

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391 | Selling Your Excess Inventory with Melodie van der Baan, Max Retail 23:35

4M ago23:35

23:35

Do you have excess inventory that you have no idea how to move? On today's podcast, we have Melodie van der Baan, cofounder of Max Retail. It's a platform designed to help independent retailers and brands easily sell their excess inventory online. During our conversation, Melodie shares how she started out as a sales rep, and then how she owned her…

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390 | How Trump's Tariffs Are Affecting Small Business Owners with Emily Ley, Simplified® 36:48

4M ago36:48

36:48

Today's episode is an important and timely one. It is a conversation about resilience as small business owners and what we can do or how we navigate things when we are backed into a corner by forces outside of our control. Our guest this week is Emily Ley. She is the founder of Simplified®, a wildly successful brand of planners and organizational t…

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389 | Communicating Price Increases to Your Retail and Wholesale Customers with Katie Hunt 14:58

4M ago14:58

14:58

With everything going on in the global economy right now, there have been a lot of discussions about price increases. It's been a hot topic in Paper Camp, in our LABS community, and even in my Advisory Board mastermind. People are asking about how to raise their prices, if they should raise their prices, and also how to communicate those price incr…

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89: SEO Crash to AI Comeback: How I'm Rebuilding My Squarespace Business 14:04

4M ago14:04

14:04

Send a message to InsidetheSquare If you've ever watched your website traffic drop, your strategy stop working, or your momentum disappear, this episode is for you. In this episode of ThinkInsideTheSquare, I'm sharing exactly what happened when I lost 80% of my website traffic overnight and how I’ve spent the last six months rebuilding my business …

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388 | Leveraging Funding to Expand Your Business with Zeba Parkar, Treleaf 30:47

4M ago30:47

30:47

Let's talk money. Money is a necessity in business, but it can also be a pain point, particularly for product-based business owners because our investments, overhead, and risks are generally heightened compared to service-based businesses. We not only need to make money, but we also need to spend money for future expansion and growth. But where doe…

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88: How To Edit Squarespace Responsively 12:56

5M ago12:56

12:56

Send a message to InsidetheSquare Did you know more than half of your website visitors are probably on their phones? In this episode, I'm sharing my expert advice on how you can make your Squarespace site look fantastic on every screen size. Hint: It all starts with how you edit. We're diving into mobile-first design (and why it matters SO much), h…

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387 | 2025 State of Product Industry Survey Now Accepting Submissions 6:58

5M ago6:58

6:58

It has been almost one year since we conducted our 2024 State of the Product Industry survey, and we are back doing it again. So from now until April 11, our 2025 State of the Product Industry Survey is open, and we wanna hear from you and all of your physical product-based business owner friends. You can head to prooftoproduct.com/2025survey to sh…

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87: How to Create & Sell a Custom GPT the Easy Way 22:52

5M ago22:52

22:52

Send a message to InsidetheSquare Wondering how to turn your expertise into an AI tool that helps others and generates income? In this episode of Think Inside The Square, I'm sharing the straightforward process I used to create Custom Cody, my Squarespace code AI assistant that's now helping hundreds of users with their website customization questi…

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386 | How Do I Align My Product Release Cycles with Wholesale Buying Seasons with Katie Hunt 8:56

5M ago8:56

8:56

When should I release new products to the wholesale market, and how do I align my release cycles with wholesale buying seasons? I get these questions and more about product release cycles all of the time. In fact, this has been a hot topic in this round of Paper Camp, our coaching program about wholesale. If our Paper Camp students are asking about…

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86: From Myspace to AI: How to Keep Your Online Business Relevant in a Changing Digital World 19:22

5M ago19:22

19:22

Send a message to InsidetheSquare 🔄 Is your online business ready for the NEXT big industry shift? Learn how to spot trends BEFORE they impact your bottom line! In this episode, I'm sharing my decade of experience weathering digital disruptions. From the decline of Myspace to AI design tools threatening to replace designers, I've seen how quickly t…

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385 | How E-Commerce Brands Are Using Pinterest Trends To Get More Sales with Heather Farris, Heather Farris Co 27:57

5M ago27:57

27:57

It's been a minute since we've talked about Pinterest marketing here on the podcast, so I thought it was time that we revisit this topic. A lot has changed over the years with Pinterest, especially given the explosion of AI. So this week, Heather Farris is joining me on the podcast. She runs a Pinterest agency and education company. Heather has hel…

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85: Website 101: Domain, Hosting & CMS Basics 11:42

5M ago11:42

11:42

Send a message to InsidetheSquare 🏠 Confused about domains, hosting, and CMS? In this episode, I break down exactly what you need to know about domains, hosting, content management systems, and professional email addresses - the essential building blocks with no fluff, just practical information to help you understand what's happening behind the sc…

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384 | How to Find and Pitch Year-Round Gift Guides with Gloria Chou, Gloria Chou PR 27:28

5M ago27:28

27:28

When you think of public relations or PR, what first comes to mind? Is it holiday gift guides, being on the Today Show? What if I told you that PR can often be more effective than social media or paid ads for boosting a business's credibility and visibility? That's exactly what today's guest is sharing. Gloria Chou is an award-winning PR strategist…

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84: Building a Thriving Membership Community with Squarespace 20:52

5M ago20:52

20:52

Send a message to InsidetheSquare Want to turn your Squarespace website into a thriving membership community where people connect, engage, and happily pay for your expertise? In this step-by-step tutorial, I break down exactly how to use Squarespace Member Areas to create an exclusive space your audience will love. I'll show you my favorite workaro…

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383 | Navigating Seasonal Fluctuations in the Gift & Candle Industry with Sarah Hart, Simply Curated 40:51

6M ago40:51

40:51

Today's guest is LABS member, Sarah Hart, the founder and creative director of Simply Curated, a home fragrance brand that has been in business for twelve years. Sarah also recently launched a sister brand called Hart and Co. In this episode, Sarah shares the origins of her candle and home fragrance business, including the pivotal moments and chall…

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382 | Alumni Spotlights: Before & After Paper Camp 16:26

6M ago16:26

16:26

I know we've been talking a lot about our wholesale coaching program, Paper Camp, which is where we are going to teach you everything you need to successfully sell wholesale. But today, I want to hand the mic over to four of our Paper Camp alumni to share their experiences. I'm calling this our “Before and After Paper Camp” series, where you can he…

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83: SEO in the Age of AI: What Actually Works in 2025 with Mariah Magazine 30:23

6M ago30:23

30:23

Send a message to InsidetheSquare Have AI-generated articles been pushing your content down in search results? In this episode, I'm talking with SEO expert Mariah Magazine about how the battle between AI and SEO is reshaping visibility for Squarespace website owners. Discover why your authentic voice might be your greatest SEO advantage and how to …

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381 | Prep Your Product for Wholesale with Katie Hunt & Alex Gagné, Chez Gagné 16:20

6M ago16:20

16:20

To successfully sell wholesale, you must focus on your product line first. If you do not have a product line that has a unique point of view, is priced right, and has strong profit margins, you'll have a difficult time when you start doing sales and marketing, particularly on the wholesale side. A strong product line is the foundation of a strong w…

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380 | 4 Common Wholesale Mistakes and How to Correct Them with Katie Hunt 13:54

6M ago13:54

13:54

How did you decide that it was time to start wholesaling for your business? This is one of my favorite questions to ask my coaching clients, our Paper Camp students, and even the guests here on this podcast. Even though there are a lot of similarities between our stories, everyone's journey is so incredibly different. In some cases, like mine, deci…

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82: The Business Owner's Guide to Sustainable Content Creation 13:48

6M ago13:48

13:48

Send a message to InsidetheSquare Ever had that "aha!" moment where something clicks and you can't wait to share it? That's exactly what this episode is about! Join Becca Harpain, Squarespace expert and founder of InsideTheSquare.co, as she reveals how those everyday discoveries can become the foundation of engaging content that builds trust with y…

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Expanding into 1,000 Stores with Brittany O’Brien, Brittany Paige [Replay] 35:56

6M ago35:56

35:56

Hey, friend. I'm pulling an amazing episode from the archives with over 375 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. Today's episode is a look back at Paper Camp alumni, Brittany O'Brien's journey growing her stationery …

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379 | Is Paper Camp Right For You with Katie Hunt 15:52

6M ago15:52

15:52

Have you been thinking about joining us for Paper Camp, but aren’t sure if this program is a good fit for you? Or maybe you're a new listener of the podcast, and you're thinking, what the heck is this Paper Camp program that I keep talking about? This episode is for you. I'm answering the top questions that we get asked about our wholesale program …

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81: From PhD to CSS: Squarespace Career Advice from Christy Price 21:35

6M ago21:35

21:35

Send a message to InsidetheSquare 🎨 Ever dreamed of turning your love for web design into a thriving career? Join me for an incredible conversation with Christy Price, a 20-year web design veteran who went from coding in grad school to becoming one of the most respected Squarespace designers in the industry! In this episode, Christy shares the surp…

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378 | How to Apply for a Paper Camp Scholarship with Katie Hunt 6:42

6M ago6:42

6:42

If you’re listening today that means you’re likely interested in applying for our Paper Camp scholarship! Giving back is one of our core values here at Proof to Product and we give back through our time, knowledge as well as financial scholarships. Since 2011, we’ve awarded over $275,000+ in scholarship funds to creative entrepreneurs who sell phys…

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80: 5 Website Mistakes That Can Tank Conversion Rates (and how to fix them!) 15:22

6M ago15:22

15:22

Send a message to InsidetheSquare In this episode, you'll learn about the five common mistakes that might be secretly sabotaging your website's performance. Whether you're selling products, booking services, or growing an email list, you'll discover why even the most aesthetically pleasing websites can struggle to convert. Beyond identifying these …

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What Retail Shops Look for When Buying Wholesale with Ginger Diaz, Feliz Modern & Rancho Diaz [Replay] 36:16

6M ago36:16

36:16

Hey, friend. This week, I'm pulling an amazing episode from the archives with over 375 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. So whether you are a new listener or you've been around for a little while, this one is a mu…

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79: Pushing Past Template Limitations: A Conversation with Ghost Plugins Founder Cody Juhnke 20:10

7M ago20:10

20:10

Send a message to InsidetheSquare In this episode of Think Inside the Square, we dive deep into the world of Squarespace plugins and custom development with Cody Juhnke, the creative force behind Ghost Plugins and Pluto Studio. With over 100,000 Squarespace websites using Ghost Plugins, Cody shares invaluable insights about creating unique function…

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377 | Behind the Scenes of Airport Retail and What It’s Like Being Featured on The View with Jodi Kostelnik, The Neighborhoods 33:07

7M ago33:07

33:07

I love using our platforms, particularly this podcast, to highlight our community members and all of the cool things they are doing within their businesses and lives. I also love to bring folks back for updates, a “where are they now” situation. So today's guest is Jodi Kostelnik of The Neighborgoods. Jodi was previously on episode 233 which aired …

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Episode 046: CRI doesn’t matter for anything 1:20:11

7M ago1:20:11

1:20:11

Did you hear about the three holes in the ground? Well, well, well... JOIN THE FRIGGIN DISCORD, NERD In this episode: Hear the sounds of hope and anticipation of the 47th President of the United States not being a insane person! Ah, 'twas a simpler time... Embark on a journey through Ayrton's Pollockian landscape of absurdist, Technicolor prose. Wi…