You didn’t start your business to become a full-time marketer—but here you are, juggling content, launches, and visibility on top of everything else. If you're exhausted by marketing formulas that feel pushy or misaligned, this podcast is your permission slip to do it differently. Values-First Marketing is a strategic approach that centers your beliefs, mission, and principles—so your message feels true to you and resonates deeply with the people who already believe what you believe. You won ...
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Sales Page Copywriting Podcasts
1
Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
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Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity ...
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Are you an ambitious, value-driven female entrepreneur ready to scale your business to seven figures with copy that actually converts? Welcome to 7-Figure Copy with Gina Whitehouse, the podcast for value-driven women who want to attract high-ticket clients, build authority, and grow their business through the strategic use of high-converting copywriting. Hosted by Gina Whitehouse, your expert go-to conversion copywriter who understands the challenges of scaling without sacrificing your time, ...
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Welcome to Copywriter on Call®—where smart words, good books, and real life all show up in the group chat. Hosted by Sara Gillis—copywriter, English teacher, and mobile bookstore owner—this biweekly show blends copywriting strategy, book talk, and real-life stories from the classroom and beyond. From marketing strategies that feel human to books that keep you up past bedtime, every episode is a reminder that creativity doesn’t fit in a neat little niche—and that’s exactly what makes it magic ...
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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Are you looking for a podcast that'll get your creative juices flowing - and help you level up in your business? Introducing "The Leanne Shelton Podcast" - a podcast featuring both solo and guest episodes that's all about marketing, sales, copywriting, business growth, and mindset. Hosted by SEO copywriter, trainer, and speaker, Leanne Shelton, this podcast is your one-stop-shop for 'infotainment' in this space to help you smash your small business goals.
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Email Marketing Insiders is a weekly podcast hosted by Mike Eyo (Max Your Sales) and Jason Webb (Emailforce). The duo share cutting edge email marketing strategies that will grab your reader's attention and compel them to click...You will also hear from today's most successful online entrepreneurs, which means you can get ACTIONABLE ADVICE on what's working RIGHT NOW. Each episode features golden nuggets of knowledge, internet resources, and action steps. Learn little-known email copywriting ...
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1851
Sell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Jess | Copywriter for Course Creators, Coaches, and Service Providers
2182
Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money...without wanting to rip your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and ma ...
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Want to be both a parent and a business owner — and actually enjoy it? Then let's play! I’m on a mission to make business ownership as fun as child's play for moms and dads. I interview mompreneurs who are rocking this double gig of parenting and business ownership — with some even throwing homeschooling into the mix. We'll talk about playful productivity, tools and tech for online businesses, sales, marketing, copywriting, and the playful life. You're in the right place if you want to build ...
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Click. Click. Click. That’s the sound of you doing anything OTHER than writing your copy. Sales page needs to be written? Ummm, *after* my second cup of chai. Emails are underperforming? Maybe I’ll skip the weekly email. Blank page mocking you? Let me scroll other accounts on Instagram… When you’re feeling stuck with your copy and are in avoid-or-ignore mode, copywriting can feel like a dark art practiced only by mysterious scribes in secret ways. That’s when you either give up on your copy ...
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Amy Porterfield is a marketing strategist helping entrepreneurs build their business online.
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Simple Content Marketing for Mompreneurs | Website SEO, Keywords, Content Creation, Blogging, Online Business, Organic Marketing
Katie Flores | Marketing Mentor, Web Designer, Christian Entrepreneur, SAHM
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*** TOP 3% PODCAST GLOBALLY*** Welcome to the Simple Content Marketing for Mompreneurs Podcast. I know you are tired of feeling overwhelmed and intimidated by SEO. You want to grow your online business visibility and drive traffic to your offers organically, but you’re not getting found in search results. You’ve probably spent loads of time Googling things like “How to find the right keywords”, or “How to increase website traffic using Google”, or just maybe, “SEO for dummies”. You know you ...
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1
Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing
Robbin Kent | M.A. Psychology, Educator, Speaker, Messaging Coach for the Non- Copywriter, Course Creation Coach, Christian Entrepreneur
1163
***TOP 2% Global Podcast!*** Are you building an online business and stuck at what to say to your audience? Do you feel like no one is listening to you? Do you stare at a blank screen for hours because you don’t know what the magic formula is to writing copy that connects? And you can’t afford to hire a copywriter to do it for you? Well you’re in the right place! Because I used to be you! I am going to teach you how to connect with your target audience, so that they feel like you get them… a ...
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1
The Top 3 Copywriting Trends To Watch in 2026
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If you're wondering how to stay relevant and write content that actually connects in the AI era—we need to talk about what’s really working in 2026. In this episode, I’m breaking down the top 3 copywriting trends I’m seeing that are reshaping the way heart-centered entrepreneurs market and message their offers. These predictions are grounded in wha…
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S2-#35: Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer
38:39
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Send Gina a text Why Feedback and Testimonials Are the Missing Link in Your Sales Page with Course Strategist Shannon Boyer You’ve got a great program, a strong offer, and a decent sales page… but something’s still not clicking. Before you blame the copy, ask yourself this: Are you actually using the words your customers and clients are saying? In …
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Ep 091: An Email Automation You're Missing (And It's Costing You Money)
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In this episode of Chaos to Conversions, Branda talks about the importance of retargeting emails. These emails can significantly boost conversions by following up with potential customers who have shown interest in products or services. Branda explains how a simple email automation can be applied to increase sales of digital products, services, or …
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1
Tiny Offers, Big Results: How to Sell in a Trust Recession
29:11
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The Low-Ticket Strategy That’s Quietly Powering High-Ticket Sales In this episode, I’m joined by Tiny Offer® expert Allie Bjerk to uncover why small, low-ticket digital products are one of the smartest ways to grow a warm, buying audience in 2025. If your sales funnels aren’t converting like they used to (or you’ve noticed your launches feel harder…
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AI Copywriting That Sounds Like You with Kinsey Soderberg
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If you’ve been curious about using AI tools—but hesitant because you don’t want to lose what makes your voice yours—this episode is for you. I'm joined by Kinsey Soderberg—creator of Authentic AI and champion of the human-first approach to AI content. We dig into how to use AI tools like ChatGPT without sounding robotic, generic, or off-brand. Whet…
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S2-#34: 10 Red Flags to Watch for When Hiring a Conversion Copywriter
24:42
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Send Gina a text Hiring a conversion copywriter for your website, sales page, or launch assets can be a smart and business-advancing decision—but it can also be a costly one if you don’t know what to look for. In this episode of 7-Figure Copy, I’m walking you through 10 red flags to watch for before signing that contract. From skipped research to s…
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How I Use Storytelling And AI To Build A Newsletter That Converts You know that moment when something in your business just clicks, like you’ve finally found your thing? That’s exactly how I feel about my newsletter right now. What used to be a quick weekly email to promote my podcast has become one of my favorite (and most profitable) parts of my …
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In this episode, Melanie shares strategies for heading into Black Friday and Cyber Monday without the stress and burnout often linked to holiday promotions. She emphasizes the importance of setting clear goals, creating simple offers, and planning effective promo strategies. You’ll leave this episode with actionable insights on how to engage custom…
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1
Pinterest Marketing For More Organic Traffic with Kate Ahl
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Pinterest isn’t just for recipes and travel inspo. Here’s how to use it for real business growth: What if your blog could keep bringing in traffic for years—without needing to perform on Instagram or churn out more content? That’s exactly what Kate Ahl, founder of Simple Pin Media, helps business owners do with Pinterest. In this conversation, we b…
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S2-#33: Not All Copywriters Are Created Equal—Here’s How to Pick the Right One
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Send Gina a text Hiring a copywriter can feel like a dream or a disaster. Because while the right words can grow your business, the wrong writer can leave you with messaging that sounds nothing like you… and copy that doesn’t convert. In this episode of 7-Figure Copy, I’m pulling back the curtain on what to look for when you’re ready to hire a conv…
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1
Mastermind Moves: The 4-Question Fit Test
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Step Into the Room That Elevates How You Think, Lead, and Grow In this episode, I break down how to confidently decide if a mastermind or high-level program is the right investment for your next stage of business growth. I share the exact questions to ask before saying “yes,” how to spot the right community for you, and why proximity to powerful pe…
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Ep 089: Creating a Brand that Stands Out with Kati Zukaitis
38:09
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In this episode, Melanie and Branda chat with Kati Zukaitis, a branding and marketing expert. They talk about the importance of understanding your unique value proposition and how to embed your personality into your marketing. Kati shares insights on navigating the rebranding process, the value of professional branding services, and how to build a …
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Profit > Revenue: Tiny Tweaks, Bigger Take‑Home
45:54
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Find The Hidden Profit Potential That Already Exists In Your Business Hot take? Revenue is a vanity metric. Because if you’re not actually taking home the income (and freedom) you dreamed of, you’ve got a profit problem. In this special bonus episode, I sit down with financial literacy coach and CPA Jamie Trull to talk about one of the most overloo…
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1
The Style Secret Behind Strong Brand Visibility with Ellie Steinbrink
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Ever stood in your closet feeling like you have nothing to wear to your next networking event or speaking gig? You're making big moves in your business, but your wardrobe isn't reflecting how you need to show up now. That's why I'm chatting with Ellie Steinbrink—personal branding expert and stylist for female entrepreneurs—who blends two decades of…
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S2-#32: The Costly Mistake of Skipping a Section on Your Sales Page
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Send Gina a text If you’ve ever asked yourself, “Do I really need a full sales page for this offer?”—this episode is your answer. Here’s what you need to know: every section on your sales page serves a purpose. And skipping just one (even unintentionally) can be the reason people don’t buy. In this special Q&A episode of 7-Figure Copy, I’m answerin…
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Ep 088: You Planned Your Content, But You're Not Taking Action
8:22
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In this episode, Branda talks about the common challenge of turning a content plan into actionable steps. She shares practical strategies to help business owners implement their marketing plans. Tune in as Branda Discusses: Shrinking your content tasks to manageable sizes. Building accountability into your content creation process. Common barriers …
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Transformational > Transactional: Sell Identity, Not Steps
56:11
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Change Your Message, Attract and Book Your “Highest Self” Buyer Content feeling forced lately? It’s likely a signal that your message needs to change. In this episode, I sit down with powerhouse business coach Julie Solomon to unpack how to refine your message so it reflects who you are now (and attracts the clients you actually want to work with).…
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1
Case Study: The AI Copywriting System That Worked While She Vacationed
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Join Copy Clarity Club to be confident your copy will convert with weekly feedback and support.By Megan Kachigan, Allison Jordan
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S2-#31: Behind the Copy: How Kelly Leardon’s Sales Page Fueled 3+ Five-Figure Launches
55:15
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Send Gina a text When business coach and director of operations Kelly Leardon hired me to write the sales page for her signature program, The Success Squad, she already had a solid offer and an engaged audience. But her existing sales page didn’t reflect the caliber of her coaching or the transformational results her program delivers. In this candi…
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1
Solopreneur to Six Figures: The Simple Plan That Scales
31:29
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The Solopreneur Blueprint I Wish I Had 16 Years Ago If I had to start my online business all over again today with no team, just me, I wouldn’t chase more. I’d double down on simplicity, one signature offer, and AI as my secret sidekick. This episode is your shortcut to avoid the trial-and-error that cost me years of confusion and wasted effort. In…
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Ep 087: How to Build an Online Community with Ashley Gore
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Melanie chats with Ashley Gore about the evolving landscape of online education. They talk about hybrid cohorts, the importance of community engagement, effective onboarding processes, and the role of gamification in the learning experience. Their discussion also touches on current trends in online courses, including the shift towards shorter, more…
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How LinkedIn Marketing Put Her Personal Brand in the Top 3% with Caroline Pennington
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By Megan Kachigan, Caroline Pennington
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S2-#30: Is it an Offer Problem or a Copy Problem?
24:21
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By Gina Whitehouse
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The $15 Experiment That Generated 6-Figures with Sarah Williams
44:02
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By Amy Porterfield
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Ep 086: 5 Email Sequences You Need in Your Business
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By Melanie Battistelli, OBM and Branda Villacob, Copywriter
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1
3 Automations to Grow Your Email List (ManyChat Summit Recap)
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How do you turn Instagram engagement into subscribers who actually want to hear from you? ManyChat is more powerful than most creators are using it for. If you’re only using ManyChat’s “comment X to get Y” automation, then you’re part of the 70% who are also missing out on the kind of connection that actually helps you grow your brand and grow your…
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S2-#29: Struggling to Show Your Value? Fix These Sales Page Blind Spots with Business Coach Shannon Russell
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Send Gina a text If your sales page is getting clicks but not conversions, you might have a messaging blind spot that’s keeping your best-fit clients from saying yes. In this live copy audit episode, I sit down with business coach and Second Act Success founder Shannon Russell to improve a crucial section of her sales page—one that explains what he…
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Ep 085: "I Don't Know What to Write About..."
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In this episode, Branda talks about the common struggle of business owners who often find themselves at a loss for words writing content. She explores the reasons behind this writer's block and gives actionable strategies to overcome these challenges. She explores tailoring content to various stages of the marketing funnel to effectively engage aud…
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How to Do Less and Earn More Sometimes the fastest way to grow your business isn’t about adding more — it’s about letting go. In this episode, I’m outlining the five specific things I quit that unlocked my path to sustainable seven-figure growth. Each quit felt uncomfortable in the moment, but it was exactly what I needed to step into my CEO role a…
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The Smart Way to Build Trust Through Email Marketing
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If you’ve been feeling like your emails sound flat, overly promotional, or just don’t get the clicks you want—it might not be your subject line or your open rates. In this episode, I share why trust is the new marketing strategy for 2025 and how storytelling in your emails can help you connect more deeply, humanize your brand, and attract the right…
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S2-#28: Still Getting Maybes? Use These 3 Messaging Tweaks to Move Buyers to YES
19:49
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Send Gina a text Still Getting Maybes? Use These 3 Messaging Tweaks to Move Buyers to Yes If you’ve ever had someone hover near the buy button, hesitate on a sales call, or say “This sounds amazing… but…”—this episode is for you Because most of the time, they’re not really saying no. They’re wrestling with doubt, timing, or fear and your copy didn’…
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Ep 084: Let's Plan Your Q4 Content in 15 minutes
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In this episode, Melanie shares a step-by-step process for planning three months of content that educates, builds trust, and sells effectively. She covers educational content, storytelling, evidence-based content, and promotional strategies, all aimed at helping businesses finish the year strong and prepare for future growth. Tune in as Melanie Dis…
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The Brutally Honest Evolution of My Courses
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The Part of Course Creation No One Talks About (And Why You Need to Start Anyway) Ever think that a messy first course and a few failed launches could eventually lead to your signature program? In this episode, I’m taking you behind the scenes of my journey with digital courses—from my very first $267 launch to creating Digital Course Academy—and s…
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Sustainable Brand Visibility That Works with Michelle Thames
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What if not posting daily is actually the smartest brand visibility strategy? If social media feels like a full-time job with no return—or you’re tired of posting into the void—this episode will change your mind. I’m joined by Michelle Thames, a visibility strategist, award-winning podcaster, and powerhouse CEO who has spent 16+ years helping women…
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S2-#27: The Ethical Way to Use Urgency & Scarcity Without Manipulating Your Audience
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Send Gina a text Let’s be honest—urgency and scarcity work. But if you’ve ever felt uneasy using countdown timers, limited spots, or last-chance language, this episode will help you understand why—and how to shift your approach. Because urgency and scarcity aren’t inherently bad. They’re psychological triggers that can actually serve your audience—…
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Ep 083: How a Podcast Can Grow Your Business with Sara Whittaker
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In this episode, Sarah Whitaker chats with Branda and Melanie about starting and growing a podcast. Sarah shares the importance of building trust with audiences, essential steps to launch a podcast, and the significance of storytelling and audience engagement. We also discuss metrics for measuring success and practical advice on tracking ROI and cr…
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I Wasted $20,000 (Here’s the Lesson I Still Use Today)
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Your Fear Of Wasting Time And Money In Course Creation Is Costing You (+ A Hack To Fix It Fast) If you’ve been sitting on a course idea for months (even years), telling yourself you’ll do it “someday,” chances are fear is in the driver’s seat. Maybe you’re worried it will take too much time, cost too much money, or flop without the perfect polish. …
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The Most Underrated Platform for Authentic Marketing Right Now
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In a marketing world overrun with formulas, metrics, and pressure to “stay on brand,” I’ve found a platform that feels like a breath of fresh air. Everything else in my marketing has gotten easier since leaning into this approach! I’ve booked aligned speaking gigs, built relationships without pitching, and turned 30-second posts into podcasts, Reel…
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S2-#26: Forget Bro Marketing—The Truth About Ethical Sales Copy with Jan Ditchfield
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Send Gina a text Bro marketing isn’t just used by sleazy internet dudes. It’s everywhere, and a lot of women are unknowingly using it, too. In this episode of 7-Figure Copy, I’m joined by business strategist and nonprofit expert Jan Ditchfield for a candid conversation about ethical sales, messaging that builds trust, and growing a values-driven bu…
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Ep 082: My Honest Thoughts on Using AI for Copy
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In this episode, Branda talks about the use of AI in copywriting, exploring both its advantages and disadvantages. She covers the importance of strategy, messaging, and storytelling in effective copy, highlighting how AI can assist but also fall short in these areas. The episode includes resources for copywriters looking to enhance their skills and…
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Launch Diaries: AI, Trends & The Truth About Selling Courses in 2025
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What 6 Top Course Creators Would Do If They Were Launching Today What if you could pull up a chair to a private mastermind with online business leaders and hear exactly what they’d do if they were creating and launching a digital course today? Well, you’re in luck, my friend! In this episode, you’ll get insights from my most trusted entrepreneurial…
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Try This PR Strategy For More Brand Visibility with Nicole Pearl
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You know visibility is the next step. You’ve built the offer, you’ve got the track record… but something still holds you back and it sounds like: "Am I big enough?" "Why would anyone care what I have to say?" "Who am I to be featured?" In this episode, I’m joined by media expert Nicole Pearl to talk about what really makes visibility easier—and why…
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S2-#25 If You’re Not Addressing Objections, You’re Leaving Money on the Table
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Send Gina a text You’ve nailed your sales page layout. Your message feels strong. But conversions are still lower than you’d like. Here’s what might be missing: Addressing OBJECTIONS. In this episode of 7-Figure Copy, I’m breaking down why unspoken concerns can quietly tank your sales—and how to handle objections in your copy without sounding defen…
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Ep 081: The Debrief Question That Changes Everything
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In this episode of Chaos to Conversions, Melanie dives into the importance of setting realistic expectations for product launches. She emphasizes that many entrepreneurs feel disappointed after launches not because of poor performance, but due to misaligned expectations. By grounding expectations in data and personal experience rather than comparis…
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Why Most Course Launches Fail (and How to Fix Yours)
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The Launch Strategies That Actually Work In Today’s Trust-Recession Market In this episode, I’m joined by Emily Hirsh, CEO of Embodied Marketing, to uncover the strategies that are actually working in today’s digital course landscape. We’re no longer in the early days when a course could succeed just by sharing information. Today’s buyers are overl…
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What a Sales Page Copy Audit Reveals—And How to Fix Yours
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What if the most powerful copy for your sales page is already hidden in your own words—you just haven’t seen it yet? In this episode of the Values-First Marketing Podcast, I’m taking you behind the scenes of a real sales page copy audit for executive coach Jacqueline Hawk and her Power of the Ask Academy. Jacqueline already had strong testimonials,…
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Feeling the itch to make a change in your business? Melanie and Branda are talking all about pivots - when to make them and how to do it strategically. They explore the signs that signal it’s time for change, the difference between impulsive flailing and strategic pivots, and the emotional challenges that come with making shifts in business. They a…
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S2-#24: 4 Silent Sales Killers Lurking in Your Copy
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Send Gina a text In this episode of 7-Figure Copy, we’re uncovering the four subtle (but serious) messaging mistakes that sneak into your sales page—and quietly kill conversions. These are the things that sound fine, look polished, and even feel “on brand”… but don’t actually move people to buy your course, product, or service. Whether you’re scali…
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My "Best and Worst" List of Current Digital Course Trends
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The “Old Way” Of Creating Digital Courses Doesn’t Work. Here’s What’s Replacing It If someone told you digital courses are dead, I get it. I've heard that too. But here’s the truth: the old way of creating digital courses? Yeah, that’s done. But the new way is more powerful, more profitable, and honestly...way more fun! In this episode, I’m breakin…
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Watch This Website Copy Audit — Then Apply It to Yours
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Second-guessing your website messaging? Today's episode is a little bit different, because instead of me just teaching or doing a solo episode, I’m taking you directly behind the scenes of a real messaging audit. You're going to hear how we took her one page website, something she had been second guessing for months, made a few intentional tweaks, …
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