Best Ross Simmonds Podcasts (2025)

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Smart Content Distribution Strategies with Ross Simmonds 26:24

Play Pause

5h ago26:24

26:24

Most business owners hit publish and immediately start planning their victory lap. But here's the uncomfortable truth: pressing publish isn't the finish line—it's barely the starting gun. Ross Simmonds, founder of Foundation and Distribution.ai, has built his career on what happens after you hit that button. In our conversation, he breaks down why …

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How to Get Your Content Seen by the Right People 1:09:45

3d ago1:09:45

1:09:45

In this episode of The Ross Simmonds Show, Ross breaks down the keys to building an influential brand through content creation, distribution, and experimentation. This conversation covers everything from overcoming imposter syndrome and mastering content distribution to riding the AI wave and scaling your creative vision. Whether you're a content c…

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From Disney Dreams to Craft Beer: Creating a Brand That Stands Out - Josh Counsil 1:06:37

1d ago1:06:37

1:06:37

Joshua Counsil a co-founder of Good Robot Brewing and a highly sought after keynote speaker. Joshua studied mechanical engineering with a goal to become a Disney Imagineer, but eventually he channeled that passion into the hospitality industry, creating amazing experiences for his guests within some of the most popular beer gardens in Nova Scotia. …

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Generative Engine Optimization & the Power of Memory 22:30

3d ago22:30

22:30

In this episode of The Ross Simmonds Show, Ross dives deep into a major paradigm shift happening in search—Generative Engine Optimization (GEO). As AI-powered tools like ChatGPT, Claude, Google Gemini, and others increasingly influence how we discover information, traditional SEO practices rooted in rankings, backlinks, and page authority are rapid…

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The Loneliness of Leadership: Founders, You're Not Alone 25:54

3d ago25:54

25:54

In this episode of The Ross Simmonds Show, Ross dives deep into a topic that many leaders shy away from: the loneliness of leadership. He opens up about his experiences as a solo founder, the mental and emotional burden that comes with leading organizations, and how success can bring unexpected isolation. More importantly, Ross offers practical an…

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Distribution Strategy 101 25:35

3d ago25:35

25:35

In this episode, Ross lays down the law on modern content distribution and why "hoping it goes viral" isn't a strategy. He breaks down the five most common mistakes marketers make with distribution, highlights the new reality of reaching audiences in the AI and multi-channel era, and walks you step-by-step through building a powerful, repeatable di…

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Fix These B2B Bottlenecks to Unlock Hypergrowth 18:59

3d ago18:59

18:59

In this episode of The Ross Simmonds Show, Ross unpacks the silent bottlenecks that are stalling high-potential B2B companies, regardless of their size or success. Drawing from years of experience working with startups to publicly traded enterprises, Ross highlights the most overlooked internal barriers to growth and, more importantly, how to elimi…

1
How To Get More Leverage & Do More With Less 22:27

3d ago22:27

22:27

In this episode of The Ross Simmonds Show, Ross breaks down the powerful concept of leverage — the secret behind how high-performers achieve 10x results without working 10x harder. Ross introduces the four core types of leverage (People, Capital, Code, and Content) and provides actionable insights, mindset shifts, and examples on how to use them to…

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Flex Your Email Marketing Superpowers with Jessica Best 40:49

7d ago40:49

40:49

Email marketing isn't dead—it's just been sleeping on the couch while you've been chasing the latest social media trends. While everyone's panicking about Instagram going down or TikTok's latest algorithm changes, smart marketers know there's one channel that nobody can take away from you: your email list. Today's guest, Jessica Best, has spent ove…

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How Marketers Can Thrive During Budget Cuts & Downturns 16:01

11d ago16:01

16:01

In this episode of The Ross Simmonds Show, Ross tackles a crucial and timely topic: how marketers can not only survive but thrive during economic downturns. When budgets are slashed and expectations remain sky-high, too many marketers retreat. But as Ross argues, downturns are hidden opportunities for bold, creative, and strategic professionals. Yo…

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Customer-Led Growth Strategy Tips with Georgiana Laudi 36:04

14d ago36:04

36:04

What if the key to growing your business isn't doing more, but listening more? Georgiana Laudi, co-author of Forget the Funnel, explains how customer-led growth flips the script on traditional marketing by using real customer insight to guide strategy, improve onboarding, and uncover the moments that truly move the needle. https://www.theagentsofch…

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Insider PR Strategies for Small Businesses with Nancy Marshall 35:55

21d ago35:55

35:55

Most small business owners think earning media coverage is about luck or having the right connections. The truth? It's about understanding that journalists are humans with preferences, deadlines, and pet peeves—and treating them accordingly. PR maven Nancy Marshall has spent 35 years building relationships with journalists, from local Maine reporte…

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Measurement Marketing Framework Secrets with Jeff Sauer 32:19

28d ago32:19

32:19

If you've ever stared at a Google Analytics dashboard wondering what the heck all those numbers actually mean for your business, you're not alone. Most small business owners are drowning in data but starving for insights. They've got conversion rates of 100% (because they're tracking page views as conversions), bounce rates that mean nothing, and r…

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Leadership Unlocked: How to Embrace Self-Awareness and Build Leadership Habits - Ange MacCabe 1:00:16

29d ago1:00:16

1:00:16

Leadership isn’t about having all the answers - it’s about knowing yourself, staying consistent, and connecting deeply with your team. Ange MacCabe from Intuity Performance breaks down what it really takes to lead effectively, especially as an entrepreneur navigating growth, uncertainty, and human dynamics. Follow Ange: 🌐 Website 👉 https://www.intu…

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Why Playing the Villain in Marketing Actually Works with Brian Massey 35:30

1M ago35:30

35:30

What if everything we've been taught about brand positioning is backwards? While most businesses scramble to cast themselves as the hero swooping in to save the day, conversion optimization expert Brian Massey argues there's real power in embracing your inner villain. Not the mustache-twirling, world-destroying kind of villain—but the purposeful an…

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King of Distribution: How to Get Your Content Seen by the Right People - Ross Simmonds 1:06:17

1M ago1:06:17

1:06:17

Ross Simmonds is a leader in content marketing and today he breaks down what we need to do to be seen after we hit publish. Ross Simmonds is a leading voice in B2B marketing, widely known as the king of distribution. He is the founder of Foundation and Distribution.ai and is a bestselling author of Create Once, Distribute Forever. Today Ross will c…

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GA4 Analytics: Beyond Accuracy to Real Results with Dana DiTomaso 34:31

1M ago34:31

34:31

For many marketers GA4 isn't exactly the analytics platform we were hoping for when Google forced us to make the switch. But while everyone's been complaining about GA4, some smart marketers have figured out how to actually make it work for them. That's exactly what Dana DiTomaso has done. As a digital analytics expert who teaches at the University…

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The AI Hype Cycle in Marketing 21:54

2M ago21:54

21:54

In this episode of The Ross Simmonds Show, Ross cuts through the overwhelming noise around AI in marketing to reveal what’s real, what’s useful, and what’s pure hype. From AI-fueled content creation and personalization to ads, analytics, and the dangers of AI deepfakes, Ross shares his honest take on how marketers can harness AI effectively—without…

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The LinkedIn Content Strategy That Actually Works with Joe McKay 30:15

2M ago30:15

30:15

LinkedIn can feel like a numbers game—post content, hope someone notices, and cross your fingers for leads. But what if there was a systematic approach that actually worked? Joe McKay discovered this the hard way after earning just $500 for his first batch of LinkedIn posts. Fast-forward two years, and he's built a six-figure business helping solop…

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125 The Future of CRM with Clint Oram 33:27

2M ago33:27

33:27

In this episode, Steve and Sam are joined by special guest Clint Oram, who recently left SugarCRM after exactly 21 years. The group explores the future of CRM, the transformative power of AI, and how technology is reshaping the way organizations think about customer relationships, system design, and collaboration.…

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Fixing Your Sales Funnel: Real Strategies That Convert with Jason Wright 29:35

2M ago29:35

29:35

You've built the landing page, set up the emails, and even ran a few ads - but your funnel still isn't converting. What gives? Jason Wright joins us to break down the real reasons sales funnels fail, how to create offers your audience actually cares about, and the simple automations that keep leads moving and revenue growing. If you're tired of thr…

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Google AI Mode 17:49

2M ago17:49

17:49

In this special episode of Create Like the Greats, Ross Simmonds explores the monumental changes coming to search, marketing, and SEO in light of Google’s latest announcement at I/O 2025: the launch of AI Mode. Ross delivers a deep dive on the implications of AI-driven, personalized search experiences, task automation, and the end of traditional SE…

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Boost Your LinkedIn Visibility with Kate Paine 33:27

2M ago33:27

33:27

LinkedIn isn't exactly the flashiest social platform out there, but it remains unmatched as a professional networking tool. And if you're not using it properly, you're leaving valuable business connections on the table. In this episode, I chat with personal branding expert Kate Paine about how to transform your LinkedIn profile from a boring digita…

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Grow Your Organic Traffic Through Pinterest with Nadalie Bardo 34:01

2M ago34:01

34:01

Is your business missing out on free, organic traffic from Pinterest? Many small business owners overlook Pinterest, thinking it's just another social platform or a place for DIY crafts and recipes. But today's guest opened my eyes to the massive potential Pinterest has as a search engine for driving qualified traffic to your site. Nadalie Bardo, k…

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#51 | Words in Progress with Natalie Marcotullio, Part 2 | Making Content Bigger Than What You Sell 41:59

2M ago41:59

41:59

In this episode, I sit down with Natalie Marcotullio to talk about the thinking behind Navattic’s Buyer First report—and why content only started working when they made it bigger than the product. We get into: How to create content that people care about before they’re in a buying cycle The evolution of the Buyer First report (and why it’s still un…

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Behind the Scenes with Ross: A Big New Chapter 10:47

2M ago10:47

10:47

In this episode of Create Like The Greats, Ross Simmonds shares a personal journal-style update on his business journey and a major new strategic partnership. Ross walks listeners through the evolution of his brand Foundation Marketing, a newly formed alliance with education-sector marketing leader Carnegie, and the power of delivering value in eve…

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Spinning Customer Stories into Marketing Gold with Joel Klettke 36:21

3M ago36:21

36:21

Ever notice how we're all drawn to a good story? That's especially true when it comes to marketing your business. This week on the Agents of Change, I'm chatting with Joel Klettke, founder of Case Study Buddy (now sold to Testimonial Hero). Joel breaks down exactly why customer stories are so valuable for businesses of all sizes and—more importantl…

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Filmmaker and Startup Coach: Lessons in Creative Entrepreneurship - Julien Robichaud 1:11:53

3M ago1:11:53

1:11:53

Julian is a start-up coach at Propel, an Atlantic Canada business accelerator. He works with companies in tech that are looking to validate, grow and scale their businesses. Julian comes from an entrepreneurial family; his grandfather was a co-founder of Pizza Delight. Julian has always been interested in film making since he was young and has made…

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SEO, Reddit & the Future of Marketing 17:07

3M ago17:07

17:07

In this special episode of Create Like the Greats, Ross Simmonds sits down with SEO expert Garrett Sussman from iPullRank for a dynamic conversation recorded ahead of SEO Week. They unpack the current and future state of search, the increasing relevance of Reddit in SEO strategies, and how marketers must evolve with AI-driven search behaviors. Ross…

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Finding the Right ESP for Your Email Marketing Needs with Robert Brandl 32:41

3M ago32:41

32:41

Email marketing remains one of the most powerful tools in your digital toolkit, but choosing the right email service provider (ESP) can feel overwhelming. That's why I invited Robert Brandl, founder of Email Tool Tester, to break down everything you need to know about ESPs. In this episode, we dive into pricing structures, deliverability secrets, e…

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Brands Can Influence LLMs 13:37

3M ago13:37

13:37

In this episode of Create Like The Greats, Ross dives into the evolving landscape of digital marketing in the era of artificial intelligence and large language models (LLMs). He challenges brands to rethink their approach by understanding that today’s most influential "audiences" aren't just humans—they're machines. Ross outlines how AI tools like …

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Emotional Targeting: The Key to Higher Conversions with Talia Wolf 30:25

3M ago30:25

30:25

When's the last time you changed a button color and saw your conversion rates skyrocket? Never? Yeah, me neither. That's because real conversion optimization isn't about tweaking elements—it's about understanding the emotional drivers behind why people buy. This week on The Agents of Change Podcast, I'm joined by Talia Wolf, a conversion optimizati…

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Freelancer to Award-Winning Agency: Building and Scaling a Web Design Agency - Nic Stana 1:23:53

3M ago1:23:53

1:23:53

Nick Stana is the founder of Grandway Marketing and he joins us today to share his valuable insights about freelancing, starting and scaling a design agency, and how to leverage sales to grow sustainably. 🌐 Grandway Marketing 👉 https://grandwaymarketing.com/ 🌐 Nic Stana 👉 https://nicstana.com/ 🔗 YouTube 👉 http://youtube.com/@nicstana 🔗 Instagram 👉 …

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#50 | Words in Progress with Natalie Marcotullio, Part 1 | Building Navattic's Content Brand 24:17

3M ago24:17

24:17

In the debut episode of Words in Progress, a mini-series within Louder Than Words, John Bonini sits down with Natalie Marcotullio, Head of Growth & Product Marketing at Navattic, to unpack how she and her team transformed a vague idea—buyer first—into a tangible, ownable editorial narrative and content framework. They walk through the evolution of …