Best Refine Labs Podcasts (2025)

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EQT LNG deal, MA offshore wind, Norway's export dilemma, Shell cancels SAF project | BDE 09.05.25 34:46

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16h ago34:46

34:46

Norway’s energy playbook has basically turned the country into Europe’s oversized extension cord, but the trade-offs are starting to sting at home. Kirk, Chuck, and Mark get into how Norway’s hydro power and subsea cables made it a powerhouse exporter while leaving its own citizens facing higher electricity bills. They call out how exports are esse…

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We Welcome Our First VC Onto The Pod 28:31

1d ago28:31

28:31

Manish Patel on LinkedIn Nava Ventures on LinkedIn Nava Ventures Website Manish Patel’s Media Page Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Rants On Dark Social, Creating Demand & Compa…

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How to Calculate ROI 37:09

3d ago37:09

37:09

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the second part of the final event, and covers all of the specific calculations you need to know to accurately find your Marketing ROI. Dale presents a compelling case for revolutionizing how marketing investm…

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NOV & Well Data Labs Are Changing the Game in Fracking | BDE 09.01.25 34:20

5d ago34:20

34:20

Forget the old way of running frac jobs, this one’s all about what happens when real-time data meets smart analytics. NOV is pulling in live completions data and turning it into clear visuals, while Well Data Labs layers on AI-powered insights that let operators tweak things like friction reducers on the fly. Chuck sat down with Eric Zenero from We…

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Breaking Open the Pipeline Black Box in GTM 58:16

4d ago58:16

58:16

Most companies are flying blind at the most important stage in revenue creation. Decisions get made on gut feel, data lives in silos, and leaders can’t answer the simplest question: what’s really working, and what’s not? On this episode of GTM Live, Carolyn and Trevor are joined by their new co-host Amber Williams, Head of Revenue Operations at Pas…

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Why Marketing Isn’t Enough To Save Your B2B Business with Vahagn Sarksyan of Krisp 26:23

8d ago26:23

26:23

Vahagn Sarksyan on LinkedIn Krisp's LinkedIn Krisp’s X (Formerly Twitter) Krisp AI Meeting Assistant Krisp on YouTube Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Rants On Dark Social, Crea…

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Why Revenue isn't the right Metric 34:17

10d ago34:17

34:17

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the first part of the final event: covering where Marketing ROI fails, and digging into the problems with measuring Revenue. Dale and Matt get into the conventional approaches to calculating marketing ROI, hig…

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ExxonMobil in Trinidad, Presidio goes public, AI data centers, Putin & Zelensk | BDE 08.22.25 42:14

15d ago42:14

42:14

Exxon’s latest play in Trinidad and Tobago is a big one, 2,700 square miles of offshore exploration rights that could reshape energy in the Western Hemisphere. Chuck and Mark break it all down: why this territory matters, how seismic programs are setting the stage for massive discoveries, and what it could mean geopolitically as deepwater explorati…

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Why This Founder Stopped Fundraising After Raising $15M with Arto Minasyan of Krisp 22:50

15d ago22:50

22:50

Arto Minasyan's LinkedIn Arto Minasyan’s X (Formerly Twitter) Krisp's LinkedIn Krisp’s X (Formerly Twitter) Krisp's Website Krisp on YouTube Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Ran…

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Integrating CTV into your paid media strategy | August B2B Roundtable 52:55

17d ago52:55

52:55

Evan Hughes hosts Matt Sciannella, Aaron Weekes, and Kyle Taylor to discuss how to integrate Connected TV (CTV) into paid media strategies, particularly for B2B companies. With digital landscapes evolving, the conversation emphasizes the importance of leveraging CTV's unique opportunities for audience reach and targeted awareness. The experts provi…

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From Fast Food to Podcast Agency Founder with Tom Hunt (Revenue Career Ladder) 49:25

22d ago49:25

49:25

Tom Hunt on LinkedIn Tom Hunt on X (Formerly Twitter) Fame on LinkedIn Fame Website Jamie Pagan on Linkedin Dealfront on LinkedIn Dealfront on X (Formerly Twitter) Dealfront’s Website Revenue Career Ladder’s Website Revenue Career Ladder on Apple Podcasts Revenue Career Ladder on Spotify Revenue Career Ladder’s YouTube Confessions of a B2B Entrepre…

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Crude is down, Trump & Putin, EPA CO2 repeal, Enverus sale | BDE 08.11.25 56:34

25d ago56:34

56:34

Orsted’s massive $9.5 billion rights offering has the wind power world buzzing and not in the way they’d like. Chuck and Mark unpack how the company got here, from ballooning costs and tangled supply chains to rising interest rates that make financing a nightmare. They look at why the Danish government is stepping in with a taxpayer-backed bailout,…

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Brand. Demand. Expand. The Essential new Go-To-Market Framework 47:07

24d ago47:07

47:07

From Dreamdata: "Things have changed over the last five years… and these are the core pillars you need to think about if you want to be successful as a company. Amidst intense budget scrutiny, disruptive AI, and failing lead-generation tactics, B2B marketers must overhaul their strategies to survive and grow by shifting focus from capturing existin…

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Bootstrapped to $4M ARR: Tom Hunt’s Insights on Sustainable Scaling (5 to 50: Financial Strategies for Growing Companies) 39:25

29d ago39:25

39:25

Tom Hunt on LinkedIn Tom Hunt on X (Formerly Twitter) Fame on LinkedIn Fame Website Jeff Rudner on LinkedIn Jeff Rudner on X (Formerly Twitter) Proseer on LinkedIn Proseer Website 5 to 50: Financial Strategies for Growing Companies on LinkedIn 5 to 50: Financial Strategies for Growing Companies on Apple Podcasts 5 to 50: Financial Strategies for Gr…

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BP hits their biggest oil discovery in a decade | BDE 08.06.25 16:16

1M ago16:16

16:16

BP just hit what might be their biggest oil discovery in a decade, and it’s turning heads. We’re talking about a massive hydrocarbon column in Brazil’s Santos Basin, promising structure, but also some tricky CO2 and infrastructure questions that could slow things down. We unpack what this means for BP’s game plan going forward, especially as they t…

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RevOps as the Architect of Modern GTM (with Mark Turner of Demandbase) 42:11

1M ago42:11

42:11

This week on GTM Live, Carolyn and Trevor sit down with Mark Turner, VP of Revenue Operations at Demandbase, to break down how RevOps leaders can build aligned systems, drive better GTM execution, and measure what actually matters. Mark shares how his early background in FP&A shaped his leadership approach, bringing a data-first, analytical mindset…

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Addressing Common Arguments Against Brand Marketing 35:48

1M ago35:48

35:48

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the second part of the second event, digging into four different common arguments that CFOs make against brand, including: timing, budget, outdated beliefs about buyers, and misguided thoughts on company scope…

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Out with Micromanagement, In with Trust: Tom Hunt’s Blueprint for Transforming Remote Teams (Mindful Management) 37:53

1M ago37:53

37:53

Tom Hunt on LinkedIn Tom Hunt on X (Formerly Twitter) Fame on LinkedIn Fame Website Shenandoah Chefalo on LinkedIn Shenandoah Chefalo on X (Formerly Twitter) Chefalo Consulting on LinkedIn Chefalo Consulting Website Mindful Management on LinkedIn Mindful Management Website Mindful Management on Apple Podcasts Mindful Management on Spotify Mindful M…

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wind farm drama, EU trade, Palisades nuclear plant, Baker Hughes acquisition | BDE 07.30.25 49:03

1M ago49:03

49:03

Dead whales, wind farms, and Nantucket drama, what's really happening off the South Shore? From plummeting property values to environmental consequences like fiberglass debris and whale deaths, we break down the chaos surrounding the controversial wind farms. Dive into the heated debates between local residents, the Nantucket select board, and Vine…

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How to Measure the ROI of Brand Marketing 45:37

1M ago45:37

45:37

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the first part of the second event, digging into Measurement and ROI. Throughout the conversation, Dale systematically demystifies common misconceptions surrounding brand marketing efforts, particularly in the…

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CA's refining crisis, PJM capacity, China's $167B dam | BDE 07.25.25 29:51

1M ago29:51

29:51

California’s losing refineries, the East Coast grid is running tight, and everyone’s asking, can distributed power actually save the day? In this episode, I break down what’s shaking up the U.S. energy scene, from gasoline price shocks and a shrinking shale rig count to the strain on PJM’s capacity market. We also take a look at how China’s massive…

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Bootstrapping to £60K MRR with Marc Seitz 24:24

1M ago24:24

24:24

Marc Seitz’s LinkedIn Marc Seitz X (Formerly Twitter) Paperwork’s LinkedIn Paperwork’s X (Formerly Twitter) Papermark’s Website Papermark on GitHub Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Wal…

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How to Build Mindshare in the New SEO Era (With Sam Dunning) 44:46

2M ago44:46

44:46

This week on GTM Live, Carolyn sits down with Sam Dunning, SEO leader and B2B growth expert, to unpack how SEO has dramatically evolved and what top-performing companies must do to adapt. They dive into why traditional SEO—focused on keywords, rankings, and traffic—is now too siloed, and how modern SEO needs to align with revenue, messaging, and th…

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B2B Advertising on Reddit 53:16

2M ago53:16

53:16

Evan Hughes and Ciara Hopkins host Malin Wijenayake to discuss the 2025 playbook for Paid Social on Reddit. This session focuses on the strategic importance of using Reddit ads for B2B marketing. As the digital marketing landscape evolves, they dig into why Reddit, often overlooked in B2B strategies, can be a powerful platform for reaching untapped…

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Trump's $90 billion energy plan, Texas pipelines, Chris Wright, Jeffrey Epstein | BDE 07.18.25 52:56

2M ago52:56

52:56

Everyone’s talking about AI like it’s all GPUs and algorithms, but the real story? It’s energy. In this video, we break down how the U.S. is quietly turning its energy dominance into an AI advantage. We’re talking big moves from Pennsylvania to Texas, natural gas, nuclear, and renewables coming together to fuel the AI arms race. We get into the det…

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How To Use AI In Your Business with Alex Heublein of Netsurit 26:21

2M ago26:21

26:21

Alex Heublein’s LinkedIn Netsurit’s LinkedIn Netsurit’s X (Formerly Twitter) Netsurit’s Website Netsurit on YouTube Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Rants On Dark Social, Creati…

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Balancing Brand and Performance Marketing 1:14:54

2M ago1:14:54

1:14:54

Episode topics: #marketing, #demandgeneration, #brand, #B2BSaaS, #digitalmarketing #ads #brandmarketing #performancemarketing Matt Sciannella hosts Dale Harrison in a three part summer event series about the intricacies of Brand and Performance in your full marketing strategy. In this first session, they cover:-The impact of brand and performance i…

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the horrifying Texas floods | BDE 07.10.25 30:47

2M ago30:47

30:47

St. Peter's Episcopal Church Flood Relief Fund: https://www.stpeterskerrville.com/give Kerr County Flood Relief Fund: https://cftexashillcountry.fcsuite.com/erp/donate/create/fund?funit_id=4201 The Texas floods hit hard, and this episode gets real about what that looked like on the ground. We talk about the heartbreaking moments, the lives forever …

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AI In Marketing with Boobesh Ramadurai of LatentView Analytics 21:50

2M ago21:50

21:50

Boobesh Ramadurai’s LinkedIn LatentView Analytics LinkedIn LatentView Analytics Website LatentView Analytics X (Formerly Twitter) LatentView Analytics YouTube Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signal…

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Balancing Budget Between Brand and Performance Marketing 24:32

2M ago24:32

24:32

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the third part of the first episode, covering budget allocation between brand and performance marketing. As Dale shares his expertise, he underscores the importance of understanding how consumer memory interac…

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Designing GTM Like a System with Dave Boyce of Winning by Design 48:00

2M ago48:00

48:00

This week on GTM Live, Carolyn sits down with Dave Boyce, Executive Chair at Winning by Design and longtime SaaS builder, to explore why GTM systems are breaking, and what modern companies must do differently to build for predictable, customer-centered growth. They dive into what Dave calls “the layers of sediment” that have built up over time, e.g…

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The Truth Behind the Big Beautiful Energy Bill | BDE 07.03.25 54:44

2M ago54:44

54:44

The Big Beautiful Energy Bill just passed and let’s just say it’s not all sunshine and wind turbines. We’re unpacking what’s really going on here: why some renewables are suddenly less loved, how oil and gas somehow walked away smiling, and what Alaska had to do with any of it. There’s tax talk (don’t worry, we make it make sense), political chess …

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Integrating Brand and Performance Marketing 24:58

2M ago24:58

24:58

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the second part of the first episode, covering how brand and performance can work together as well as common mistakes and limitations of each. Dale emphasizes that brand ads should aim at building durable memo…

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How to Build a $1,000,000/yr B2B Agency with Tom Hunt (Breaking B2B - B2B Marketing & Demand Generation Podcast) 12:18

2M ago12:18

12:18

Tom Hunt’s LinkedIn Tom Hunt’s X (Formerly Twitter) Sam Dunning’s LinkedIn Breaking B2B’s LinkedIn Breaking B2B’s Website Breaking B2B on YouTube Breaking B2B Blog Breaking B2B Newsletter Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David H…

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Brand and Performance: Jobs to be Done 23:21

2M ago23:21

23:21

Matt Sciannella hosts Dale Harrison in a three part summer event series to cover the intricacies of Brand and Performance marketing. This is the first part of the first episode, covering why brand and performance are both important elements to consider in your overall B2B marketing strategy. They explore why companies must establish a presence in b…

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GTM Masterclass: How to Actually Measure GTM Performance in B2B SaaS 1:05:23

2M ago1:05:23

1:05:23

This week on GTM Live, Carolyn and Trevor walk through a practical, step-by-step breakdown of how companies should be measuring GTM performance—beyond the outdated funnel reports and measurement models that most teams are still relying on. This episode is structured like a mini masterclass: You’ll learn the real stages of the GTM revenue factory, w…

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Mastering Internal AI Strategies with Mehdi Tehranchi 27:57

2M ago27:57

27:57

Mehdi Tehranchi on LinkedIn Mehdi Tehranchi on X (Formerly Twitter) KnowledgeNet.ai LinkedIn KnowledgeNet.ai Website Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Rants On Dark Social, Creat…

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Paid Social Playbook: Meta / Facebook Ads | June B2B Roundtable 57:02

2M ago57:02

57:02

Megan Bowen, Evan Hughes, and Ciara Hopkins host Jason Theroux to discuss the 2025 playbook for Paid Social and Facebook / Meta ads. This session focuses on utilizing Meta’s platforms for creating brand awareness and improving engagement within the B2B sector. As businesses seek to meet their audiences where they reside online, marketing profession…

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Why Paid Media is Killing Your GTM Efficiency | Megan Bowen on GTM Live 59:55

3M ago59:55

59:55

From GTM Live: This week on GTM Live, Carolyn sits down with Megan Bowen, CEO of Refine Labs, to unpack why so many B2B companies are pouring budget into paid media, and still missing revenue targets. They break down what’s really going wrong: not too much paid media, but too much spend on a strategy that doesn’t convert. Pipeline is down. Revenue …

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Ditch “Who Sourced the Deal”: 5 Data-Driven KPIs to Measure GTM Success 28:31

3M ago28:31

28:31

This week on GTM Live, Carolyn unpacks one of the most deeply ingrained—but damaging—habits in B2B go-to-market: measuring success based on which department sourced the deal. While many marketing leaders know this approach doesn’t reflect reality, changing it is hard, especially in legacy orgs with outdated attribution models, internal inertia, and…

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Israel vs Iran: What's Next for Energy Markets? 41:41

3M ago41:41

41:41

The Israel-Iran conflict is shaking up the global energy landscape, and the effects are being felt from crude oil prices to gas supplies. Tensions are rising, with everything from potential strikes on nuclear sites to the threat of oilfield infrastructure being caught in the crossfire. We’re talking about the risks to key spots like the Strait of H…

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The Employee-Powered Content Machine Driving 40% Of New Business with Gabe Lullo 26:57

3M ago26:57

26:57

Gabe Lullo on LinkedIn Alleyoop on LinkedIn Alleyoop Website Do Hard Things Podcast on LinkedIn Do Hard Things Podcast on YouTube Confessions of a B2B Entrepreneur is handcrafted by our friends over at: fame.so Check out our five most downloaded episodes: How To Start A Movement with David Heinemeier Hansson of 37signals Chris Walker Rants On Dark …

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The Importance of Brand in B2B Marketing | Refine Labs + Wynter 53:31

3M ago53:31

53:31

Megan Bowen and Matt Sciannella from Refine Labs, team up with Wynter’s Peep Laja to discuss the importance of brand in B2B Marketing. They explore the nuances of brand visibility, drawing on their extensive experiences to highlight how foundational brand awareness has become in competitive markets. Exploring the intricate balance between brand and…

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Trump vs Musk, TX SB-6 - ERCOT, Revisiting Nuke Costs | 25.06.07 BDE 49:07

3M ago49:07

49:07

Things are heating up in the world of Trump vs. Musk, as the two giants clash over EV incentives and oil and gas subsidies, do they even exist? Over in Texas, SB-6 is set to give ERCOT the power to pull the plug on massive data centers, cutting down on residential blackouts and shifting some grid responsibility onto developers. But what does that m…

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How to Get Real ROI from Paid Media (with Megan Bowen) 58:41

3M ago58:41

58:41

This week on GTM Live, Carolyn sits down with Megan Bowen, CEO of Refine Labs, to unpack why so many B2B companies are pouring budget into paid media, and still missing revenue targets. They break down what’s really going wrong: not too much paid media, but too much spend on a strategy that doesn’t convert. Pipeline is down. Revenue is down. And ye…

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Sales v Marketing: Stop Fighting for Credit | Jason Theroux 27:28

3M ago27:28

27:28

Episode topics: #marketing, #leadgen, #demandgeneration, #sales, #B2BSaaS, #digitalmarketing #measurement #metrics #sales #marketingalignment Jason Theroux is on today to hammer home the crucial message to sales and marketing teams across the world: stop fighting for credit and start working together to support your organization holilstically. The …

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how to measure marketing outside of pipeline | newsletter companion 30 May 2025 7:56

3M ago7:56

7:56

#marketingtips #brand #demand #expand #marketing #b2bgrowth Welcome to a weekly check-in where I (⁠⁠⁠⁠⁠Steph Crugnola⁠⁠⁠⁠⁠) take the tips we drop in the Refine Labs weekly newsletter and apply it for our own brand marketing team - stacking them up for our continued evolution and growth. This week we dive back into Brand, Demand, Expand!Pipeline sho…

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MUST LISTEN: The 9 Biggest GTM Dysfunctions in B2B SaaS 53:09

3M ago53:09

53:09

This week on GTM Live, Carolyn and Trevor unpack the 9 go-to-market dysfunctions quietly derailing growth at even the most ambitious B2B companies. They dig into why so many teams, despite big budgets, headcount, and tools, are still struggling to drive efficient growth. Spoiler: it’s not the people. It’s the system. You’ll hear why fragmented data…

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How Nick Huber Built a Multi-Million Dollar Empire with Social Media and "Boring Businesses" 24:00

3M ago24:00

24:00

Nick Huber's Personal Profiles: Nick Huber on LinkedIn Nick Huber on X (formerly Twitter) Nick Huber on Instagram Nick Huber on TikTok Nick Huber's Personal Website Nick Huber's Books & Podcasts: "The Sweaty Startup" by Nick Huber (US Amazon) "The Sweaty Startup" by Nick Huber (UK Amazon) The Nick Huber Show (Apple Podcasts) The Sweaty Startup (App…

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Paid Social Playbook: LinkedIn Ads 55:52

3M ago55:52

55:52

Evan Hughes and Ciara Hopkins host Libby Schell to discuss the 2025 playbook for Paid Social and LinkedIn ads. They explore the robust targeting capabilities of LinkedIn, revealing how businesses can harness this platform to maximize brand awareness and demand generation, but also advise against common missteps when approaching this expensive platf…