I am a hockey lover but more importantly a lover of the Toronto Maple leafs so i do a weekly podcast with my buddy about the leafs and the NHL.
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Raking The Leafs Podcasts
Hosted by Steve Phipps of Wayfind Marketing, The Growth-Minded Marketing Podcast simplifies marketing for B2B CEOs ready to grow with confidence. Each episode offers real-world strategies, step-by-step coaching, and inspiring CEO interviews—all designed to help you align your marketing with your business goals, stop wasting time and money, and scale without the stress. If you’re a growth-minded leader tired of vague advice and underperforming tactics, this is your next step.
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Ep. 11 - The CEO’s Guide to Tailwinds, Teams, and Transformation with Tyler Whitney
32:30
32:30
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What happens when a new CEO steps into a decades-old business? Tyler Whitney, CEO of Mid-South Safety Services, shares how he reshaped the company through rebranding, clarifying its value proposition, leveraging market tailwinds, and building a strong people strategy. His insights offer practical takeaways for CEOs looking to scale with clarity and…
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Ep. 10 - From Side Hustle to Seven Figures: How David Perdue Grew a Landscaping Empire from a Leaf Rake
27:27
27:27
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What happens when a teenager turns a side hustle into a thriving business? David Perdue, founder and owner of Greenview Landscape Services, shares how he launched his company in high school and scaled it into a 26-person commercial operation. In this conversation with host Steve Phipps, David breaks down his journey of grit, mentorship, and purpose…
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Ep. 9 - Answer Engine Optimization: The Future of SEO Is Here
29:20
29:20
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AI is redefining how buyers search. Learn how to adapt your marketing to get cited in AI-generated answers. In this episode, you'll learn: What Answer Engine Optimization (AEO) is and how it differs from traditional SEO Why optimizing for AI tools like ChatGPT, Perplexity, and Copilot is critical for visibility The pivotal role of schema markup and…
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Stuck in Your Marketing? A Marketing Coach Might Be the Missing Link
35:32
35:32
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Tired of scrambling for leads? A marketing coach can help you build a real strategy. In this episode of the Growth Minded Marketing Podcast, hosts Steve Phipps and AnnieLaurie Walters delve into the importance of marketing coaching for businesses feeling stuck in their marketing efforts. They discuss the pitfalls of relying on disconnected tactics …
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Ask the Coach: Your Real-World Marketing Questions, Answered (Part 1)
1:07:34
1:07:34
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You’ve got the GUIDE™ Framework—now what? In this “Ask the Coach” episode, Steve and AnnieLaurie answer the real-world marketing questions that come up as business leaders turn marketing strategy into action. From personas to KPIs to content that actually works, you’ll walk away with practical tips and renewed clarity to keep your marketing moving.…
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Ep. 6 - Marketing Isn’t Working? You Might Be Tracking the Wrong Things
42:42
42:42
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When was the last time you asked, “Is our marketing actually working?” In the final episode of our GUIDE ™ Marketing Framework series, we unpack the power of evaluation. You’ll learn how to measure the right metrics, track ROI, optimize with intention, and build a repeatable review rhythm that helps you scale with confidence. Whether you’re a CEO o…
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Ep. 5 - How to Develop and Execute a Sales Plan That Actually Works
32:59
32:59
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👋 New to the podcast? Click here to start with Episode 1 and learn how the GUIDE Marketing Framework begins. Each episode builds on the last—so it’s worth going back to the beginning if you want the full picture. What if your sales team doesn’t need more leads—they just need better alignment? In this episode of the Growth-Minded Marketing Podcast, …
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Ep. 4 - Inform with Content: How to Build Trust and Drive Action with Content Marketing
46:39
46:39
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📝 Show Notes In this episode of the Growth-Minded Marketing Podcast, hosts Steve Phipps and Annie Laurie Walters explore the “I” in the GUIDE™ Marketing Framework: Inform with Content. They share how smart, strategic content can function like a trustworthy sales team—educating your buyers, answering their questions, and building confidence before a…
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Ep. 3 - Is Your Website Earning Its Keep? How to Upgrade Your Online Presence
26:06
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🎙️ Episode 3: Is Your Website Earning Its Keep? How to Upgrade Your Online Presence In this episode of the Growth-Minded Marketing Podcast, hosts Steve Phipps and Annie Laurie Walters dive into the "U" in the GUIDE™ Marketing Framework: Upgrade Your Online Presence. 💡 New to the GUIDE Framework? Start with Episode 1 to get the full overview before …
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Ep. 2 - Is Your Marketing Based on Strategy—or Just Hope?
21:14
21:14
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In this episode of the Growth Minded Marketing Podcast, hosts Annie Laurie Walters and Steve Phipps dive into the first step of the GUIDE™ Marketing Framework—Generate Your Story and Strategy. If you're a B2B business leader relying on random tactics, referrals, or sheer hope to grow, this episode is your wake-up call. You’ll learn how to build a r…
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Ep. 1 - Unlock Your Marketing Potential: An Introduction to the GUIDE™ Marketing Framework
28:02
28:02
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🎙️ Episode 1: Why Your Marketing Isn’t Working (And What to Do About It) Welcome to the first episode of the Growth-Minded Marketing Podcast! Hosts Steve Phipps and AnnieLaurie Walters kick things off by tackling a challenge many B2B business leaders face: marketing that feels scattered, unclear, or ineffective. They introduce the GUIDE™ Marketing …
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Welcome to the Growth-Minded Marketing Podcast
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3:09
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✏️ Episode Description: Marketing shouldn’t feel like a guessing game—especially for growth-minded CEOs. In this trailer episode of the Growth-Minded Marketing Podcast, hosts Steve Phipps and AnnieLaurie Walters introduce the show and share why they created it: to simplify marketing for B2B leaders who are ready to scale with confidence. Drawing fr…
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In this episode we are over the map covering various subjects enjoy and go Leafs Go.By Raking The Leafs
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RTL Episode 9 Why we Love the Leafs given everything
1:11:40
1:11:40
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In this episode the guys disscuss why and how they love the Leafs and discuss a wide array of leafs history in relation to the love/hate relationship to this team and why they kept coming back every year. Cheers and thanks for checking out the show. Follow us on twitter @rakingtheleafsBy Raking The Leafs
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