Best Michelle Castro Podcasts (2025)

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Bonus Episode 79: Designing Exclusive Launches That Spark Real Market Pull with Andrew Lipp 21:16

Play Pause

3d ago21:16

21:16

Andrew is a self-proclaimed tragic sneaker fan and proven brand builder. After nearly a decade of leading multiple marketing functions at Google, Andrew and two of his colleagues embarked on a mission to build the world’s fairest hype commerce platform. As CEO, Andrew leverages his marketing expertise and first-hand fandom experience to drive this …

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"The Space Between Us" by P.A. Cornell + "Memories of the MindMine" by David Marino 1:06:06

3d ago1:06:06

1:06:06

This episode features "The Space Between Us" by P.A. Cornell (©2025 by P.A. Cornell) read by Justine Eyre and Stefan Rudnicki, and "Memories of the MindMine" by David Marino (©2025 by David Marino) read by Stefan Rudnicki. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Surviving Christmas Without Losing Your Joy (or Your Marriage) // 15 17:56

4d ago17:56

17:56

Surviving Christmas Without Losing Your Joy (or Your Marriage) If Christmas feels more like pressure than peace, this episode is for you. In this honest Christmas Eve conversation, Elyse (Australia) and Michelle (USA) talk about expectations, stress, family dynamics, and how Christian mums can survive the holidays without losing their joy—or snappi…

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"Blacula" by P.C. Verrone + "Shahmeran" by Leyla Hamedi 21:15

1d ago21:15

21:15

This episode features "Blacula" by P.C. Verrone (©2025 by P.C. Verrone) read by Mirron Willis, and "Shahmeran" by Leyla Hamedi (©2025 by Leyla Hamedi) read by Justine Eyre. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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361 | Living Inside Your Business to Unlock Growth | with Dan Abel Jr. 38:57

6d ago38:57

38:57

Dan Abel Jr. is the Chief Chocolate Officer of two beloved St. Louis-based companies: Chocolate Chocolate Chocolate Company and Bissinger’s Handcrafted Chocolatier. Dan occasionally goes by another nickname: “Willy Wonka of the Midwest.” But no matter what you call him, he’ll never forget his roots. Dan is a 2nd Generation Chocolatier & son of the …

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"HagioClass" by José Pablo Iriarte + "The Hub Living Among the Stars" by Oyedotun Damilola Muees 48:43

10d ago48:43

48:43

This episode features "HagioClass" by José Pablo Iriarte (©2025 by José Pablo Iriarte) read by Stefan Rudnicki, and "The Hub Living Among the Stars" by Oyedotun Damilola Muees (©2025 by Oyedotun Damilola Muees) read by Mirron Willis. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Christmas Traditions Moms Actually Love (and the Ones We’re Ditching This Year) // 14 27:39

11d ago27:39

27:39

If Christmas traditions are starting to feel like a second job, this episode is your permission slip to simplify. Elyse (Australia) and Michelle (USA) talk about what they keep, what they skip (yes, Elf on the Shelf), and how to build meaningful memories without the Pinterest pressure. In this episode, we talk about: The traditions we actually enjo…

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360 | Serving Diverse Buyers With a Smarter Media Mix | with Christine Monaghan 38:49

13d ago38:49

38:49

Christine Monaghan is a builder of growth engines and a weaver of stories, helping brands scale from startup chaos to sustainable success. She blends storytelling with systems, tech with brand, and strategy with hands-on execution to deliver results that last. In This Conversation We Discuss: [00:00] Intro [00:33] Sponsor: Taboola [01:49] Building …

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Bonus Episode 78: Cracking the Code to Content That Actually Works with Michelle Songy 24:00

17d ago24:00

24:00

Michelle Songy is a serial entrepreneur and the Founder of Press Hook, a platform that helps brands get media coverage through a hybrid model of earned, affiliate, and paid press opportunities. Prior to Press Hook, Michelle founded and sold Cake Technologies to American Express. She’s passionate about making PR more accessible and transparent for s…

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"Us, in Another Universe" by A.C. Wise + "Crickets in Lost Light" by Jonathan Olfert 1:06:28

17d ago1:06:28

1:06:28

This episode features "Us, in Another Universe" by A.C. Wise (©2025 by A.C. Wise) read by Stefan Rudnicki, and "Crickets in Lost Light" by Jonathan Olfert (©2025 by Jonathan Olfert) read by Mirron Willis. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Santa, the “Perfect Christmas Mom,” and Keeping Jesus at the Center // 13 32:55

18d ago32:55

32:55

Is Santa okay for Christian families? And why does Christmas make mums feel like they have to be magical, matchy, and endlessly cheerful? Elyse and Michelle get honest about Santa stories, Pinterest pressure, over-gifting, and the myth of the “perfect Christian Christmas mom.” They talk pajamas, presents, Hobby Lobby hauls, and then gently pull it …

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"Review: When the Baby Sleeps" by Lyndsie Manusos + "The Short History of a Long Forgotten Ill-Fated Telenovela" by Dante Luiz 44:01

18d ago44:01

44:01

This episode features "Review: When the Baby Sleeps" by Lyndsie Manusos (©2025 by Lyndsie Manusos) read by Justine Eyre, and "The Short History of a Long Forgotten Ill-Fated Telenovela" by Dante Luiz (©2025 by Dante Luiz) read by Roxanne Hernandez. Learn more about your ad choices. Visit megaphone.fm/adchoices…

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359 | Turning Early 100 Buyers into Loyal Advocates | with Elina Panteleyeva 24:00

20d ago24:00

24:00

Elina Panteleyeva is the founder of Dood Woof, a 7-figure brand built specifically for Doodle dog breeds. After getting laid off, she bootstrapped her business from $0 to 7 figures in 15 months with no prior Ecommerce experience, no team and no outside investors. outside funding. Elina scaled fast by focusing on niche product-market fit, building a…

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"You Always Told Her You'd Give Her the World" by Aimee Ogden + "Reality Check" by Nancy Kress 50:41

24d ago50:41

50:41

This episode features "You Always Told Her You'd Give Her the World" by Aimee Ogden (©2025 by Aimee Ogden) read by Mirron Willis, and "Reality Check" by Nancy Kress (©2025 by Nancy Kress) read by Justine Eyre. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Hormones, Holidays, and Holy Chaos // 12 30:25

25d ago30:25

30:25

Hormones flaring, Christmas coming, and everyone’s one comment away from tears? Elyse and Michelle get honest about PMS, perimenopause, stress, sleep, and why the holiday season can tip even the most “chill” mum over the edge. From farmer’s market cry sessions to the mental load nobody sees, they unpack what’s hormones, what’s attitude, and what’s …

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358 | Translating Cross-brand Knowledge Into Wins | with Jennifer Peters 29:42

27d ago29:42

29:42

Jennifer is the Director of DTC, Martech, and Digital Compliance at OLLY, a Unilever-owned vitamin/supplement brand, and a seasoned eCommerce veteran based in the Bay Area. She specializes in building digital marketing programs, profitable eCommerce stores, and seamless customer experiences. Her expertise includes advanced Martech ecosystems, custo…

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Bonus Episode: Evaluating Marketing Wins Beyond Vanity Metrics with Scott Desgrosseilliers 32:50

1M ago32:50

32:50

Scott Desgrosseilliers is the founder and CEO of Wicked Reports, a leading first-party marketing attribution platform for high-growth eCommerce brands. With over a decade of experience analyzing billions in ad spend, Scott helps marketers cut through the noise to find what’s really driving ROI. He’s the creator of the 5 Forces System, a proven fram…

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"The Cold Burning Light of Her" by Sam W. Pisciotta + "Operation: Grapevine" by Joel W.D. Buxton 27:21

1M ago27:21

27:21

This episode features "The Cold Burning Light of Her" by Sam W. Pisciotta (©2025 by Sam W. Pisciotta) read by Roxanne Hernandez, and "Operation: Grapevine" by Joel W.D. Buxton (©2025 by Joel W.D. Buxton) read by Scott Peterson. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Gratitude in the Chaos: Marriage, Motherhood & a Different Way to See Your Life // 11 32:03

1M ago32:03

32:03

What if gratitude isn’t fluffy Pinterest quotes but actual warfare against overwhelm, bitterness, and resentment in your home? In this episode, Elyse and Michelle talk about choosing gratitude in the real chaos of marriage, motherhood, laundry piles, and holiday pressure. From Thanksgiving reflections to PTSD recovery, negative-thinking ruts, and h…

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"Futakuchi onna speaks of the Kamaitachi" by Betsy Aoki + "Bleed For Me, Bro" by Sharang Biswas 36:32

1M ago36:32

36:32

This episode features "Futakuchi onna speaks of the Kamaitachi" by Betsy Aoki (©2025 by Besty Aoki) read by Roxanne Hernandez, and "Bleed For Me, Bro" by Sharang Biswas (©2025 by Sharang Biswas) read by Stefan Rudnicki. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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357 | Elevating Your Brand Through Social Purpose | with Chad Dime 30:46

1M ago30:46

30:46

Chad Dime, Co-Founder of DIFF Charitable Eyewear was raised in Los Angeles California. He was born into the eyewear industry thanks to his father who owned and operated an eyewear business for over 40 years. His dad passed down the knowledge of product design, import, manufacturing and wholesale to him throughout his entire life. On the manufacturi…

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"Visible Damage" by Nina Kiriki Hoffman + "How to Build a Homecoming Queen: A Guide by a Bad Asian Girl" by Tina S. Zhu 52:30

1M ago52:30

52:30

This episode features "Visible Damage" by Nina Kiriki Hoffman (©2025 by Nina Kiriki Hoffman) read by Stefan Rudnicki, and "How to Build a Homecoming Queen: A Guide by a Bad Asian Girl" by Tina S. Zhu (©2025 by Tina S. Zhu) read by Si Chen. Learn more about your ad choices. Visit megaphone.fm/adchoices…

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Mombods, Aging & Learning to Love the Body God Gave You // 10 31:50

1M ago31:50

31:50

From postpartum to perimenopause, what do you do when your body feels foreign, squishy and nothing like it “used to be”? In this honest conversation, Elyse and Michelle talk mumbods, hormones, comparison, bounce-back culture, and how to see your changing body through a biblical lens instead of shame. They unpack the pressure to “bounce back,” the m…

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356 | Shaping Products to Establish Market Leadership | with Nathan Vasquez 36:43

1M ago36:43

36:43

Originally from Wisconsin, Nathan Vazquez studied computer science at Yale University. He worked for 15 years as an options trader at Citibank until he was eventually tempted by the idea of being his own boss with work that allowed him the flexiblity to spend more time with his family. In 2015, he left his job in finance to join his wife’s sticker …

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"Primordium" by Erica Ruppert + "Make of Your Chest a Place for Birds" by James L. Sutter 43:28

1M ago43:28

43:28

This episode features "Primordium" by Erica Ruppert (©2025 by Erica Ruppert) read by Stefan Rudnicki, and "Make of Your Chest a Place for Birds" by James L. Sutter (©2025 by James L. Sutter) read by Scott Peterson. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Bonus Episode: Building Products Around Real Customer Needs with Filipe Castro Matos 29:45

2M ago29:45

29:45

Filipe Castro Matos is an Entrepreneur-in-Residence at Altar.io, where he helps founders go from idea to MVP with clarity and speed. With over a decade of experience across B2C and B2B startups—including an early exit, viral growth experiments, and advising dozens of founders—Filipe specializes in helping teams find their first customers and build …

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"Beneath the Umdlebe Tree (Or: A Vegetable Love Story)" by Modupeoluwa Shelle + "Elegy for Zephyr One" by Gene Doucette 1:18:28

2M ago1:18:28

1:18:28

This episode features "Beneath the Umdlebe Tree (Or: A Vegetable Love Story)" by Modupeoluwa Shelle (©2025 by Modupeoluwa Shelle) read by Mirron Willis, and "Elegy for Zephyr One" by Gene Doucette (©2025 by Gene Doucette) read by Stefan Rudnicki Learn more about your ad choices. Visit megaphone.fm/adchoices…

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What We’d Tell Our Younger Wife Selves: Real Talk on Marriage, Intimacy & Unrealistic Expectations // 9 30:44

2M ago30:44

30:44

Two imperfect people, one sacred covenant: Elyse and Michelle get real about what they’d tell their younger wife selves—expectations, prayer, intimacy, and communication. From peacekeeping vs. peacemaking to timing hard talks, counseling, and making marriage a yearly “work-on-it” priority, this is tender, practical, and unfiltered. Key Takeaways Yo…

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355 | Segmenting Smarter to Scale Sustainably | with Jon Pundyk 26:06

2M ago26:06

26:06

Jon Pundyk is a Dartmouth MBA, P&G brand manager, and a Booz-Allen strategy consultant. He’s been in Glamorise for 35 years. Glamorise is a size-inclusive lingerie brand that designs bras for curvy women. Founded in New York City in 1921, Glamorise is one of the world's oldest bra manufacturers, and it has been size-inclusive since their inception.…

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"How to Setup Your Mourning Robot" by Angela Liu + "In the Zone" by Lisa M. Bradley 52:45

2M ago52:45

52:45

This episode features "How to Setup Your Mourning Robot" by Angela Liu (©2025 by Angela Liu) read by Stefan Rudnicki, and "In the Zone" by Lisa M. Bradley (©2025 by Lisa M. Bradley) read by Roxanne Hernandez. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Grace Over Guilt: What We’d Tell Our Younger Mom Selves // 8 32:50

2M ago32:50

32:50

Ever wish you could go back and encourage your younger mom self? In this episode, Elyse and Michelle open up about guilt, grace, and the impossible standards we set for ourselves as mothers. From toddler chaos to quiet-time guilt, they share what they’ve learned about letting go, finding identity in Christ, and trusting God to gently lead you—right…

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354 | Building Trust Through Hands-On Collaboration | with Nate Davenport 37:34

2M ago37:34

37:34

Nate Davenport is the Founder & CEO of Nebu Clothing, an outdoor apparel brand built for performance, versatility, and heart. Before launching Nebu, Nate led a finance team at Zappos and served as an infantry squad leader in the U.S. Marines, where he learned the value of gear that works under real pressure. Nebu was born from frustration, products…

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"Thaw" by An Owomoyela + "Drosera regina" by A.L. Goldfuss 1:21:40

2M ago1:21:40

1:21:40

This episode features "Thaw" by An Owomoyela (©2025 by An Owomoyela) read by Stefan Rudnicki, and "Drosera regina" by A.L. Goldfuss (©2025 by A.L. Goldfuss) read by Susan Hanfield. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Jesus, Candy, and the Creepy Stuff: Our Unfiltered Talk on Halloween // 7 28:18

2M ago28:18

28:18

Is Halloween harmless fun or a doorway to darkness? Elyse (AUS) and Michelle (USA) share candid childhood stories, current convictions, and practical ways to guard little hearts while keeping family peace—without shaming other parents. Unfiltered stories. Unapologetic faith. Real motherhood. 3 Key Takeaways Discernment over default: Take Halloween …

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"The Versions of Yourself That You're Better Off Without" by Aimee Ogden + "Body? Glass" by Osahon Ize-Iyamu 51:28

2M ago51:28

51:28

This episode features "The Versions of Yourself That You're Better Off Without" by Aimee Ogden (©2025 by Aimee Ogden) read by Susan Hanfield, and "Body? Glass" by Osahon Ize-Iyamu (©2025 by Osahon Ize-Iyamu) read by Mirron Willis. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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353 | Discovering New Markets Through Real Conversations | with Shelley Gupta 22:11

2M ago22:11

22:11

Shelley Gupta is the Founder & CEO of BāKIT Box, a STEM-based baking kit bringing global flavors and cultural traditions into homes across America. Her path to CPG began far from the kitchen as a recording artist signed to EMI Music before earning her CFA, an MBA from Chicago Booth, and leading strategy work at Accenture. Blending creativity with f…

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Bonus Episode: Reimagining Retention Through Customer Psychology with Sonja Grasser 23:37

2M ago23:37

23:37

Sonja Grasser is the Founder of Retention Theory, a consultancy helping CPG brands turn one-time buyers into loyal repeat customers through data-driven retention systems. With a background that spans law school, 60+ countries of travel, and hands-on work with brands like MaryRuth’s Organics, Sonja brings a uniquely behavioral approach to customer r…

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"Dating Fortune" by Sean McMullen + "Everyone Hates the Auditor" by Megan Chee 50:48

2M ago50:48

50:48

This episode features "Dating Fortune" by Sean McMullen (©2025 by Sean McMullen) read by Stefan Rudnicki, and "Everyone Hates the Auditor" by Megan Chee (©2025 by Megan Chee) read by Mirron Willis. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Pregnancy & Infant Loss: Finding God’s Nearness in Grief // 6 48:42

2M ago48:42

48:42

Pregnancy loss isn’t a sidebar—it’s part of many mothers’ stories. Michelle shares seven pregnancies, three live births, and the stillbirth of her son, Jackson, while Elyse opens up about endo, fertility grief, and near-loss—offering honest, faith-filled ways to grieve, talk about it, and love families walking through it. Key Takeaways Permission t…

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352 | Turning Feedback Into a Founder’s Superpower | with Kirsten Maitland 20:56

2M ago20:56

20:56

Kirsten Maitland is the co-founder of Rebel Cheese, an award-winning Austin-based vegan cheese brand backed by Shark Tank investor Mark Cuban. A former U.S. Navy veteran and Microsoft agile coach, Kirsten brings her background in tech innovation to reimagine plant-based dairy through traditional cheesemaking techniques and smart Ecommerce strategy.…

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"The Porniest Porn in Porntown" by Stephen Graham Jones + "Dirge and Gleam" by Micah Dean Hicks 1:19:51

2M ago1:19:51

1:19:51

This episode features "The Porniest Porn in Porntown" by Stephen Graham Jones (©2025 by Stephen Graham Jones) read by Stefan Rudnicki, and "Dirge and Gleam" by Micah Dean Hicks (©2025 by Micah Dean Hicks) read by Janina Edwards. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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The Mental Load of Motherhood: Tabs, Calendars, and Letting Go (Christian Mom Burnout, Decision Fatigue & Real Fixes) // 5 28:24

2M ago28:24

28:24

Elyse (AUS) and Michelle (USA) pull back the curtain on the invisible mental load moms carry—endless schedules, meal plans, school forms, and everyone’s emotions—while confessing the funny, messy bits (hello, mystery music tab). Together they offer practical ways to declutter your home and calendar, train kids, ask your husband for help, and surren…

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"Stillborn" by Shantell Powell + "Courtney Lovecraft's Book of the Dead" by Sam J Miller 55:22

2M ago55:22

55:22

This episode features "Stillborn" by Shantell Powell (©2025 by Shantell Powell) read by Susan Hanfield, and "Courtney Lovecraft's Book of the Dead" by Sam J Miller (©2025 by Sam J Miller) read by Stefan Rudnicki. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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351 | Weaving Trust Into Every Customer Experience | with Beau Wangtrakuldee 25:35

3M ago25:35

25:35

Beau Wangtrakuldee is the founder and CEO of AmorSui, a science-backed medical supply brand bringing innovation, safety, and sustainability to the $58B PPE industry. A former scientist turned entrepreneur, Beau is reimagining protective apparel with clean chemistry, circular materials, and design that finally puts the user first. After a lab accide…

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Bonus Episode: Flexibility Into Every Marketing Decision with Bradley Keefer & Justin Jefferson 27:57

3M ago27:57

27:57

Bradley Keefer is the Chief Revenue Officer and Justin Jefferson is the VP of Strategy & Insights at Keen Decision Systems, where Bayesian-powered marketing mix modeling meets scenario planning and outcome forecasting, helping brands move from rearview analytics to predictive decisioning. With decades of combined experience across SaaS, analytics, …

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"At the Bottom of the Bonfire" by Martin Cahill + "O Mechfighter, O Starsinger" by Osahon Ize-Iyamu 55:44

3M ago55:44

55:44

This episode features "At the Bottom of the Bonfire" by Martin Cahill (©2025 by Martin Cahill) read by Stefan Rudnicki, and "O Mechfighter, O Starsinger" by Osahon Ize-Iyamu (©2025 by Osahon Ize-Iyamu) read by Janina Edwards. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Mom Guilt or Holy Spirit Conviction? Joy, Comparison & Real Talk // 4 32:59

3M ago32:59

32:59

Soft cookies, hard seasons: from choc-chip banter to the heart of mom guilt—comparison, joy, and conviction—in real time with Elyse (AUS) and Michelle (USA). We unpack how to take thoughts captive, spot the difference between condemnation and conviction, and find joy that outlasts the chaos. Scripture touched gently: 2 Corinthians 10:5; Deuteronomy…

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350 | Inspiring Trust by Perfecting the Post-Purchase Journey | with Eugene Chew 48:04

3M ago48:04

48:04

Eugene Chew is the Global Chief Operating Officer at BikesOnline.com, a leading direct-to-consumer cycling retailer in the U.S. and Australia and the exclusive distributor of Polygon and Superior bikes. From the early days of the internet to scaling a global Ecommerce operation, Eugene has built a career at the intersection of creativity, data, and…

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"Blood-Orange" by L.M. Harris + "Safe Face" by Ash Huang 26:04

3M ago26:04

26:04

This episode features "Blood-Orange" by L.M. Harris (©2025 by L.M. Harris) read by Janina Edwards, and "Safe Face" by Ash Huang (©2025 by Ash Huang) read by Justine Eyre. Learn more about your ad choices. Visit megaphone.fm/adchoicesBy Adamant Press

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Lovers or Roommates? Marriage, Intimacy & Communication After Kids // 3 28:59

3M ago28:59

28:59

Feeling more like house managers than husband and wife? Elyse (AUS) and Michelle (USA) get real about marriage after kids—date nights, scheduling sex, and why most “intimacy issues” are often communication issues. With humour, honesty, and hope, they share practical rhythms and a gospel-centred vision for oneness. 3 Key Takeaways Communication firs…