Your STORY becomes your WHY. Marketpulse is, at heart, about sharing marketing advice and support to those who are either trying to 'DIY' what they're doing, or to help those who are looking for support, to find the right partners, and ask the right questions as they outsource. As we recorded and released season 1 (ending April 2025), we realised, that we're each of us, the product of our journey, story and vision. That's what connects us to our 'why'. As we launch Season 2, we're going to d ...
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Market Pulse is a monthly podcast by Equifax, in partnership with Moodyās Analytics. Equifax hosts bring you interviews with industry experts on the latest economic and credit insights that can help drive better business decisions. Whether youāre in financial, mortgage, auto or another service industry, we help make sense of the latest economic conditions that impact you. This podcast series supplements our Market Pulse webinars, which occur on the first Thursday of each month.
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The ADHD Crisis No One Talks About | Sarah Templeton
42:56
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42:56Enjoying the Show? Share Your Experience! In this powerful episode of MarketPulse: Pros and Pioneers, weāre joined by Sarah Templeton, a psychotherapist, author, and passionate advocate for ADHD awareness in the criminal justice system. Sarah is the founder of ADHD Liberty, the first UK charity screening for ADHD in police stations, fighting to stoā¦
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Trailer - The ADHD Crisis No One Talks About | Sarah Templeton
1:40
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1:40Enjoying the Show? Share Your Experience! ADHD isnāt just a childhood conditionāitās driving a crisis in UK prisons. In our upcoming episode of MarketPulse: Pros and Pioneers, we speak to Sarah Templeton, founder of ADHD Liberty, about the School-to-Prison Pipeline and why early screening could keep thousands of people out of the justice system. š
ā¦
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Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we welcome John Vlach, known to many as āJohn the Video Guy.ā With a career spanning nearly a decade at Rock the House, where he led creative services, John has transitioned into freelance video production, YouTube content creation, and mentorship. His missā¦
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Trailer - Video Editing in the AI Era | John Vlach
1:22
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1:22Enjoying the Show? Share Your Experience! Ever wondered if skipping college could fast-track your creative career? In our upcoming episode of MarketPulse: Pros and Pioneers, weāre joined by John Vlach, a video expert who built his business from the ground up. John discusses how his decision to attend trade school instead of college set him on the pā¦
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How Small Businesses and Consumers are Responding to Economic Uncertainty
34:33
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34:33In this Small Business Month edition, experts from Fiserv and Equifax unpack how small businesses and consumers are responding to ongoing economic uncertainty. Darryl Tyndorf, Director of Economic and Analytical Insights at Fiserv; Mike Spriggs, Head of Consumer Insights at Fiserv; and David Adams, Head of Commercial Product Marketing at Equifax diā¦
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Curiosity, Challenges, and Entrepreneurial Drive | Hayley Meakes
33:17
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33:17Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we welcome the dynamic and insightful Hayley Meakes, a marketer, mindset coach, and award-winning speaker with over two decades of experience. As the founder of Gain Momentum Marketing, Hayley has worked with global brands, created transformative workshops ā¦
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Trailer - Curiosity, Challenges, and Entrepreneurial Drive | Hayley Meakes
1:29
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1:29Enjoying the Show? Share Your Experience! Are you making marketing harder than it needs to be? In our upcoming episode of MarketPulse: Pros and Pioneers, Hayley Meakes reveals how her One Page Marketing Plan simplifies strategy, empowers clients, and bridges the gap between agencies and businesses. š
21st May at 15:00 UK time ā discover: Why simpliā¦
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From Exile to Excellence: A Story of Resilience and Reinvention | Christian Ray Flores
30:46
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30:46Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we welcome Christian Ray Flores ā an entrepreneur, recording artist, philanthropist, and high-performance coach with a story that reads like a Hollywood script. From fleeing a military coup in Chile as a child to becoming a pop star in Eastern Europe and ulā¦
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Trailer - From Exile to Excellence: A Story of Resilience and Reinvention | Christian Ray Flores
1:32
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1:32Enjoying the Show? Share Your Experience! What do a pop star, a refugee, and a high-performance coach have in common? Theyāre all part of Christian Ray Floresās incredible journey. In our upcoming episode of MarketPulse: Pros and Pioneers, Christian shares how resilience, storytelling, and coaching helped him turn adversity into success. š
14th Mayā¦
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Crafting the Right Attitude for Success | Pierre Bauzee
30:50
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30:50Enjoying the Show? Share Your Experience! Pierre Bauzee, Founder of Beyond Satisfaction, joins MarketPulse: Pros and Pioneers to share his invaluable insights on building a high-calibre workforce in the hospitality and customer service sectors. With over a decade of experience managing operations at renowned luxury hotels like the Four Seasons Georā¦
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Trailer - Crafting the Right Attitude for Success | Pierre Bauzee
1:34
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1:34Enjoying the Show? Share Your Experience! Looking to transform your customer service and boost employee retention? In our upcoming MarketPulse: Pros and Pioneers episode, Pierre Bauzee, founder of Beyond Satisfaction, shares the strategies that have helped some of the world's top luxury hotels deliver exceptional service. With over a decade in hospā¦
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Mastering the Art of Storytelling | Adrian Fulle
43:52
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43:52Enjoying the Show? Share Your Experience! In this second appearance on MarketPulse: Pros and Pioneers, Adrian Fulle, CEO of Good Salt Life, dives deeper into the transformative power of storytelling in business. Discover how some of the world's most successful brands use storytelling to capture attention, create emotional connections, and drive proā¦
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Trailer - Mastering the Art of Storytelling | Adrian Fulle
1:15
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1:15Enjoying the Show? Share Your Experience! š Mastering Brand Storytelling with Adrian Fulle š How can storytelling transform your business? Join us for the next MarketPulse: Pros and Pioneers episode featuring Adrian Fulle, CEO of Good Salt Life. Learn how to: ⢠Craft stories that resonate emotionally. ⢠Use storytelling to justify premium pricing. ā¦
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Enjoying the Show? Share Your Experience! š¬ MarketPulse: Pros & Pioneers ā Season Two is Coming! In the trailer for the upcoming season, I reflect on season one's journey and ā honestly ā I couldnāt be more excited for whatās ahead. This season? Weāre leveling up. Expect a dynamic lineup of guests, from ex-Hollywood pros to marketing trailblazers. ā¦
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A Shifting Economic Landscape: Consumer Sentiment, Tariffs, and Risk Mitigation
33:13
33:13
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33:13Equifax advisors Jesse Hardin, Dave Sojka, Tom O'Neill, and Maria Urtubey explore the disconnect between positive hard data and declining consumer sentiment, rising concerns over tariffs, and their disproportionate impact on households and businesses. They dig into leading indicators to watchālike delinquency rates, employment trends, and consumer ā¦
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How Rebellious Thinking Fuels Marketing Innovation | Ivonne Kinser
31:26
31:26
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31:26Enjoying the Show? Share Your Experience! In this weekās episode of MarketPulse: Pros and Pioneers, weāre joined by Ivonne Kinser ā marketing innovator, author, and rebellious thinker who knows how to shake things up in the world of creativity and business. Ivonne is the bestselling author of āTHINKā, a book that dives deep into the science of creaā¦
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Trailer - How Rebellious Thinking Fuels Marketing Innovation | Ivonne Kinser
1:34
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1:34Enjoying the Show? Share Your Experience! š Think Different. Act Bold. Innovate Relentlessly. š In our next MarketPulse: Pros and Pioneers episode, weāre joined by Ivonne Kinser, an innovator who believes in the power of rebellious creativity. Ivonne will show you why breaking norms can be the spark your marketing strategy needs. š
Donāt miss out! ā¦
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From Prison to Purpose: Transforming Adversity into Success | Andrew wood
30:09
30:09
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30:09Enjoying the Show? Share Your Experience! From prison cells to business success, this episode of MarketPulse: Pros and Pioneers is a story of grit, redemption, and entrepreneurship. Andrew Woodās journey is not your typical business tale ā it's about overcoming dyslexia and a past marked by adversity to build thriving businesses and inspire countleā¦
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Trailer - From Prison to Purpose: Transforming Adversity into Success | Andrew Wood
1:44
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1:44Enjoying the Show? Share Your Experience! Redemption Through Resilience Join us for our upcoming MarketPulse: Pros and Pioneers episode with Andrew Wood ā a man who defied the odds to build a successful business after prison. Andrewās insights on: Overcoming dyslexia The power of authentic storytelling Using LinkedIn to grow your personal brand Thiā¦
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Bridging Gaps Between Skills and Success | Nikki Mears
33:33
33:33
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33:33Enjoying the Show? Share Your Experience! Nikki Mears is on a mission to bridge the gap between talent, education, and the workplace. From her innovative Naturally Talented Me platform to reshaping recruitment cycles, Nikki has dedicated her career to creating a more inclusive and effective way of unlocking potential. In this episode of MarketPulseā¦
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Trailer - Bridging Gaps Between Skills and Success | Nikki Mears
1:24
1:24
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1:24Enjoying the Show? Share Your Experience! š Revolutionising Recruitment with Nikki Mears š On 9th April, MarketPulse: Pros and Pioneers features Nikki Mears, co-founder of Naturally Talented Me. Nikki is on a mission to uncover hidden potential in talent and transform how businesses approach recruitment. Tune in to learn: ⢠How retail skills can prā¦
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Marketing Managed: Secrets Revealed | Phil Bacon
32:01
32:01
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32:01Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we sit down with Phil Bacon, founder of Marketing Managed and a leading voice in the marketing industry. Phil is known for his unique "Outputs Model," a framework that has helped countless businesses streamline their marketing efforts while maintaining a laā¦
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Trailer - Marketing Managed: Secrets Revealed | Phil Bacon
1:38
1:38
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1:38Enjoying the Show? Share Your Experience! Why do so many marketing campaigns fall short of their potential? This week on MarketPulse: Pros and Pioneers, Phil Bacon breaks down the secrets to getting it right. From dealing with algorithm frustrations to creating human-centred campaigns, this conversation is packed with actionable advice. The episodeā¦
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Mastering the Art of Marketing to the Elite | Julia Pizzichemi
27:08
27:08
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27:08Enjoying the Show? Share Your Experience! Elevate your marketing game with Julia Pizzichemi, an elite coach, therapist, and body-mind practitioner. In this compelling episode, Julia shares how to reach and resonate with high-performing individuals, including top athletes, executives, and entrepreneurs. With over two decades of experience, Julia hasā¦
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Trailer - Mastering the Art of Marketing to the Elite | Julia Pizzichemi
2:01
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2:01Enjoying the Show? Share Your Experience! This week on MarketPulse, weāre diving into the world of elite marketing with Julia Pizzichemi. Join us as Julia shares her tried-and-tested strategies for connecting with high-performing individuals. Whether youāre trying to reach top athletes or high-level executives, this episode will give you actionableā¦
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Marketing Humanity: The Behavioural Edge | Kip Whelpley
31:12
31:12
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31:12Enjoying the Show? Share Your Experience! From behavioural science to leadership transformation, this weekās episode of MarketPulse Pros & Pioneers is a journey into the mind of Kip Whelpley. As an applied behavioural scientist and CEO, Kip has harnessed psychology, theatre, and neuroscience to revolutionise leadership and marketing strategies. Knoā¦
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Trailer - Marketing Humanity: The Behavioural Edge | Kip Whelpley
1:20
1:20
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1:20Enjoying the Show? Share Your Experience! The next MarketPulse Pros & Pioneers episode takes a deep dive into the future of leadership and marketing with Kip Whelpley, a behavioural scientist whoās worked with top Fortune 100 companies and Hollywood elites. Kip shares how to create emotional connections that drive loyalty, leverage subconscious decā¦
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From E-commerce to AI: Unlocking Marketing Potential | Dylan Lam
27:27
27:27
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27:27Enjoying the Show? Share Your Experience! Dive into the world of AI, e-commerce, and transformative marketing strategies with Dylan Lam, the mastermind behind Omirank. Known as āDigital Dylan,ā Dylan shares his fascinating journey from early eBay and Amazon successes to becoming a growth marketing expert and advisor for multimillion-dollar brands. ā¦
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Trailer - E-commerce to AI: Unlocking Marketing Potential | Dylan Lam
1:35
1:35
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1:35Enjoying the Show? Share Your Experience! E-commerce meets AI: Are you ready for the future of marketing? Next week on MarketPulse, weāre thrilled to host Dylan Lam, the innovative force behind OmiRank. Dylan is here to shake up how you think about marketing with insights on community building, augmented reality, and why your ad campaigns might be ā¦
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Breaking Barriers in Business | Hilary Lewis
34:25
34:25
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34:25Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros & Pioneers, host Paul welcomes Hilary Lewis, an accomplished Marketing Director at Winchester Corporate Finance and a twice-exited business owner. Hilaryās journey from running a successful beauty salon and a vacation rental property business to shaking up the finance seā¦
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Trailer - Breaking Barriers in Business | Hilary Lewis
1:20
1:20
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1:20Enjoying the Show? Share Your Experience! š Tune in on 5th March as MarketPulse: Pros and Pioneers welcomes Hilary Lewis to discuss strategies for business growth and personal resilience in finance! From operating a beauty business to tackling corporate finance, Hilaryās career is a masterclass in building trust, overcoming imposter syndrome, and fā¦
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The Art of Breaking Things for Business Growth | Daniel Hammond
32:40
32:40
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32:40Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, Paul dives into an unconventional business journey with Daniel Hammond, a former military expert turned business strategist. Daniel shares his unique methods of "breaking" business processes to unlock new levels of growth. Having served in high-stakes rolesā¦
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Trailer - The Art of Breaking Things for Business Growth | Daniel Hammond
1:22
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1:22Enjoying the Show? Share Your Experience! š Ready for some unconventional business wisdom? Tune in on 26/2/25 to hear from Daniel Hammond, former military expert and business strategist, on MarketPulse: Pros and Pioneers. Danielās "break and rebuild" approach is perfect for companies looking to disrupt the norm and create lasting impact. From overcā¦
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From Teenage Ventures to Digital Marketing Success | Ryan McCarrol
33:08
33:08
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33:08Enjoying the Show? Share Your Experience! From selling at just 14 to building multiple successful ventures, Ryan McCarrollās journey is a masterclass in growth, grit, and innovation. Born and raised in Northern Ireland, Ryanās passion for entrepreneurship started young. By 14, he was already in the sales game, learning the ropes from mentors and diā¦
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Trailer - From Teenage Ventures to Digital Marketing Success | Ryan McCarrol
1:27
1:27
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1:27Enjoying the Show? Share Your Experience! Early Sales Skills that Built a Marketing Success Story š Next up on MarketPulse is Ryan McCarroll, a marketing guru who started his journey at just 14! Join us as we unpack Ryanās story, practical tips, and his commitment to helping small businesses thrive. Topics include: How SEO scams can harm your brandā¦
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Economic Outlook 2025: Inflation, Jobs, and Market Trends
22:39
22:39
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22:39With President Trumpās administration in full swing, weāre joined by Shandor Whitcher, economist at Moodyās Analytics, to break down key economic trends shaping the year ahead. Get the latest on inflation, labor market dynamics, and the Federal Reserveās approach to interest rates, along with the impact of global trade policies, emerging technologiā¦
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CIO Secrets: How AI Transforms B2B Marketing | Jeff Roberts
32:33
32:33
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32:33Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, weāre joined by Jeff Roberts, a seasoned CIO and AI expert who shares invaluable insights into how artificial intelligence is transforming B2B marketing. With years of experience in both IT and marketing, Jeff provides a unique perspective on how businessesā¦
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Trailer - CIO Secrets: How AI Transforms B2B Marketing | Jeff Roberts
1:40
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1:40Enjoying the Show? Share Your Experience! š AI is more than just a buzzwordāitās changing the way businesses market themselves. In the next episode of MarketPulse: Pros and Pioneers, weāre sitting down with Jeff Roberts, CIO and AI expert, to break down how AI is revolutionising CRM systems, boosting top-line growth, and helping businesses connect ā¦
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AI, Lead Gen, and a Formula for Success in a Competitive Market | Lawrence Howlett
31:09
31:09
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31:09Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, weāre joined by Lawrence Howlett, a seasoned expert in lead generation and AI-powered marketing solutions. With over Ā£5M invested in Google search ads and experience in delivering high-quality leads across competitive industries like finance, debt, and insuā¦
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Harnessing AI for Marketing: Secrets of Business Transformation | James Martin
31:46
31:46
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31:46Enjoying the Show? Share Your Experience! James Martin, Managing Director of GainMore, is our guest this week, bringing his decades of experience in business growth and automation to the table. In this episode, James dives deep into how AI and automation are changing the face of marketing, sales, and business operations. James is known for growing ā¦
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Trailer - AI, Lead Gen, and a Formula for Success in a Competitive Market | Lawrence Howlett
1:25
1:25
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1:25Enjoying the Show? Share Your Experience! š AI, Lead Generation, and the Future of Marketing! š Weāre excited to announce our upcoming episode of MarketPulse: Pros and Pioneers on 12th February, featuring Lawrence Howlett, founder of Moredemand.io. Lawrence has revolutionised lead generation for businesses in the finance and insurance sectors, usinā¦
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Turning Compliance Challenges into Marketing Opportunities | Sarah Jane Black
26:26
26:26
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26:26Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we dive deep into a fascinating conversation with Sarah Jane Black, the Managing Director of Roots 4 Business. Sarahās experience spans over 18 years in compliance, operational risk, and business consultancy, where she helps SMEs grow by ensuring their procā¦
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Trailer - Turning Compliance Challenges into Marketing Opportunities | Sarah Jane Black
1:42
1:42
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1:42Enjoying the Show? Share Your Experience! Compliance and marketing are more connected than you think! In our upcoming episode of MarketPulse: Pros and Pioneers, weāre joined by compliance expert Sarah Jane Black, the MD of Roots 4 Business. Sarah has spent 18 years turning compliance headaches into business opportunitiesāand now sheās showing us hoā¦
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The Equifax Advisory Team dives into predictions for 2025, exploring key economic themes such as tariffs, immigration reform, and the ongoing housing affordability crisis. The discussion also touches on potential policy impacts from the new administration and how unexpected events could shape economic outcomes. Resources: CreditForecast.com is a joā¦
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Why Sound Matters More Than You Think | George Holiday
33:51
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33:51Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we dive deep into the fascinating world of sonic branding with George Holliday, co-founder of Hear Me Out. George brings a wealth of experience as a music producer and touring artist, working alongside names like Lionel Richie and J.P. Cooper. Now, heās turā¦
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Trailer - Why Sound Matters More Than You Think | George Holiday
1:22
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1:22Enjoying the Show? Share Your Experience! š¶ Is your brand missing a beat? On the upcoming episode of MarketPulse: Pros and Pioneers, weāre joined by George Holliday, co-founder of Hear Me Out, whoās here to explain why sound matters more than ever in modern marketing. From creating emotional connections with your audience to increasing brand recallā¦
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Trailer - Harnessing AI for Marketing: Secrets of Business Transformation | James Martin
1:19
1:19
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1:19Enjoying the Show? Share Your Experience! Ever wondered how AI can transform your business without losing that human touch? š Our next episode of MarketPulse: Pros and Pioneers has all the answers! In our chat with James Martin, Managing Director at GainMore, youāll learn how heās helped businesses grow by over Ā£100 million through clever AI strateā¦
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2024 in Review: Economic Insights and Predictions for 2025
33:17
33:17
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33:17The Equifax advisory team reviews the U.S. economy in 2024, discussing key developments and their implications for lenders and consumers. Jesse Hardin, Em Aliff, Tom O'Neill, Dave Sojka, and Maria Urtubey explore interest rates, inflation, housing, labor trends, and consumer credit. The Federal Reserve's rate cuts aimed to cool inflation and supporā¦
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Lights, Camera, Market: Lessons from Hollywood | Adrian Fulle
33:09
33:09
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33:09Enjoying the Show? Share Your Experience! This weekās episode of MarketPulse: Pros and Pioneers brings a special guest, Adrian Fulle, President and CEO of Good Salt Life. Adrianās journey from Hollywood producer to marketing expert is nothing short of fascinating. For over two decades, he rubbed shoulders with some of the biggest names in the enterā¦
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Trailer - Lights, Camera, Market: Lessons from Hollywood | Adrian Fulle
1:51
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1:51Enjoying the Show? Share Your Experience! Want to know how storytelling can revolutionise your brandās marketing strategy? š„ Join us for the upcoming MarketPulse: Pros and Pioneers episode with Adrian Fulle, CEO of Good Salt Life, who spent over 20 years in Hollywood before making the shift to marketing. On 11th December, Adrian will share how the ā¦
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