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Josh Huff Podcasts

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Gabfocus Self Storage Podcast

Melissa Huff, Josh Huff, Tommy Nguyen

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Listen in as we gab about the self storage industry and focus in on particular areas. Want to learn more about auctions, operations, management, marketing, best practices, customer service, and more? Interested in what the best in the industry have to say? Melissa Huff and Josh Huff tap into a combined 30+ years of experience on operations and marketing to speak to the issues that concern owners and operators. This is also the place for the monthly Gabfocus webinar rebroadcasts where Melissa ...
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Jeremiah's Well

Josh Huff, Ricky Lobach, Jordan Huff

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There are many things we hear from the Word of God, whether in a sermon, a song, or regular conversation. But what about those less comfortable topics? What does the Bible say about divorce, pornography, what should or should not happen in worship, modern warfare, the election, profanity, alcohol, masculinity, or a host of other things that don't normally come up around the Sunday lunch table? Jeremiah's Well covers these topics; the ones that people should be, but maybe aren't, talking abou ...
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“Research Ethics Reimagined” is a podcast created by Public Responsibility in Medicine and Research (PRIM&R), hosted by Ivy R. Tillman, PRIM&R's executive director. Here, we talk with scientists, researchers, bioethicists and some of the leading minds exploring new frontiers of science. This season, we are going examine research ethics in the 21st century -- and learn why it matters to you.
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In this episode of PRIM&R's podcast, "Research Ethics Reimagined," we explore the unprecedented wave of federally funded research terminations affecting tens of thousands of study participants. Brandon Brown, MPH, PhD, is a Professor of Medicine at UC Riverside School of Medicine’s Department of Social Medicine, Population and Public Health and a H…
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As 2025 comes to a close, what have we learned and what should we be ready for in 2026? In this special year-end Gabfocus LIVE episode, we reflect on the highs and lows of the self storage industry in 2025 with three seasoned professionals. We break down trends in occupancy, rates, technology, operations, and customer behavior, and we talk honestly…
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As we wrap up the year, Josh and Melissa close out the podcast season with a forward-looking conversation on setting the right goals for 2026. In this episode, we focus on the importance of establishing SMART goals—specific, measurable, achievable, relevant, and time-bound—that actually move the needle for self storage operators. Rather than chasin…
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Every self storage manager hears objections from customers—but how you respond can make the difference between a lost lead and a new tenant. In this episode, we into the art of overcoming customer objections with empathy and strategy. Through practical role-playing and real-world examples, we explore some of the most common pushbacks, including: "D…
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Understanding the financial side of self storage is critical—whether you're just getting started or already scaling your portfolio. In this rebroadcast of our popular webinar, we're joined by Brooks Lumpkin and Amber Crucian to break down the financial fundamentals every owner and operator should know. We cover: The key reports and KPIs to track yo…
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In this episode of PRIM&R's podcast, "Research Ethics Reimagined," we celebrate PRIMR25 Award recipients Lisa Chuba and Alison Pohl from UConn Health, along with the first-ever Outstanding Student Poster Award recipient, Leah Huff, from the University of Virginia. Chuba and Pohl discuss transforming their IACUC's relationship with researchers from …
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In this practical follow-up episode, Josh and Melissa dive deeper into real-world ways self-storage operators can use AI to improve their daily workflow, marketing, and operations. They break down: The right way to write a useful AI prompt How to use AI to build a social media calendar Using AI to analyze competitors and improve your market positio…
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In this episode of PRIM&R's podcast, "Research Ethics Reimagined," we speak with Dr. Josh Fessel about trust in science, translational medicine, and the challenges facing federal research. Dr. Fessel is a physician scientist who most recently served as chief medical officer and director of the Office of Translational Medicine in the National Center…
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In this rebroadcast of our live webinar, attorney Joe Doherty joins Melissa Huff and Tommy Nguyen to unpack the most pressing legal topics facing self storage owners and operators in 2025. From website privacy lawsuits and predatory ADA claims to evolving lien laws and tenant disputes, this session is packed with practical legal insight. You'll lea…
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In this special episode, Melissa and Josh reflect on a big moment: being featured on the cover of Modern Storage Media's October issue! 🎉 They share what it means to be recognized and the exciting shifts happening behind the scenes at Lighthouse Storage Solutions. Melissa opens up about her recent transition away from managing a state association t…
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Do you really know who's renting your storage units? In this episode, Josh and Melissa Huff dive into one of the most overlooked aspects of effective self-storage marketing: creating clear, specific buyer personas. Understanding your customers is the first step to attracting more of them—and retaining them longer. We break down how to analyze your …
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Whether you're a hands-on owner-operator or a passive investor looking to scale, finding the right management style can make or break your self-storage success. In this episode, guest host Brad North walks us through the various management setups—from on-site managers and remote tech-driven operations to hybrid and hub-and-spoke models. We explore …
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In this episode of PRIM&R's podcast, "Research Ethics Reimagined," we explore the intersection of artificial intelligence, trust, and bioethics with Dr. Vardit Ravitsky, President and CEO of the Hastings Center for Bioethics. Dr. Ravitsky discusses the rapid implementation of AI in healthcare and biomedical research, strategies for combating misinf…
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None of us would go a year between oil changes for our cars. I can't even go 6 months without descaling my Keurig. But how long has it been since you did a tune-up of your self storage facility? The word "Audit" has gotten a bad wrap over the years, but it is one of the most essential things you can do to ensure your facility runs smoothly and avoi…
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Another generational event has happened, and it's worth taking a break from self storage to talk about. The events of yesterday, the assassination of Charlie Kirk, remind us of the last great generational tragedy from 24 years ago today. In both cases, evil individuals plotted and carried out deadly killings against people and ideals they disagreed…
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If you're like us, you didn't make it out to Vegas this year for the Self Storage Association 50th Anniversary Conference. But don't despair! We have tons of other ways to find the education, networking, and vendor updates you need to keep your business competitive. Whether it's in-person events, virtual webinars, podcasts, or papers, we share all …
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In this episode of "Research Ethics Reimagined," we explore human challenge studies for shigellosis, examining their role in vaccine development and the ethical considerations surrounding intentional infection of healthy volunteers. Our guests are Dr. Wilbur H. Chen, the Frank M. Calia, MD Endowed Professor and Chief of the Division of Geographic M…
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Today we focus on something every self storage operator hopes they never have to face—but absolutely need to be ready for: disasters. When the worst happens, every decision matters. Kevin Leebrick and Scott McLaughlin join Tommy and Melissa to share real stories from their own crisis experiences—fires, floods, and more—and the lessons they've learn…
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As the self storage industry moves further online, legal risks are evolving fast. In this Legal Chat episode, Carlos Kaslow and Scott Zucker break down the biggest legal challenges operators face today—and how to prepare for them. Key topics include: Website accessibility & ADA lawsuits Deceptive Trade Practices and Drip Pricing Mandatory arbitrati…
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AI is everywhere in the self storage world—but how can operators actually use it day-to-day? In this episode, Jennifer Barroqueiro from All-Purpose Storage joins Josh and Melissa Huff to share real, practical ways managers and owners can leverage AI to save time, improve communication, and boost efficiency. We discuss: How AI can streamline emails,…
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Is your self storage facility ready for the future—or falling behind? In this episode, Nigel Kreft from Elevate Structures joins Tommy Nguyen and Melissa Huff to talk about how to keep your property competitive, profitable, and positioned for growth through the right upgrades and expansions. We discuss: When and why to upgrade or expand (from occup…
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In this episode of PRIM&R's podcast, "Research Ethics Reimagined," we explore groundbreaking cancer vaccine research for dogs with potential implications for human cancer treatment. Our guest is Dr. Mark Mamula, Professor at the Yale School of Medicine and leading researcher in immunology and innovative vaccine development.…
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Your facility manager isn't just an employee—they're running your multi-million-dollar business. Are you training, empowering, and compensating them to reflect that responsibility? In this episode, we cover: What NOT to incentivize (and why the wrong goals can hurt your bottom line) How to educate your manager (or yourself) so they fully understand…
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Whether you plan to sell next year or in 20 years, one thing is certain: you won't own your self storage facility forever. So how do you ensure it's gaining—and retaining—value? In this episode, we explore what it means to steward your storage asset with the future in mind. We break down three key areas that directly impact your facility's long-ter…
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How's your social media presence? Do you post once a month? Once a year? If your Facebook page or Instagram profile are low priorities, it might be time for a change. A HUGE update from META dropped today. Posts on social can now be indexed on Google. Plus, Google is launching AI Mode to go along with their traditional search. What does this mean f…
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We sat down with James Hatfield from LiveSwitch and Michael Brevdeh from Cubby to unpack how self storage operators can make the most of their technology—whether you're working with what you already have or considering your next big upgrade. We dive into: The essential tech tools every facility should have in place The most underutilized features o…
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Clear, intentional signage isn't just for looks—it can shape the entire customer experience, reduce confusion, and cut down on unnecessary phone calls. In this episode, we break down the essential signs every facility should have and why they matter. We cover: Why your main sign should be simple and brand-driven—no phone numbers required The one si…
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One of the biggest questions we get asked is, "How can I compete with my competitor down the street who is offering the same unit as me but for 50% less?" Low intro rates are a strategy many large companies are using, but don't worry. You have options other than bottoming out your prices and losing money for the first several months of a rental. We…
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Sometimes real life just smacks you in the face. That was our week, and it happens to us all. If you run a small business, like self storage, it can hit a little different. What happens to your business if you get that call or text that forces you to focus all of your attention on something else? If you have to step away, will your business survive…
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In this episode of "Research Ethics Reimagined," Mark Barnes, JD, LLM, a partner in the healthcare and life sciences practice at Ropes and Gray LLP in Boston shares his thoughts on the first 100 days of the new administration and identifies the ongoing legal challenges that affect the research oversight community.…
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What do you do when a tenant passes away while renting a storage unit? This was the opening question AI came up with... Hopefully, no one has ever passed away in your office while renting a unit, but dealing with an existing tenant who has died happens more often than you think. This is one of the most uncomfortable but critical situations self sto…
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In this episode, we're joined by Andrew Sherrard, owner of Reliable Storage in Seattle, to talk all things occupancy—and not just how full your units are, but how well your business is performing overall. In this rebroadcast of the May 29 webinar, we break down the three types of occupancy (yes, there are three!) and how to evaluate what's actually…
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We talk a lot about amenities in self storage—security cameras, clean units, keypads, gates—but what about you? The manager is one of the most important amenities at a facility, and often one of the most under emphasized. Appearance, attitude, and professionalism can either enhance or hurt your facility's image. What you wear and what you support d…
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AI is transforming the self-storage industry—from smarter security cameras and chatbots to automated rate comparisons and call evaluations. But how much is too much? In this episode, we take a balanced look at the role of artificial intelligence in storage operations and explore where it helps—and where it may be hurting more than helping. We discu…
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In this special on-location episode from Boerne, TX, we're joined by the team from On the Move—Jim, Sherry, CJ, and Stacie—to unpack their biggest takeaways from the Inside Self-Storage World Expo, the industry's largest event. From expert-led education sessions to lively vendor conversations, this episode dives into: Why Good Questions Matter – Ho…
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In this episode of "Research Ethics Reimagined," we explore community-engaged research and its role in advancing health equity, particularly in cancer care. Our guest is Monica L. Albertie, Director of Research Operations for Community Outreach and Engagement at the Mayo Clinic Comprehensive Cancer Center. She provides operational leadership for ca…
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In this quarterly Legal Chat, self storage attorneys Scott Zucker and Carlos Kaslow tackle the toughest legal challenges operators face in 2025. From military tenants and bankruptcy stays to lean sale objections and law enforcement searches, this conversation dives deep into the real-world scenarios that take storage owners out of the office and in…
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What separates the good from the truly great in self-storage management? In this episode, Melissa and Tommy are joined by Mark Green from The Jenkins Organization to explore what top-performing managers do differently—and how their daily habits, communication, and customer care lead to higher occupancy and better results. Together, they dive into k…
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What does it take to truly master self-storage management? In this episode, we give a preview of our upcoming session at the Inside Self-Storage World Expo on Friday morning, where they'll break down the essential skills every great manager and owner needs to succeed. We will expand on these four core areas: ✅ Managing Yourself – Building disciplin…
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So, you've got the land and a feasibility study in hand—now what? In this episode, we walk through the critical next steps before breaking ground on a new self-storage facility. From layout decisions to customer flow to operational planning, this conversation is packed with practical advice for developers and future owners. Topics covered include: …
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In this episode, Doretha Walker, MPA, PhD, and Brenda Jamerson, PharmD, join us to explore the evolution of women’s health research since the NIH Revitalization Act of 1993. They’ll discuss how women’s health understanding has evolved, key advancements, and the impact of the lack of diversity in clinical trials. Our guests will also highlight criti…
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Fresh off the Self Storage Association (SSA) Spring Conference & Expo in Orlando, we break down key legislative updates and share our top takeaways from the event. New and Pending Legislation – Updates on non-monetary defaults, unsigned leases, and the push to remove outdated newspaper advertising requirements Why Industry Self-Regulation Matters –…
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During our first episode of Season 2 of Research Ethics Reimagined, Guest Host Robert Nobles, DrPH, MPH, CIP takes us beyond our usual conversations into the cosmos—literally. Our guest is Rachael Dempsey, the Chief Operations and Communications Officer at the Translational Research Institute for Space Health, also known as TRISH. TRISH is at the f…
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Five years ago, Gabfest kicked off the Gabfocus webinar series to bring expert insights and real-world strategies to the self-storage industry. Now, in our 70th webinar episode, we're diving into one of the most important topics for storage operators: How to Dominate Your Local Market. In this special episode, Tommy and Melissa sit down with indust…
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With so many self-storage management software options available, how do you choose the right one for your facility? We unpack the key features and must-haves for 2025, helping you navigate the software landscape to find the best fit for your business. Online Rentals & Payments – How to streamline the tenant experience with electronic signatures, ID…
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Pricing your self-storage units isn't just about setting a number and hoping for the best—it's about staying informed and adapting to market conditions. In this episode, we break down why keeping an eye on your local competition, regional trends, and even seasonal factors is essential for optimizing your rates and specials. Topics covered include: …
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A consultant shows you the path you need to walk, but a mentor walks the path with you. In a business as nuanced and unique as self storage, enlisting a mentor can be the difference between a successful business venture and one that never makes it through lease up. As the industry evolves, new investors often face overwhelming decisions about facil…
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In this rebroadcast of our February 20, 2025 webinar, John Chang from Marcus & Millichap provides an in-depth analysis of the self-storage industry's economic landscape in 2025. With inflation stabilizing, interest rates remaining high, and occupancy trends shifting, John breaks down key market forces shaping the industry and what operators should …
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Self-storage isn't just for life transitions anymore—more and more small business owners, gig workers, and entrepreneurs are using storage units to run and grow their businesses. From Etsy sellers and antique dealers to pharmaceutical reps and lawn care companies, these customers have unique needs and can be some of the longest-staying tenants. In …
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Today we dive into figuring out your self storage story- the characters, the plot, and the target audience. It's only after those pieces are in place that an effective story can be told, and your business is no different. But that's only half of the journey. Once you've figured out your story, you have to tell it, and often words just aren't enough…
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