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#ScheinChats

Henry Schein, Inc.

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#scheinchats is Henry Schein's signature social media series, pairing Team Schein Members with Key Opinion Leaders across the dental, animal health and medical professions to share knowledge and insights right on your timeline.
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As a bold, future-forward podcast for healthcare marketers who refuse to settle for how things have always been, The No Normal Show explores what’s new, next, and needed in healthcare marketing—from innovation and AI to the marketing truths shaping healthcare’s future. The status quo ends here.
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AADOM RADIO - For AADOM members on the go! AADOM radio is a great resource for dental management learning anytime, anywhere! Built with the busy manager's schedule in mind, keep up-to-date on topics ranging from: Systems to Work life Balance AADOM News Published Observer Articles - Narrated for your listening and learning mindset. AADOM Radio - THE podcast for dental managers and dental business professionals.
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More Than An Admin

Mallory Rothstein

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The More Than An Admin Podcast is the show you've been waiting for. Think of The Oprah Winfrey Show meets The Diary of a CEO meets The Joe Rogan Experience but with Mallory Rothstein (@malloryismore) as your host and geared to influence how the world views administrative professionals + the gift of administration aligning with how God does in 1 Corinthians 12:4-6. We’ll be joined by current and former administrative professionals who will share pivotal life moments, fun or hot takes on the a ...
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"There should be some little piece of philanthropy in everything we do.” At HLTH 2025, Kyle Guerin of Henry Schein reminded us that healthcare innovation isn’t just about tech — it’s about people. In this interview, Kyle shares why purpose and prevention must be part of every care model, and how partnerships in places like Ethiopia and the Dominica…
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In this episode of Spilling the Teath, we’re in Leeds at Meliora Dental with Dr Kunal Rai, Owner, Principal Dentist and Clinical Director, to explore what future-ready dentistry really looks like. Kunal shares his journey from studying Computer Science & AI to qualifying as a dentist in Prague, and how that blend of clinical skill and technical thi…
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In this episode of The No Normal Show, Stephanie Wierwille and Nicole James of BPD sit down with Philip Guiliano, founding partner at BrandActive, to explore their new joint paper, The Courage to Save Millions. Together, they reveal how healthcare brands can unlock millions in value—not through cuts, but through smarter, more strategic investment d…
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As 2025 winds down, hosts Stephanie Wierwille and Victoria Davis take a look at how healthcare is transforming and how close we are to realizing the predictions of Joe Public 2030. The team kicks things off with inspiring marketing moments from the New York City Marathon before diving into each Joe Public 2030 predictions, exploring how they’re sha…
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In this Quick Sips episode of Spilling the Teath, we’re joined by Rebekah Mountford, Director of Strategy and PR at Tooth Club, one of the UK’s fastest-growing dental groups. Rebekah shares how social media can transform a practice’s visibility, reputation, and patient base - and why platforms like TikTok and Instagram Reels are now essential tools…
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“I just think there needs to be more awareness of the job itself and also just changing the culture of surgery that tends to be a little more negative.” Alyssa Ellis built a powerful digital community by doing what healthcare often struggles with: meeting clinicians where they are. In this HLTH 2025 interview, she shares how Beyond Assisting is usi…
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“We want to transform and revolutionize, or create a different type of healthcare system.” At HLTH 2025, Dr. Olivia Richman shared how Docfluencer MDO is mobilizing a nationwide network of physician influencers to lead bold, unfiltered conversations on everything from vaccines to insurance reform. In this interview, she breaks down how storytelling…
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“I think of it as a resident physician that is in an AI format.” At HLTH 2025, Jacob Plummer shared how Ada Health is using AI to solve some of healthcare’s biggest system-level challenges, from specialist access to patient engagement. In this interview, he unpacks how AI can scale clinical capacity, prep patients, and even extend a health system’s…
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“Every person who’s a doctor went into healthcare to help people. And when we feel like we’re fighting systems that don’t allow us to help those patients, that becomes really frustrating.” At HLTH 2025, Dr. Harpreet Tsui delivered a timely reminder: the future of care must serve both patients and the clinicians who care for them. In this interview,…
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In this episode of Spilling the Teath, we sit down with Charley Mitchell, Chief Operating Officer at Together Dental, one of the UK’s leading dental groups. Charley brings a fresh perspective from his 18-year career in pharmacy to discuss how healthcare principles, technology, and teamwork can reshape the way we think about dentistry. In this episo…
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“Reddit is a great way to dive into those sub-communities, understand what people’s concerns are, what side effects they’re experiencing… it really gives you the tools.” At HLTH 2025, Cara Buscaglia of Talkwalker reminded us that the best healthcare insights often live in unexpected places. In this interview, she unpacks how platforms like Reddit a…
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In this jam-packed episode, host Stephanie Wierwille is joined by BPD President Jessica Schmidt and EVP of Client Services Trish Brawner. Together, they recap key takeaways from HLTH 2025, unpack BPD’s new partnership with MJH Life Sciences, and explore what’s top of mind for healthcare’s C-suite as we look ahead to 2026. From shifting leadership p…
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“Health systems that are really strategic are thinking through how even small shifts in payer mix can drive real, meaningful dollars.” In a time of financial headwinds, the smartest systems aren’t retreating — they’re doubling down on strategic talent and growth leadership. At HLTH 2025, we sat down with Neil Ravitz of Klein Hersh to unpack what’s …
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In this episode of Spilling the Teath: Quick Sips, we sit down with Phil Molden, Director and Co-Founder of Working Feedback, a leading patient review platform for dental practices. Phil shares how online reviews have become a cornerstone of dental reputation, patient trust, and practice growth — and why collecting and responding to feedback consis…
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Moriah is an Arizona native with over 10 years of human resource and management experience. With over five years of an executive level HR leadership background, Moriah provides HR guidance and support with a focus on company culture and effectively training leaders for success. When she’s not working to assist employers in fostering healthy workpla…
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In this episode of Spilling the Teeth, we sit down with Scott Kennedy, Director of Multisite, Schools and Institutions at Henry Schein Canada. Scott shares how Canada’s dental service organisation (DSO) landscape has evolved from a handful of emerging groups to more than 300 today, and what that rapid growth means for technology adoption, staffing,…
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With HLTH 2025 currently happening in Las Vegas, we wanted to resurface last year's episode that happened on the ground at HLTH 2024! In this exclusive interview with Andy Beckman, Director of Sales at Garmin Health, we explore the cutting-edge role of wearables, AI, and data in shaping a consumer-centered health universe. Andy shared Garmin Health…
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In the first episode of Spilling the Teath, we sit down with Ophir Tanz, CEO and Founder of Pearl, the leading company in AI-powered dental radiology. Ophir shares the story of Pearl’s journey and how radiologic AI software is transforming dentistry, helping dentists detect disease earlier, improve diagnostic accuracy, and enhance patient communica…
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As AI becomes more embedded in how people search, shop, and engage, marketers are starting to ask big questions: What happens when algorithms guide more decisions? How do we market in a world where machines may play a bigger role in filtering, recommending, even negotiating? With the possibility of machine-centered design to rethinking brand awaren…
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In this episode of The No Normal Show, Stephanie Wierwille and Chris Bevelo explore one of the most debated ideas in healthcare marketing today: should CMOs own the entire patient experience? They challenge why “digital front door” thinking falls short, argue that beautiful branding can’t hide operational chaos, and make the case that the time for …
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In this episode of The No Normal Show, Stephanie Wierwille and Chris Bevelo explore what it means to apply “Einstein thinking” to healthcare marketing—imagining a future where AI agents run always-on campaigns, digital twins forecast patient needs, and CMOs trade approvals for performance. Along the way, they weigh in on Reddit’s first healthcare s…
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Stephanie Wierwille, Chris Bevolo, and BPD’s VP, Principal Eric Schafer tackle an often-overlooked issue: men’s health. While women’s health has rightfully received more attention in recent years, men continue to face unique barriers to care, engagement, and outcomes. The team explores why closing this gap matters for health systems and marketers a…
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Many health systems are at capacity, but is that the same as growth? In this episode, Chris Bevolo and Stephanie Wierwille discuss why health systems being “full” might be hiding deeper risks, from missed opportunities to stalled innovation. Plus: we talk about Walgreens' latest restructuring, and the rise of fractional CMOs. Tune in now. Read our …
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We’ve celebrated the promise of AI: the speed, the scale, the potential. But with every new advance comes a growing unease. In this episode, we explore the cognitive dissonance consumers and healthcare leaders are feeling as AI tools outpace ethics, regulation, and even our own understanding. Deepfakes, patient privacy concerns, and the emotional t…
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Bryton Nield is co-founder and CEO of Dentist Partner Pros, the industry-leading associate doctor recruiting and retention firm. Since forming Dentist Partner Pros with dental consulting veteran Bob Spiel, Bryton has been featured on some of your favorite dental podcasts, discussing building high-performing teams and partnerships, as well as strate…
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In this episode of The No Normal Show, Stephanie Wierwille, Desiree Duncan, and Chris Bevolo break down the viral buzz around Cracker Barrel’s rebrand and highlight the push by Kaiser Permanente employees for AI-related job protections, exploring what these headlines reveal about shifting expectations for consumers and healthcare workers. Then, the…
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On this episode of The No Normal Show, Desirée Duncan and Chris Bevolo explore how financial pressures are reshaping the CMO role in health systems — from proving ROI to surviving budget cuts — and what it means for the future of healthcare marketing leadership. Along the way, they swap takes on how young adults are engaging with healthcare and deb…
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AI just got faster, smarter, and a lot more… agentic. In this episode of The No Normal Show, UChicago Medicine CMO Andy Chang joins us to talk about the tech that’s rewriting the rules for healthcare marketing. We discuss the rise of AI “agents” that can book your appointment before you’ve finished your coffee, to why websites as we know them might…
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Part 1: The Journey to Office Manager of the Year What does winning Office Manager of the Year mean to you personally? Who or what inspired you to pursue leadership in your practice? What was your reaction when you found out you won? Part 2: Leadership Philosophy and Daily Impact How would you describe your leadership style? What’s your approach to…
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In this episode of The No Normal Show, hosts Stephanie Wierwille and Chris Bevolo explore one of the most pressing challenges in healthcare: the decline of centralized medical authority and the growing complexity of health information. From “health-conscious” marketing claims to vaccine skepticism, they unpack the cultural and psychological factors…
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In this episode of The No Normal Show, we’re pulling back the curtain on who actually shapes decisions in the C-suite and why Chief Marketing Officers might be losing ground to the rising influence of Chief Communications Officers. We’re calling it the Karolina Effect, and it’s changing the power dynamics inside health systems. We also ask if Chipo…
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Healthcare might be serious business—but who says it has to be boring? In this episode of The No Normal Show, Desirée Duncan and Chris Bevolo ask the question: if banks can sponsor Happy Gilmore 2, why can’t hospitals show up in pop culture too? The duo also explores their Emmy hot takes, Mattel's diabetic Barbie and Mount Sinai's game-changing car…
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In this episode of The No Normal Show, Desirée, Stephanie, and guest Victoria Davis unpack the cultural, emotional, and operational weight women carry in their health journeys—and how brands can finally meet them where they are. From weight stigma at check-ins to body image pressure fueled by TikTok trends and GLP-1 drugs, we explore how marketing …
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AADOM Radio & The Profitable Dentist Presents: Steve Parker of The Profitable Dentists & Penny Reed of AADOM Key Objectives: Hear directly from Steve Parker about the mission behind *The Profitable Dentist* and its focus on educating dentists on how to empower their office managers Learn how dental office managers are stepping into stronger leaders…
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Artificial intelligence is shaking up healthcare marketing and sparking big questions about trust. On this episode of The No Normal Show, Stephanie Wierwille, Desiree Duncan, and Chris Bevolo dig into the clash between innovation and ethics, from the wild plot of Mountain Head to new insights from OpenAI and MIT. They look at how consumers really f…
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On this episode of The No Normal Show, Desirée, Stephanie, and Chris reflect on this year’s Cannes Lions festival, which they call the “Met Gala of marketing”, where headlines about AI and creativity sparked plenty of conversation. The team also looks at what Best Buy’s exit from Current Health signals for healthcare disruptors and the ongoing shif…
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In this episode of The No Normal Show, hosts Stephanie Wierwille and Desirée Duncan reflect on the themes shaping healthcare marketing at the mid-year mark. They dig into the rise of vibe marketing, why video continues to dominate, and how internal communications is becoming mission-critical for both employee and patient retention. It’s a candid pu…
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Stephanie and Desirée discuss the real story behind Google’s new AI Overviews—and what it means for healthcare marketers. Are websites still worth it? Is SEO over? And how do you stay visible when search engines are rewriting the rules? Along the way, they dig into what Apple’s AI reveal signals, what OpenAI’s latest moves mean for marketers, and w…
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Author and podcast host Scott Galloway says brand is dead—and a lot of marketers are in a frenzy because of it. In this episode of The No Normal Show, Stephanie, Chris, and Desirée dig into the viral debate and unpack what “brand” really means in today’s world—especially in healthcare. Spoiler alert: it’s not all about logos and ad spend, and no, i…
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AADOM Radio Presents: Laura Nelson & Penny Reed Key Objectives: Bridge the gap between practice management and leadership development. Introduce Leadership Unlocked as a new growth tool for members. Highlight the value of deeper-level conversations from mastermind sessions. Showcase Laura’s and Penny’s shared insights on transforming office culture…
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On this episode of The No Normal Show, we jump headfirst into HBO Max’s brand whiplash and why identity confusion can be a slow burn for brand trust. Leaning into the theme of brand reputation with our new TheFuture of the CMO report in hand, Desirée, Chris, and Chief Communications Officer at BPD, Ryan Colaianni, highlight what it means to be a he…
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YouTube is transforming into a streaming powerhouse and the Chief Marketing Officer role is evolving. This episode of The No Normal Show explores the quiet, but powerful, shifts shaping healthcare marketing today. Stephanie and Desirée discuss how the focus of marketing is moving beyond traditional brand buzz and viral moments—and toward something …
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"The boring spot in healthcare is taken," says Nicole Baxter, Chief Brand Officer at HCA Healthcare. She shows up every day with bold brand ideas that move healthcare beyond the sea of sameness. We sat down with Nicole for a candid, high-energy conversation on what it takes to build a great brand from the inside-out. Nicole shares her career story …
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In this episode of The No Normal Show, Desiree Duncan and Chris Bevolo highlight the cultural crossfire brands are navigating today. From Nike’s controversial “Never Again” billboard to NYU Langone’s controversial Super Bowl ad, they explore how even well-intentioned moves can result in backlash in a world of unapologetic commentary and hypersensit…
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Mass media is going in a different direction. Livestreams from Beyoncé’s Cowboy Carter tour didn’t come from networks—they came from fans, forming a holistic approach to community engagement. In this episode of The No Normal Show, Desirée, Stephanie, and guest Mario Nichols, producer of The No Normal Show, unpack the shift happening in media, influ…
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Gen Z is ditching smartphones, digital clutter, and nonstop notifications in favor of a simpler, more nostalgic life—and brands need to pay attention. In this episode of the No Normal Show, Stephanie, Desirée, and Chris unpack the rise of "digital minimalism" (or Digman, if you dare) and what it signals for marketers trying to stay culturally relev…
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BPD’s latest report outlines the threats facing CMOs—and reveals the bold opportunities to lead, influence, and transform from the inside out. In this episode, Stephanie, Desirée, and Chris take a deep dive into The Future of the CMO, BPDs latest report, unpacking how marketing leaders can expand their influence, claim greater value, and lead trans…
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