Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Filthy Rich Writer team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years ...
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Filthy Rich Writer Podcasts

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From Almost Giving Up on Copywriting to Being Booked 6 Months Out - Bart's Story (Episode 242)
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31:08Ever felt so drained and discouraged you thought, “Maybe I should just give up”? That’s exactly where Bart was—not just doubting his move from corporate sales to copywriting, but seriously questioning if he could make it work at all. Fast forward: Bart is now booked out for six months—and here’s what may surprise you… …he did it without social medi…
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ChatGPT: Friend or Foe? - with Amber Smith (Episode 241)
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47:47AI is taking all the copywriting jobs!” Sound familiar? Before you spiral, hit play on this week’s episode of the Build Your Copywriting Business podcast. AI expert and copywriter Amber Smith is breaking down exactly why that narrative is wrong. Amber runs a successful agency serving powerhouse brands like Ann Taylor, Clinique, and Coach. She’s bee…
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Moving from the Wine Industry in California to Copywriting in North Carolina - Avalon's Story (Episode 240)
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33:07Freedom and security: those were two core values that Avalon identified. On this episode of the Build Your Copywriting Business podcast, Avalon is sharing how these core values grounded her decision making—and allowed her to identify and choose opportunities that align with these values. Using this as her guide, Avalon was able to: 🍷Transition from…
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Do Copywriters Need a Personal Brand? (Episode 239)
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27:09❌ Fancy logo ❌ Color palette ❓Personal brand You’ve probably heard us talk about all the shiny distractions when it comes to earning money as a copywriter. Is a “personal brand” another one? On this episode of the Build Your Copywriting Business podcast, Kate and I are breaking down what a personal brand is and whether or not you need one to succee…
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Part-Time Values-Based Copywriter, Full-Time Mom - Yvonne's Story (Episode 238)
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41:29Ever feel like the only way forward in your career… is up a corporate ladder that you don’t even want to be on in the first place? Yvonne did, too. After 15+ years in communications roles at mission-driven nonprofits, she knew things had to shift after the birth of her son. She asked a question many parents ask: “How can I do work I love, get paid …
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"AI is Going to Take My Job!!!" ... But Is It? (Episode 237)
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44:53Ready for the truth about AI and copywriting? AI is shifting the way everyone does work. Including copywriters. YAWN! Boring. 🥱 Yup. That’s a headline that doesn’t get clicks. “AI is destroying these 5 industries” does get clicks. On this episode of the Build Your Copywriting Business podcast, Kate and I are having a conversation about how technolo…
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15 Books to Add to Your Summer Reading List
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34:09I am SO excited to share this summer reading list with you—straight from the Comprehensive Copywriting Academy community! We crowdsourced dozens of recommendations and (after a very heated debate) narrowed it down to 15 top picks: a mix of can’t-put-it-down novels and business-building gems. On this this episode of the Build Your Copywriting Busine…
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Raising 2 Kids, Writing for Nonprofits, and Going at Your Own Pace - Stevi's Story (Episode 236)
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50:18If you’ve followed the Comprehensive Copywriting Academy for any amount of time, you know there are as many ways to shape a copywriting career as there are copywriters. Stevi’s story is the perfect example of how building your career in a way that works for you is essential to long-term success. And what works for you may change. And then change ag…
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Major Meta Ads Updates Copywriters Need to Know About (Episode 235)
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23:13Meta’s making a major shift—and it’s about to change how ads work on their platforms in a big way If you’ve ever written (or plan to write) Meta ads for clients, this is something you need to understand. Because while you might not be managing ad budgets or running campaigns (and honestly, we don’t recommend it unless you’re trained to do it)… You …
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"I Can't Ask for Permission. I Just Need to Do It." - Holly's Story (Episode 234)
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37:20I love this quote so much I have to repeat it: “I can’t ask for permission. I just need to do it.” That’s what Holly said when she decided to draft a proposal for a copywriting position and present it to her boss … … even though she was working a full-time customer success position. … even though she was well aware she had bills to pay and this was…
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Nicki Remembers Her Dad: A Tribute to Mike Krawczyk (Episode 233)
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11:30Father’s Day is approaching and, if you don’t mind, I’d like to do something a little different with this episode of the Build Your Copywriting podcast. We lost my dad on Father’s Day last year and CCA students have probably heard me talk about how integral he was to me getting into copywriting to begin with. So, this week’s episode of the podcast …
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From Copywriter to Product Marketer (And Homeowner in Spain!) - Alba's Story (Episode 232)
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41:23Do you remember when Kate and I shared allllll sorts of jobs you can do with a background in copywriting? (I totally get if you don’t remember, but you can catch that podcast episode right here.) Thanks to CCA student Alba, we’ve got another one to add to that list: product marketer. On today’s episode of the Build Your Copywriting Business podcast…
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Teacher Burnout, Guilt, and Getting Into a New Profession (Episode 231)
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36:17Raise your hand if you’ve recently felt: 😮💨 Burnout. 😟 Guilt from even thinking about taking time to rest (and combat the aforementioned burnout). 😓 Extra guilt about considering changing professions. If you said “yes” to all 3, we’re willing to bet you are a teacher. Today’s episode of the Build Your Copywriting Business podcast is dedicated to t…
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Copywriting Across the Country in an RV - Sarah's Story (Episode 230)
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50:01This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. ⛰️ National parks. 🇲🇽 Mexico. 📍And currently Arizona. As someone who values her freedom and flexibility, Sarah has been RVing since 2019 and living her dream working wherever she wants, whenever she wants. By th…
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Changing a Habit? Here's the Cycle You're Going Through (Episode 229)
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28:05🟢 Good news: we always have the option to learn and grow as humans. 🟡 Bad news: improving ourselves requires change. And change requires you to go through a 5-stage emotional cycle. 🔴 The worst news: most people are doomed to repeat stages 1 to 3 over and over and over again. Whether you’re learning to write copy, attempting a consistent gym routin…
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She Quit Her Full-Time Job with Her Second Copywriting Invoice - Jenny's Story (Episode 228)
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41:41Raise your hand if your background has nothing to do with copywriting. 🙋♀️🙋🙋♂️ That’s where 99.9% of us start, too! Jenny is no different: She spent 10 years as a tennis coach in the United Kingdom, where she’s from, and New Zealand, where she has lived for more than 15 years. After another decade working for Tennis New Zealand, Jenny wondered if…
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How Do I Write an About Page? [Copywriting Tips] (Episode 227)
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21:29About pages are SO important: They’re often the most visited page after the homepage. But so many copywriters get the purpose of these pages so, so backwards. As CCA students know, we often laugh that the “about” page is not about you. (Or, if you’re writing the page for your client, not about them.) Effective about pages convey to the user what th…
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AI & Copywriting: Using AI to Your Advantage to Wow Clients and Land High-Paying Work
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58:49AI is coming for your job next 😟 AI is wiping these people out of work 😰 Within 5 years, AI will destroy these careers 😱 People loooooove to click on sensationalist, put-a-stake-in-the-ground headlines. And the algorithm just feeds the drama. No one is clicking on headlines like “AI is changing the way these 5 job roles go about their work.” But he…
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Using Copywriting to Catapult Her Content Career - Maile's Story (Episode 226)
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32:14If you love writing, you’re going to relate to Maile’s story. Maile went to school with the goal to write for television, but as life happens, she found herself in content writing roles. Unlike most Comprehensive Copywriting Academy students, Maile discovered the CCA when she was already writing for some clients. But these clients were looking to h…
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What Jobs Can I Do As a Copywriter? (Episode 225)
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19:56This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. Let’s get the “duh” out of the way: with copywriting training you can become a copywriter. But, when you have copywriting skills, there are so many other career and job possibilities. On today’s episode of the B…
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Why You Should (Almost) Never Quote Copywriting Prices on a Call (Episode 224)
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34:39If your neighbor with a 5-bedroom, 4.5-bath house needs a renovation and your other neighbor with a 1-bedroom, 1-bathroom house also needs a renovation, do you think they’d cost the same price? No way! That’s the same that’s true of copywriting projects. Not all copywriting projects are the same and there’s NO WAY! you can quote an accurate price w…
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If Not Now, When? A Deep Dive Into Decision Making (Episode 223)
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30:53You’ve probably heard the saying, “The best time to plant a tree was 20 years ago. The next best time is today.” And that’s never been more true with anything worthwhile in life: Saving for retirement Improve your health Restart a friendship And, yes, changing careers In this episode of the Build Your Copywriting Business podcast, Kate and I are ex…
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This Teacher Now Leads a Team of Copywriters - Catching Up with Charlotte (Episode 222)
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28:02When Kate and I first talked to Charlotte, she shared how she replaced her teaching income with copywriting within 6 months of joining the Comprehensive Copywriting Academy (you can catch that original interview right here!). It’s been more than two years (!) since that conversation (Kate is still hung up on the fact that it’s been that long …). So…
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"I Don't Want To!" Tactics for Completing Un-Fun Tasks (Episode 221)
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45:03This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. Do it! Just do it!" That's often what I find myself yelling at my computer screen when I don't want to do the task that I know I need to do. Now, I'm the first to admit that I'm not the most productive person in…
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How to Have Uncomfortable Client and Work Conversations (Episode 220)
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30:53It’s SO much easier to avoid difficult conversations. (Frankly, sometimes I’m so tired, I want to avoid conversations all together!) But, *sigh*, that’s not the way to be a professional. On this episode of the Build Your Copywriting Business podcast, Kate and I are sharing examples of client conversations that you might be tempted to avoid, but abs…
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How to Avoid Copywriting Employment Scams (Episode 219)
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25:43Quick quiz! What’s the first thing you do when a potential client reaches out to you? A. Squeal in excitement B. Start digging into the copy, duh! C. Stalk them on LinkedIn Well, the answer should be some combination of A and C. Excitement is totally warranted when a new client reaches out—especially if you like the company! But, as with many thing…
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Copywriting Opens Doors to Career Opportunities - Sunny's Story (Episode 218)
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26:50This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. You know that with copywriting training you can become a copywriter. (Duh!) But did you know copywriting can open doors to so many other career opportunities? Kate and I got to sit down with CCA student Sunny to…
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"Help I'm Sick!" Here's How to Keep Copywriting Projects on Track (Episode 217)
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21:30Which of these camps do you fall into? 1. Hesitant to freelance (even though you really want to) because figuring out healthcare and other benefits looks too hard. 2. Diving head-first into freelancing … but there may be some “Oh Sh*t!” moments along the way. 3. Freelancing with a system and a plan so you have regular income and even better benefit…
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Save Major Moolah with these Copywriter Tax Deductions (Episode 216)
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20:17No one likes paying taxes. But if you’re a freelancer, you’ve got so many more opportunities for tax deductions. That means you paying less in taxes (a.k.a. keeping more money in your pocket). Whether you’re in the US or not, you’re going to want to listen in. On this episode of the Build Your Copywriting Business podcast, Kate and I are running th…
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Land Copywriting Clients with Podcast Publicity - with Christina Lenkowski (Episode 215)
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38:58I have good news and bad news for you: pitching is always going to be the direct line to landing work, but there are other tactics you can mix in to keep things fun. (And, if you ask me, pitching CAN be fun, but I’ll save that conversation with you for another day 😉 ) I am thrilled to share Kate and I sat down with podcast pitching pro Christina Le…
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Replacing a Corporate Job Salary with a 6-Figure Copywriting Business - Tori's Story (Episode 214)
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34:03Ever wake up in the morning, head to work, and all you can think of is "UGH!"? Like many people, Tori went to school for something she was told she'd be good at—sales—got a corporate job after college, and ... very quickly realized she was an introvert. She hated sales. So, Tori made the difficult decision to let go of the path she thought she'd be…
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Find Copywriting Clients Anywhere You Go (Episode 213)
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20:49Landing copywriting clients is a lot easier than you may think. (Reminder: CCA students, you have entire courses on how to find and land clients!) But one of the most overlooked ways to find clients? Talking to people. On this episode of the Build Your Copywriting Business podcast, Nicki and Kate joke about finding clients at the grocery store. But…
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The Dangers of Steady Copywriting Clients (Episode 212)
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18:39Having one steady, high-paying copywriting client is the dream, right? Well, to be honest, no. Copywriting is a little bit like investing. Putting your eggs all in one basket leaves you vulnerable to the whims of one company. That’s why diversification is so important. When you have multiple copywriting clients, it doesn’t matter if work slows down…
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How to Weather the Ups and Downs of Business (Episode 211)
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29:59You’ve heard me say time and time again that copywriting is an incredibly fun and rewarding career. And it is. But … it’s still a career. There are inevitably times in life—whether as a freelancer or full-time, copywriting or otherwise—when you just don’t feel 100%. And sometimes we attribute those crummy feelings to the wrong things. Cloudy days, …
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Part Time Social Worker, Part Time Copywriter - Alicia's Story (Episode 210)
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47:12Every time we talk with Comprehensive Copywriting Academy students, Kate and I leave feeling inspired. That’s exactly what it was like talking to Alicia. From a young age, Alicia knew she wanted to help people. It’s what got her into social work. But, like many of those in the social work field, Alicia faced extreme burnout. On this episode of the …
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1 Tactic to Try for More Powerful Copywriting (Episode 209)
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22:32When used correctly, storytelling is a powerful copywriting tactic. But why do I say “when used correctly?” Because sometimes copywriters and clients use storytelling in the entirely wrong way. On this episode of the Build Your Copywriting Business podcast, Kate and I are breaking down when and how to use this tactic. Plus, we’re giving some exampl…
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Are You Doing These 4 Things That Clients Look for in Freelancers? (Episode 208)
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28:15🎶 What a client wants, what a client needs … … whatever makes them happy gets you money … 🎶 I apologize if you have Christina Aguilera stuck in your head. BUT if it helps you remember the key takeaways from this episode, then you’re welcome. 😉 On this episode of the Build Your Copywriting Business podcast, Kate and I are talking about four crucial …
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Calling Yourself a "Freelance Copywriter": Good or Bad? (Episode 207)
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20:17“Stop calling yourself a freelancer!” In typical Internet fashion, there’s plenty of bad information and scare-tactic hooks. That “stop calling yourself a freelancer” is just one of the examples Kate recently saw when she was on LinkedIn. In a video posted on the site, a marketing “expert” calls on freelance writers to stop calling themselves “free…
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From Monk to Teacher to Copywriter - John's Story (Episode 206)
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36:46Ever struggled with finding your “thing” in life? (But really…who hasn’t?! I know I have several times!) That’s the place John was in before he discovered copywriting. For years, John was a monk in Japan before returning to the US and becoming a middle school teacher. But after seven years, as many teachers can relate to, he was incredibly stressed…
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How do you navigate cousin Diane asking, "Can you look over my resume?" (#5 of 5) (Episode 205)
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13:10There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 5 of this 5-part series, we'll give you various answers you can use to navigate the "working with family and friends" …
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What do you say when your nephew Tyler says, "Isn't AI destroying copywriting?" (#4 of 5) (Episode 205)
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6:14There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 4 of this 5-part series, you'll be able to correct the narrative that AI is crushing copywriting—because despite what …
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How do you respond when Grandpa Stan asks, "Can you even make money as a writer?" (#3 of 5) (Episode 205)
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5:03There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 3 of this 5-part series, we're navigating the well-meaning, but often inappropriately asked, "how much are ya even mak…
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What do you say when sister-in-law Kelsey shouts, "OMG isn't freelancing so risky?" (#2 of 5) (Episode 205)
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6:10There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 2 of this 5-part series, we've got your answer for dispelling the myth that freelancing is inherently risky. It's actu…
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What do you say when Uncle Phil asks, "what even is copywriting?" (#1 of 5) (Episode 205)
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5:50There are certain questions you're going to get asked as a copywriter, around the holidays or otherwise. Make sure you're prepared with your responses to 5 of the most common questions friends and family are sure to ask! In episode 1 of this 5-part series, we're covering how to answer the age-old question: "what do you even do?!" Pro tip: don't jus…
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Dangerous copywriting strategy alert: you can't rely on SEO for landing clients (Episode 204)
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25:11The title of this podcast episode might sound dramatic, but it’s 100% true. There are copywriting experts touting this strategy. It’s so incredibly risky and, well, Nicki and Kate don’t want this strategy to put your copywriting success at risk. Because this strategy sounds good. The idea is that, if you can get your copywriting portfolio to show u…
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Secrets to Smooth Copywriting Client Relations (Episode 203)
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23:23We’ve talked a lot about boundaries. You know they’re important … … but how are you with enforcing your boundaries? It’s all too easy to let those boundaries slide. And the message your sending when you set a boundary, but don’t enforce it, is that none of your boundaries mean anything. Brutal, but true. On this episode of the Build Your Copywritin…
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Self-Management Strategies for Getting Stuff Done - Crystal's Story (Episode 202)
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27:49Ever set your mind to make a change (like, oh, say buying a course?), ready to dig in and go full steam ahead and then … … find life getting in the way? That was the start of Crystal’s journey. But, she kept seeing fellow Comprehensive Copywriting Academy students posting wins in the student-only Facebook group. She knew life was always going to ge…
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Top Copywriting Myths, Busted - Part II (Episode 201)
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42:41Last week, Kate and I busted through some of the most common copywriting myths (if you missed it, you can catch that episode here!) This week? You guessed it: the last of some of the most prevalent (and, yup, still dangerous) copywriting myths. This is the information we wish we had when we were starting out. It’s all too easy to dwell on the negat…
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Top Copywriting Myths, Busted - Part I (Episode 200)
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33:59Turns out, just because it’s on the Internet doesn’t mean it’s true. 😉 Now, many of us know this, but it can be easy to believe things we read or see—even on an unconscious level … … And some of those things may be getting in the way of you achieving your full copywriting success—or even preventing you from getting into copywriting in the first pla…
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#1 Thing Getting in Your Way of Copywriting (and Other!) Success (Episode 199)
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37:01“Pitching is hard.” “I am scared to meet with clients.” “I can’t become a copywriter.” Do any of these sound familiar? The patterns we create by feeding our brain certain narratives is the ultimate roadblock to our success. It becomes a self-fulfilling prophecy. What we tell ourselves has a huge impact on what we believe—whether we notice these nar…
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